{"id":12024,"date":"2018-08-29T10:00:24","date_gmt":"2018-08-29T01:00:24","guid":{"rendered":"https:\/\/www.synergy-marketing.co.jp\/blog\/?p=12024"},"modified":"2024-11-19T15:45:07","modified_gmt":"2024-11-19T06:45:07","slug":"crm_process_for_raising_ec_sales_01","status":"publish","type":"post","link":"https:\/\/www.synergy-marketing.co.jp\/blog\/crm_process_for_raising_ec_sales_01","title":{"rendered":"EC\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u5f79\u7acb\u3064\uff01CRM\u306e\u57fa\u672c\u3010\u30c7\u30fc\u30bf\u6d3b\u7528\u7de8\u3011"},"content":{"rendered":"<p><span class=\"font-sm\">\u203b\u672c\u8a18\u4e8b\u306f\u8b1b\u5e2b\u3068\u3057\u3066\u767b\u58c7\u3057\u305f\u30bb\u30df\u30ca\u30fc\u306e\u5185\u5bb9\u3092\u30d6\u30ed\u30b0\u7528\u306b\u518d\u69cb\u6210\u3057\u305f\u3082\u306e\u3067\u3059<\/span><\/p>\n<h2>\u306f\u3058\u3081\u306b<\/h2>\n<p>\u7d4c\u6e08\u7523\u696d\u7701\u306e\u6700\u65b0\u306e\u8abf\u67fb\u7d50\u679c\u306b\u3088\u308b\u30682017\u5e74\u5ea6\u306e\u65e5\u672c\u306eEC\u5e02\u5834\uff08BtoC\uff09\u898f\u6a21\u306f16\u51465,054\u5104\u5186\u3067\u3001\u524d\u5e74\u6bd49.1\uff05\u306e\u6210\u9577\u3092\u9042\u3052\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u203b\u51fa\u5178\uff1a\u300c<a href=\"http:\/\/www.meti.go.jp\/press\/2018\/04\/20180425001\/20180425001-1.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">\u5e73\u6210 29 \u5e74\u5ea6\u3000\u6211\u304c\u56fd\u306b\u304a\u3051\u308b\u30c7\u30fc\u30bf\u99c6\u52d5\u578b\u793e\u4f1a\u306b\u4fc2\u308b\u57fa\u76e4\u6574\u5099\uff08\u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb<\/a>\u300d2018\u5e744\u6708\u3000\u7d4c\u6e08\u7523\u696d\u7701\uff09<br \/>\n\u5e02\u5834\u304c\u6210\u9577\u3057\u3066\u3044\u304f\u3068\u3044\u3046\u3053\u3068\u306f\u7af6\u5408\u304c\u5897\u3048\u3001\u7af6\u4e89\u304c\u4eca\u3088\u308a\u3082\u6fc0\u5316\u3057\u3066\u3044\u304f\u3053\u3068\u306f\u5bb9\u6613\u306b\u60f3\u50cf\u3067\u304d\u307e\u3059\u3002\u307f\u306a\u3055\u3093\u306f\u305d\u306e\u3088\u3046\u306a\u74b0\u5883\u4e0b\u3067\u3069\u306e\u3088\u3046\u306aEC\u306e\u58f2\u4e0a\u65bd\u7b56\u306b\u53d6\u308a\u7d44\u307e\u308c\u3066\u3044\u308b\u3067\u3057\u3087\u3046\u304b\u3002\u3053\u308c\u307e\u306720\u5e74\u6765\u3001CRM\u306b\u53d6\u308a\u7d44\u3093\u3067\u304d\u305f\u30b7\u30ca\u30b8\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u77e5\u898b\u306b\u3082\u3068\u3065\u304d\u3001\u4eca\u6539\u3081\u3066EC\u306b\u304a\u3051\u308bCRM\u306e\u91cd\u8981\u6027\u3068\u3001\u5177\u4f53\u7684\u306b\u3069\u306e\u3088\u3046\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u304f\u3079\u304d\u304b\u3092\u8003\u3048\u3066\u3044\u304d\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_10\/index.do?code=what_is_marketing\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14895 size-full\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/blogbnr_what_is_marketing.png\" alt=\"\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u306a\u306b\u304b\" width=\"750\" height=\"140\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/blogbnr_what_is_marketing.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/blogbnr_what_is_marketing-230x43.