{"id":15737,"date":"2023-06-08T11:02:03","date_gmt":"2023-06-08T02:02:03","guid":{"rendered":"https:\/\/www.synergy-marketing.co.jp\/blog\/?p=15737"},"modified":"2025-07-03T14:03:19","modified_gmt":"2025-07-03T05:03:19","slug":"mailmarketing_btob","status":"publish","type":"post","link":"https:\/\/www.synergy-marketing.co.jp\/blog\/mailmarketing_btob","title":{"rendered":"BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f\u52b9\u679c\u7684\u306a\u7406\u7531\u3084\u91cd\u8981\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-15748\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_mainvisual.png\" alt=\"BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f\u52b9\u679c\u7684\u306a\u7406\u7531\u3084\u91cd\u8981\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_mainvisual.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_mainvisual-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>BtoB\u306e\u300c\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d\u3068\u306f\u3001e\u30e1\u30fc\u30eb\u3067\u9867\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u3066\u3001\u95a2\u4fc2\u3092\u6df1\u3081\u308b\u305f\u3081\u306e\u65bd\u7b56\u3067\u3059\u3002\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u8e0f\u307e\u3048\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u884c\u3044\u3084\u3059\u3044\u305f\u3081\u3001SNS\u5229\u7528\u7387\u304c\u9ad8\u307e\u308b\u73fe\u5728\u3067\u3082\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306fBtoB\u30d3\u30b8\u30cd\u30b9\u306b\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u306f\u3001\u6b63\u3057\u3044\u65b9\u6cd5\u3067\u9867\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u91cd\u8981\u306a\u7406\u7531\u3084\u65bd\u7b56\u306e\u7a2e\u985e\u3001\u5b9f\u884c\u6642\u306e\u30dd\u30a4\u30f3\u30c8\u306a\u3069\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h2>BtoB\u306e\u300c\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d\u3068\u306f<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-15741\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image01.png\" alt=\"BtoB\u306e\u300c\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d\u3068\u306f\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image01.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image01-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>\u300c<a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/what_is_mailmarketing\" target=\"_blank\" rel=\"noopener\">\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>\u300d\u3068\u306f\u3001e\u30e1\u30fc\u30eb\u3092\u901a\u3058\u3066\u81ea\u793e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u65bd\u7b56\u3067\u3059\u3002SNS\u306e\u5229\u7528\u7387\u304c\u9ad8\u307e\u308a\u3064\u3064\u3042\u308b\u73fe\u5728\u3067\u3082\u3001BtoB\u3067\u306f\u30e1\u30fc\u30eb\u304c\u4e3b\u6d41\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u624b\u6bb5\u3067\u3059\u3002\u30e1\u30fc\u30eb\u306f\u591a\u304f\u306e\u76f8\u624b\u306b\u4e00\u6589\u9001\u4fe1\u3067\u304d\u308b\u305f\u3081\u3001\u5927\u91cf\u306e\u898b\u8fbc\u307f\u9867\u5ba2\u3068\u63a5\u70b9\u3092\u7dad\u6301\u3059\u308b\u5fc5\u8981\u304c\u3042\u308bBtoB\u3067\u306f\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u9ad8\u3044\u52b9\u679c\u3092\u767a\u63ee\u3057\u307e\u3059\u3002<\/p>\n<h2>BtoB\u306b\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u52b9\u679c\u7684\u306a\u7406\u7531\u30fb\u30e1\u30ea\u30c3\u30c8<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-15742\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image02.png\" alt=\"BtoB\u306b\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u52b9\u679c\u7684\u306a\u7406\u7531\u30fb\u30e1\u30ea\u30c3\u30c8\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image02.