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/a><\/p>\n<h2>CRM\u3068\u306f\u306a\u306b\u304b<\/h2>\n<p>\u672c\u984c\u306b\u5165\u308b\u524d\u306b\u3001\u300c<a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/crm\/\" target=\"_blank\" rel=\"noopener\">CRM<\/a>\u300d\u306b\u3064\u3044\u3066\u672c\u30d6\u30ed\u30b0\u306b\u304a\u3051\u308b\u5b9a\u7fa9\u3092\u307f\u306a\u3055\u3093\u3068\u5171\u6709\u3057\u3066\u304a\u304d\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002CRM\u3068\u306fCustomer Relationship Management\u306e\u7565\u8a9e\u3067\u3059\u3002<\/p>\n<p>CRM\u3068\u3044\u3046\u8a00\u8449\u306f\u4eca\u3067\u306f\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u696d\u52d9\u3001\u305d\u308c\u3089\u3092\u884c\u3046\u305f\u3081\u306e\u30b7\u30b9\u30c6\u30e0\u306e\u3053\u3068\u3092\u6307\u3059\u72ed\u7fa9\u306e\u610f\u5473\u3067\u4f7f\u308f\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u3088\u3046\u306b\u611f\u3058\u307e\u3059\u304c\u3001\u672c\u8cea\u7684\u306b\u306f<b>\u300c\u9867\u5ba2\u3068\u306e\u4e2d\u9577\u671f\u7684\u306a\u95a2\u4fc2\u6027\u3092\u7bc9\u304d\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30fc\u306e\u5411\u4e0a\u3084\u58f2\u4e0a\uff0f\u5229\u76ca\u306e\u62e1\u5927\u3092\u76ee\u6307\u3059\u601d\u60f3\u3084\u6226\u7565\u300d<\/b>\u3092\u610f\u5473\u3057\u3066\u3044\u307e\u3059\u3002\u672c\u8a18\u4e8b\u3067\u3082CRM\u3068\u3044\u3046\u8a00\u8449\u306f\u5f8c\u8005\u306e\u5e83\u7fa9\u306e\u610f\u5473\u5408\u3044\u3067\u7528\u3044\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001CRM\u3092\u63a8\u9032\u3059\u308b\u305f\u3081\u306e\u53d6\u308a\u7d44\u307f\u306fCRM\u65bd\u7b56\u3001CRM\u65bd\u7b56\u3092\u884c\u3046\u305f\u3081\u306e\u30c4\u30fc\u30eb\u306fCRM\u30b7\u30b9\u30c6\u30e0\u3068\u3044\u3046\u8a00\u8449\u3067\u4f7f\u3044\u5206\u3051\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h2>EC\u58f2\u4e0a\u3092\u5411\u4e0a\u3055\u305b\u3066\u3044\u304f\u305f\u3081\u306b\u5fd8\u308c\u3066\u306f\u306a\u3089\u306a\u3044\u300cCRM\u300d<\/h2>\n<p>\u3055\u3066\u3001\u9867\u5ba2\u3068\u306e\u4e2d\u9577\u671f\u7684\u306a\u95a2\u4fc2\u6027\u3092\u7bc9\u304f\u3068\u3001\u58f2\u4e0a\uff0f\u5229\u76ca\u306e\u62e1\u5927\u306b\u672c\u5f53\u306b\u3064\u306a\u304c\u308b\u306e\u3067\u3057\u3087\u3046\u304b\u3002CRM\u304c\u91cd\u8981\u3068\u306a\u308b\u7406\u7531\uff08\u6839\u62e0\uff09\u3092\u8868\u3059\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u6709\u540d\u306a3\u3064\u306e\u6cd5\u5247\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/pareto\/\" target=\"_blank\" rel=\"noopener\"><b>\u300c2\uff1a8\u306e\u6cd5\u5247\uff08\u30d1\u30ec\u30fc\u30c8\u306e\u6cd5\u5247\uff09\u300d<\/b><\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12033\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_01.png\" alt=\"2\uff1a8\u306e\u6cd5\u5247\uff08\u30d1\u30ec\u30fc\u30c8\u306e\u6cd5\u5247\uff09\" width=\"750\" height=\"314\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_01.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_01-230x96.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p class=\"box-gray\">\u9867\u5ba2\u5168\u4f53\u306e2\u5272\u3067\u3042\u308b\u512a\u826f\u9867\u5ba2\u304c\u58f2\u4e0a\u306e8\u5272\u3092\u3042\u3052\u3066\u3044\u308b\u3068\u3044\u3046\u6cd5\u5247\u306e\u3053\u3068<br \/>\n\u5168\u3066\u306e\u9867\u5ba2\u3092\u5e73\u7b49\u306b\u6271\u3046\u306e\u3067\u306f\u306a\u304f\u3001\u4e00\u90e8\u306e\u512a\u826f\u9867\u5ba2\u3092\u91cd\u8996\u3057\u305d\u306e\u5c64\u3078\u6295\u8cc7\u3059\u308b\u3053\u3068\u3067\u81ea\u793e\u306e\u58f2\u4e0a\u3092\u5b88\u308b\u3053\u3068\u304c\u91cd\u8981\u3068\u3055\u308c\u307e\u3059<\/p>\n<p><a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/law5-1\/\" target=\"_blank\" rel=\"noopener\"><b>\u300c1\uff1a5\u306e\u6cd5\u5247\u300d<\/b><\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12029\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_02.png\" alt=\"1\uff1a5\u306e\u6cd5\u5247\" width=\"750\" height=\"334\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_02.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_02-230x102.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p class=\"box-gray\">\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u30b3\u30b9\u30c8\u306f\u3001\u65e2\u5b58\u9867\u5ba2\u3092\u7dad\u6301\u3059\u308b\u30b3\u30b9\u30c8\u306e5\u500d\u304b\u304b\u308b\u3068\u3044\u3046\u6cd5\u5247\u306e\u3053\u3068<br \/>\n\u65b0\u898f\u9867\u5ba2\u306f\u7372\u5f97\u30b3\u30b9\u30c8\u304c\u9ad8\u304f\u7d50\u679c\u7684\u306b\u5229\u76ca\u7387\u304c\u4f4e\u304f\u306a\u308b\u306e\u3067\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u4ee5\u4e0a\u306b\u65e2\u5b58\u9867\u5ba2\u306e\u7dad\u6301\u304c\u91cd\u8981\u3068\u3055\u308c\u307e\u3059<\/p>\n<p><a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/law25-5\/\" target=\"_blank\" rel=\"noopener\"><b>\u300c5\uff1a25\u306e\u6cd5\u5247\u300d<\/b><\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12030\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_03.png\" alt=\"5\uff1a25\u306e\u6cd5\u5247\" width=\"750\" height=\"341\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_03.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_03-230x105.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p class=\"box-gray\">\u65e2\u5b58\u9867\u5ba2\u96e2\u308c\u30925%\u6539\u5584\u3059\u308c\u3070\u3001\u305d\u306e\u5229\u76ca\u7387\u306f25%\u6539\u5584\u3055\u308c\u308b\u3068\u3044\u3046\u6cd5\u5247\u306e\u3053\u3068<br \/>\n\u9867\u5ba2\u304c\u96e2\u53cd\u3059\u308b\u78ba\u7387\u3092\u4e0b\u3052\u65e2\u5b58\u9867\u5ba2\u306e\u58f2\u4e0a\u3092\u5897\u52a0\u3055\u305b\u308b\u3053\u3068\u304c\u3001\u4e2d\u9577\u671f\u7684\u306b\u4f01\u696d\u306e\u53ce\u76ca\u3092\u3042\u3052\u308b\u305f\u3081\u306b\u306f\u91cd\u8981\u3068\u3055\u308c\u307e\u3059<\/p>\n<p>\u3053\u306e3\u3064\u306e\u6cd5\u5247\u306f\u8ad6\u7406\u7684\u306a\u30ed\u30b8\u30c3\u30af\u304b\u3089\u6210\u308a\u7acb\u3063\u3066\u3044\u308b\u3068\u3044\u3046\u3088\u308a\u3001\u3053\u308c\u307e\u3067\u306e\u7d4c\u9a13\u5247\u304b\u3089\u751f\u307e\u308c\u305f\u30d3\u30b8\u30cd\u30b9\u306e\u901a\u8aac\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u7bc9\u304fCRM\u3068\u3044\u3046\u601d\u60f3\u3001\u6226\u7565\u304c\u58f2\u4e0a\uff0f\u5229\u76ca\u6210\u9577\u306b\u304a\u3044\u3066\u91cd\u8981\u3068\u306a\u308b\u7406\u7531\u3082\u304a\u308f\u304b\u308a\u3044\u305f\u3060\u3051\u305f\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u5f0a\u793e\u306b\u3054\u76f8\u8ac7\u3044\u305f\u3060\u304f\u591a\u304f\u306eEC\u4e8b\u696d\u793e\u69d8\u3067\u306f\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u3078\u306e\u53d6\u308a\u7d44\u307f\u306b\u306f\u6ce8\u529b\u3055\u308c\u3066\u3044\u308b\u3082\u306e\u306e\u3001