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image02-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>BtoB\u306b\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u52b9\u679c\u7684\u306a\u7406\u7531\u3084\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u6d3b\u7528\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u306e4\u3064\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u3055\u307e\u3056\u307e\u306a\u30b7\u30fc\u30f3\u3067\u6d3b\u7528\u3067\u304d\u308b<\/li>\n<li>\u9867\u5ba2\u3068\u7d99\u7d9a\u7684\u306a\u63a5\u70b9\u304c\u6301\u3066\u308b\u305f\u3081<\/li>\n<li>\u30ea\u30fc\u30c9\u80b2\u6210\u306e\u52b9\u7387\u5316\u304c\u5fc5\u8981\u306a\u305f\u3081<\/li>\n<li>\u4f4e\u30b3\u30b9\u30c8\u3067\u60c5\u5831\u767a\u4fe1\u3068\u8a34\u6c42\u304c\u3067\u304d\u308b<\/li>\n<\/ul>\n<h3>\u3055\u307e\u3056\u307e\u306a\u30b7\u30fc\u30f3\u3067\u6d3b\u7528\u3067\u304d\u308b<\/h3>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u30b7\u30fc\u30f3\u3067\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u65b0\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u544a\u77e5\u3084\u30bb\u30df\u30ca\u30fc\u30fb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u958b\u50ac\u306e\u304a\u77e5\u3089\u305b\u306a\u3069\u3067\u3059\u3002\u9867\u5ba2\u30ea\u30b9\u30c8\u4f5c\u6210\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u306a\u3069\u306e\u4f53\u5236\u3092\u6574\u3048\u308c\u3070\u3001\u81ea\u793e\u306e\u6d3b\u52d5\u3092\u9867\u5ba2\u306b\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u624b\u6bb5\u3068\u3057\u3066\u5e45\u5e83\u304f\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u624b\u6cd5\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"box\">\n<div class=\"row\">\n<div class=\"col-md-3 col-sm-4 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/four-methods-of-email-marketing\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/297_hasegawa_00.png\" alt=\"\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u3084\u308a\u3064\u304f\u3057\u305f\u3068\u601d\u3063\u3066\u3044\u308b\u3042\u306a\u305f\u306b\u4f1d\u3048\u305f\u3044\uff01\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e4\u3064\u306e\u624b\u6cd5\" \/><\/a><\/div>\n<div class=\"col-md-9 col-sm-8 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/four-methods-of-email-marketing\" target=\"_blank\" rel=\"noopener\"><strong>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u3084\u308a\u3064\u304f\u3057\u305f\u3068\u601d\u3063\u3066\u3044\u308b\u3042\u306a\u305f\u306b\u4f1d\u3048\u305f\u3044\uff01\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e4\u3064\u306e\u624b\u6cd5<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<h3>\u9867\u5ba2\u3068\u7d99\u7d9a\u7684\u306a\u63a5\u70b9\u304c\u6301\u3066\u308b\u305f\u3081<\/h3>\n<p>BtoB\u306fBtoC\u3088\u308a\u9ad8\u984d\u306a\u5546\u6750\u3092\u6271\u3046\u3053\u3068\u304c\u591a\u3044\u305f\u3081\u3001\u9867\u5ba2\u306e\u30ea\u30fc\u30c9\u30bf\u30a4\u30e0\uff08\u691c\u8a0e\u671f\u9593\uff09\u304c\u9577\u3044\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u9867\u5ba2\u4f01\u696d\u306e\u4f53\u5236\u306b\u3088\u3063\u3066\u306f\u3001\u6570\u5e74\u5358\u4f4d\u3067\u306e\u691c\u8a0e\u306b\u306a\u308b\u3053\u3068\u3082\u73cd\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u7372\u5f97\u3057\u305f\u30ea\u30fc\u30c9\u3092\u9577\u671f\u7684\u306b\u30d5\u30a9\u30ed\u30fc\u3057\u7d9a\u3051\u306a\u3051\u308c\u3070\u3001\u7af6\u5408\u4ed6\u793e\u306b\u6d41\u51fa\u3057\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u3068\u3001\u5c11\u306a\u3044\u4eba\u7684\u30ea\u30bd\u30fc\u30b9\u3067\u591a\u304f\u306e\u9867\u5ba2\u3068\u306e\u63a5\u70b9\u304c\u6301\u3066\u307e\u3059\u3002<\/p>\n<h3>\u30ea\u30fc\u30c9\u80b2\u6210\u306e\u52b9\u7387\u5316\u304c\u5fc5\u8981\u306a\u305f\u3081<\/h3>\n<p>\u8fd1\u5e74\u3067\u306f\u3001\u3042\u3089\u3086\u308b\u696d\u754c\u3067\u4eba\u6750\u4e0d\u8db3\u304c\u6df1\u523b\u5316\u3057\u3066\u304a\u308a\u3001\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3082\u4f8b\u5916\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u6210\u7d04\u78ba\u5ea6\u304c\u4f4e\u3044\u9867\u5ba2\u306b\u55b6\u696d\u3092\u304b\u3051\u3066\u3082\u3001\u6210\u7d04\u306b\u7d50\u3073\u3064\u304f\u53ef\u80fd\u6027\u306f\u4f4e\u3044\u3067\u3059\u3002\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u9867\u5ba2\u306e\u8208\u5473\u95a2\u5fc3\u3092\u9ad8\u3081\u3066\u30a2\u30af\u30b7\u30e7\u30f3\u3078\u8a98\u5c0e\u3059\u308b\u300c<a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/lead-nurturing\/\" rel=\"noopener\" target=\"_blank\">\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0<\/a>\u300d\u304c\u884c\u3044\u3084\u3059\u3044\u65bd\u7b56\u3067\u3059\u3002<\/p>\n<h3>\u4f4e\u30b3\u30b9\u30c8\u3067\u60c5\u5831\u767a\u4fe1\u3068\u8a34