\u306a\u304b\u306a\u304b\u5b9f\u969b\u306bCRM\u3092\u63a8\u9032\u3067\u304d\u3066\u3044\u306a\u3044\u306e\u304c\u5b9f\u614b\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u79c1\u304c\u62c5\u5f53\u3057\u3066\u3044\u308b\u5065\u5eb7\u98df\u54c1\u7cfbEC\u3067\u306f\u3001\u5168\u9867\u5ba2\u306e\u3046\u3061\u76f4\u8fd11\u5e74\u9593\u3067\u8cfc\u8cb7\u3057\u3066\u3044\u308b\u30a2\u30af\u30c6\u30a3\u30d6\u9867\u5ba2\u306f34\uff05\u3067\u3059\u3002\u3055\u3089\u306b\u5225\u306e\u30b3\u30b9\u30e1\u7cfbEC\u3067\u306f\u30a2\u30af\u30c6\u30a3\u30d6\u9867\u5ba2\u306f17\uff05\u306b\u3068\u3069\u307e\u308a\u307e\u3059\u3002<\/p>\n<p>\u65e5\u3005\u3001\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u65bd\u7b56\u3078\u306e\u6295\u8cc7\u3092\u884c\u3063\u3066\u3044\u308b\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u300cCRM\u2252\u4e2d\u9577\u671f\u7684\u306a\u76ee\u7dda\u300d\u304c\u6f0f\u308c\u3066\u3044\u308b\u304c\u3086\u3048\u306b\u4e2d\u9577\u671f\u7684\u306a\u95a2\u4fc2\u6027\u306e\u69cb\u7bc9\u304c\u9032\u307e\u305a\u3001\u58f2\u4e0a\u3084\u5229\u76ca\u306e\u6210\u9577\u304c\u9045\u308c\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12031\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_04.png\" alt=\"\u4f11\u7720\u9867\u5ba2\uff08\u5e74\u9593\uff09\u306b\u3088\u308b\u6a5f\u4f1a\u640d\u5931\" width=\"750\" height=\"464\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_04.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_04-226x140.png 226w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_04-744x460.png 744w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<h2>CRM\u63a8\u9032\u306e\u30d9\u30fc\u30b9\u306f\u300c\u30c7\u30fc\u30bf\u6d3b\u7528\u300d<\/h2>\n<p>CRM\u3092\u63a8\u9032\u3059\u308b\u306b\u3042\u305f\u308a\u571f\u53f0\u3068\u306a\u308b\u306e\u304c\u30c7\u30fc\u30bf\u3067\u3059\u3002\u300c\u6e2c\u308c\u306a\u3044\u3082\u306e\u306f\u6539\u5584\u3067\u304d\u306a\u3044\u300d\u3068\u3088\u304f\u8a00\u308f\u308c\u307e\u3059\u304c\u3001\u3044\u307e\u81ea\u5206\u305f\u3061\u304c\u9867\u5ba2\u3068\u4e2d\u9577\u671f\u7684\u306a\u95a2\u4fc2\u6027\u3092\u7bc9\u3051\u3066\u3044\u308b\u306e\u304b\u3092\u300c\u30c7\u30fc\u30bf\u300d\u304b\u3089\u628a\u63e1\u3067\u304d\u3066\u3044\u306a\u3044\u305f\u3081\u306b\u3001CRM\u65bd\u7b56\u3078\u306e\u53d6\u308a\u7d44\u307f\u304c\u5f8c\u624b\u5f8c\u624b\u306b\u306a\u3063\u3066\u3044\u308b\u30b1\u30fc\u30b9\u306b\u591a\u304f\u51fa\u4f1a\u3044\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u307f\u306a\u3055\u307e\u306f\u65b0\u898f\u9867\u5ba2\u306e\u30ea\u30d4\u30fc\u30c8\u7387\u304c\u4f4e\u3044\u306e\u304b\u3001\u4f11\u7720\u3057\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u65e2\u5b58\u9867\u5ba2\u306e\u6570\u304c\u591a\u3044\u306e\u304b\u628a\u63e1\u3067\u304d\u3066\u3044\u307e\u3059\u304b\uff1f\u5f53\u7136\u3067\u3059\u304c\u3001\u3053\u308c\u3089\u306e\u7d50\u679c\u306b\u3088\u3063\u3066\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u306f\u5909\u308f\u308a\u307e\u3059\u3002\u30c7\u30fc\u30bf\u304b\u3089\u72b6\u6cc1\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u306a\u3057\u306b\u65bd\u7b56\u306b\u53d6\u308a\u639b\u304b\u308b\u3053\u3068\u306f\u3001\u6697\u95c7\u306e\u4e2d\u3068\u306b\u304b\u304f\u8d70\u308a\u51fa\u3059\u3053\u3068\u3068\u540c\u3058\u3067\u3059\u3002<\/p>\n<p><strong>\u4f8b\uff1a\u5e74\u9593\u9867\u5ba2\u6570\u3092\u308f\u3051\u3066\u8003\u3048\u305f\u5834\u5408<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12044\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_05.png\" alt=\"\u5e74\u9593\u9867\u5ba2\u6570\u3092\u3082\u3068\u306b\u3057\u305f\u30c7\u30fc\u30bf\u306e\u898b\u65b9\u4f8b\" width=\"750\" height=\"340\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_05.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_05-230x104.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>\u3067\u306f\u5b9f\u969b\u306b\u3069\u306e\u3088\u3046\u306a\u30c7\u30fc\u30bf\u3092\u898b\u3066\u3044\u3051\u3070\u3088\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u3082\u3057\u73fe\u72b6\u3057\u3063\u304b\u308a\u3068\u30c7\u30fc\u30bf\u6d3b\u7528\u306b\u7740\u624b\u3067\u304d\u3066\u3044\u306a\u3044\u3088\u3046\u3067\u3042\u308c\u3070\u307e\u305a\u306f\u4ee5\u4e0b\u306e7\u3064\u306e\u8ef8\u304b\u3089\u306f\u3058\u3081\u3066\u307f\u308b\u3053\u3068\u3001\u305d\u3057\u3066\u540c\u3058\u90e8\u7f72\u3001\u30c1\u30fc\u30e0\u306e\u65b9\u3068\u300c\u3053\u306e\u6570\u5024\u306f\u826f\u3044\u306e\u304b\u60aa\u3044\u306e\u304b\u300d\u3001\u300c\u305d\u308c\u3092\u8e0f\u307e\u3048\u3066\u3069\u3046\u3057\u3066\u3044\u304f\u3079\u304d\u306a\u306e\u304b\u300d\u3092\u8b70\u8ad6\u3059\u308b\u3053\u3068\u3092\u30aa\u30b9\u30b9\u30e1\u3057\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_06.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12032 size-full\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_06.png\" alt=\"7\u3064\u306e\u5206\u6790\u30c6\u30fc\u30de\" width=\"750\" height=\"381\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_06.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/310_koga_06-230x117.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/a><\/p>\n<p>\u4f8b\u3048\u3070\u9867\u5ba2\u7d99\u7d9a\u7387\u306a\u3069\u3092\u6539\u3081\u3066\u898b\u3066\u307f\u308b\u3068\u6628\u5e74\u65b0\u898f\u3067\u8cfc\u5165\u3044\u305f\u3060\u3044\u305f\u9867\u5ba2\u306e\u5b9a\u7740\u7387\u306f\u5b9f\u306f20\uff05\u7a0b\u5ea6\u3057\u304b\u306a\u304f\u3001\u65b0\u898f\u9867\u5ba2\u306e5\u4eba\u4e2d4\u4eba\u306f\u7fcc\u5e74\u306b\u306f\u3044\u306a\u304f\u306a\u3063\u3066\u3044\u305f\u2026\u2026\u306a\u3069\u767a\u898b\u3082\u591a\u3044\u3067\u3059\u3002<\/p>\n<p>\u3082\u3061\u308d\u3093\u3001\u3053\u306e7\u3064\u3060\u3051\u3067\u5168\u3066\u304c\u4e8b\u8db3\u308a\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u81ea\u793e\u306e\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u4f53\u7cfb\u306b\u5408\u308f\u305b\u3066\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u73fe\u72b6\u306e\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u628a\u63e1\u3057\u3001\u305d\u306e\u7d50\u679cCRM\u3092\u63a8\u9032\u3057\u3066\u3044\u305f\u3060\u3051\u308c\u3070\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_10\/index.do?code=digitalmarketing_firststep\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14877 size-full\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/blogbnr_digitalmarketing_firststep.png\" alt=\"\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d5\u30a1\u30fc\u30b9\u30c8\u30b9\u30c6\u30c3\u30d7\" width=\"750\" height=\"140\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/blogbnr_digitalmarketing_firststep.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/blogbnr_digitalmarketing_firststep-230x43.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/a><\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<div class=\"box\">\n<ul>\n<li>\u305d\u3082\u305d\u3082\u300cCRM\u300d\u3068\u306f<strong>\u300c\u9867\u5ba2\u3068\u306e\u4e2d\u9577\u671f\u7684\u306a\u95a2\u4fc2\u6027\u3092\u7bc9\u304d\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30fc\u306e\u5411\u4e0a\u3084\u58f2\u4e0a\uff0f\u5229\u76ca\u306e\u62e1\u5927\u3092\u76ee\u6307\u3059\u601d\u60f3\u3084\u6226\u7565\u300d<\/strong>\u3092\u610f\u5473\u3057\u3066\u3044\u308b\u3053\u3068<\/li>\n<li>\u591a\u304f\u306eEC\u4e8b\u696d\u793e\u69d8\u3067\u306f\u65b0\u898f\u96c6\u5ba2\u306e\u305f\u3081\u306e\u5e83\u544a\u65bd\u7b56\u3078\u306e\u6295\u8cc7\u3092\u884c\u3063\u3066\u3044\u308b\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001<strong>\u300cCRM\u2252\u4e2d\u9577\u671f\u7684\u306a\u76ee\u7dda\u300d\u304c\u6f0f\u308c\u3066\u3044\u308b\u304c\u3086\u3048\u306b\u5b9a\u7740\u5316\u304c\u9032\u307e\u305a\u3001\u58f2\u4e0a\u3084\u5229\u76ca\u306e\u6210\u9577\u304c\u9045\u308c\u3066\u3057\u307e\u3063\u3066\u3044\u308b<\/strong>\u3053\u3068<\/li>\n<li><strong>\u30c7\u30fc\u30bf\u6d3b\u7528\u3092\u5143\u306b\u3057\u305f\u73fe\u72b6\u628a\u63e1<\/strong>\u304cCRM\u3092\u63a8\u9032\u3057\u3066\u3044\u304f\u305f\u3081\u306e\u571f\u53f0\u3068\u306a\u308b\u3053\u3068<\/li>\n<\/ul>\n<\/div>\n<p>\u30b7\u30ca\u30b8\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u3044\u304f\u305f\u3081\u306e\u4ed5\u7d44\u307f\u3065\u304f\u308a\u3082\u3054\u652f\u63f4\u3057\u3066\u3044\u307e\u3059\u3002\u3069\u3046\u9032\u3081\u308c\u3070\u3044\u3044\u306e\u304b\u308f\u304b\u3089\u306a\u3044\u3068\u3044\u3046\u5834\u5408\u3001\u305c\u3072\u3054\u76f8\u8ac7\u3044\u305f\u3060\u3051\u308c\u3070\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/visualize-data-using-tableau\" target=\"_blank\" rel=\"noopener noreferrer\">BI\u30c4\u30fc\u30eb\u300cTableau\u300d\u3092\u6d3b\u7528\u3057\u3066\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u53ef\u8996\u5316 \uff5e\u5206\u6790\u3092\u52b9\u7387\u5316\u3057\u3066PDCA\u3092\u56de\u305d\u3046<\/a>\uff08\u30b7\u30ca\u30b8\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d6\u30ed\u30b0\uff09<\/p>\n<p class=\"mb-5\"><strong>EC\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u5f79\u7acb\u3064\uff01CRM\u306e\u57fa\u672c<\/strong><\/p>\n<ul>\n<li>EC\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u5f79\u7acb\u3064\uff01CRM\u306e\u57fa\u672c\u3010\u30c7\u30fc\u30bf\u6d3b\u7528\u7de8\u3011\uff08\u672c\u8a18\u4e8b\u3067\u3059\uff09<\/li>\n<li><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/crm_process_for_raising_ec_sales_02\">EC\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u5f79\u7acb\u3064\uff01CRM\u306e\u57fa\u672c\u3010\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u7de8\u3011<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u203b\u672c\u8a18\u4e8b\u306f\u8b1b\u5e2b\u3068\u3057\u3066\u767b\u58c7\u3057\u305f\u30bb\u30df\u30ca\u30fc\u306e\u5185\u5bb9\u3092\u30d6\u30ed\u30b0\u7528\u306b\u518d\u69cb\u6210\u3057\u305f\u3082\u306e\u3067\u3059 \u306f\u3058\u3081\u306b 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