\u6c42\u304c\u3067\u304d\u308b<\/h3>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u4f4e\u30b3\u30b9\u30c8\u3067\u884c\u3048\u308b\u3053\u3068\u3082\u9b45\u529b\u3067\u3059\u3002BtoB\u3067\u9867\u5ba2\u306b\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u624b\u6bb5\u306fDM\u3084\u5c55\u793a\u4f1a\u306a\u3069\u591a\u69d8\u3067\u3059\u304c\u3001\u3044\u305a\u308c\u3082\u76f8\u5fdc\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308a\u307e\u3059\u3002\u4e00\u65b9\u3001\u30e1\u30fc\u30eb\u306f\u57fa\u672c\u7684\u306b\u7121\u6599\u3067\u9001\u4fe1\u3067\u304d\u3001\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u5834\u5408\u3082\u307b\u304b\u306e\u65bd\u7b56\u3088\u308a\u4f4e\u30b3\u30b9\u30c8\u3067\u3059\u3002\u524d\u8ff0\u3057\u305f\u3088\u3046\u306b\u5f97\u3089\u308c\u308b\u52b9\u679c\u3082\u9ad8\u3044\u305f\u3081\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u30b3\u30b9\u30c8\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u975e\u5e38\u306b\u9ad8\u3044\u65bd\u7b56\u3060\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n<div class=\"inner-cta\">\n<div class=\"inner-cta-content\">\n<div class=\"inner-cta-content-img\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/wp\/wp-content\/uploads\/thumb_pivotsession_crm.png\" alt=\"CRM\u3092\u30e1\u30fc\u30eb\u914d\u4fe1\u306b\u6d3b\u7528\u3059\u308b\u305f\u3081\u306e\u6210\u529f\u4e8b\u4f8b\u3092\u30c1\u30a7\u30c3\u30af\uff01\" width=\"200\" height=\"150\" \/><\/p>\n<\/div>\n<div class=\"inner-cta-content-text\">\n<h4>CRM\u3092\u30e1\u30fc\u30eb\u914d\u4fe1\u306b\u6d3b\u7528\u3059\u308b\u305f\u3081\u306e\u6210\u529f\u4e8b\u4f8b\u3092\u30c1\u30a7\u30c3\u30af\uff01<\/h4>\n<p>\u30e1\u30fc\u30eb\u914d\u4fe1\u306bCRM\u3092\u4e0a\u624b\u306b\u6d3b\u7528\u3059\u308b\u306a\u3089\u5fc5\u8aad\uff01CRM\u5c0e\u5165\u306e\u6210\u529f\u4e8b\u4f8b\u3068\u3088\u304f\u3042\u308b\u5931\u6557\u4e8b\u4f8b\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p class=\"inner-cta-content-btn\"><a id=\"ct-blog-innnercta-01\" class=\"btn btn-red btn-block\" href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_10\/index.do?code=pivotsession_crm\" target=\"_blank\" rel=\"noopener\">\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<h2>BtoB\u3067\u52b9\u679c\u7684\u306a\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7a2e\u985e<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-15743\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image03.png\" alt=\"BtoB\u3067\u52b9\u679c\u7684\u306a\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7a2e\u985e\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image03.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image03-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>BtoB\u3067\u306f\u3001\u4ee5\u4e0b\u306e4\u3064\u306e\u3088\u3046\u306a\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u30e1\u30eb\u30de\u30ac\uff5c\u8cfc\u8aad\u767b\u9332\u8005\u306b\u4e00\u6589\u914d\u4fe1\u3059\u308b<\/li>\n<li>\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\uff5c\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306b\u6cbf\u3063\u3066\u81ea\u52d5\u914d\u4fe1\u3059\u308b<\/li>\n<li>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\uff5c\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308a\u8fbc\u3093\u3067\u914d\u4fe1\u3059\u308b<\/li>\n<li>\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\uff5c\u9867\u5ba2\u884c\u52d5\u3092\u8ffd\u8de1\u3057\u3066\u914d\u4fe1\u3059\u308b<\/li>\n<\/ul>\n<p>\u3010\u95a2\u9023\u8a18\u4e8b\u3011<a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/mail_effect_measurement\" target=\"_blank\" rel=\"noopener\">\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u52b9\u679c\u6e2c\u5b9a\u304c\u5fc5\u9808\uff01\u30c1\u30a7\u30c3\u30af\u3059\u3079\u304d7\u3064\u306e\u6307\u6a19\u3084\u5177\u4f53\u7684\u306a\u6539\u5584\u7b56\u4f8b\u306a\u3069\u3092\u89e3\u8aac<\/a><\/p>\n<h3><a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/mail-magazine\/\" target=\"_blank\" rel=\"noopener\">\u30e1\u30eb\u30de\u30ac<\/a>\uff5c\u8cfc\u8aad\u767b\u9332\u8005\u306b\u4e00\u6589\u914d\u4fe1\u3059\u308b<\/h3>\n<p>\u8cfc\u8aad\u767b\u9332\u3092\u884c\u3063\u305f\u9867\u5ba2\u306b\u5bfe\u3057\u3001\u540c\u3058\u5185\u5bb9\u306e\u30e1\u30fc\u30eb\u3092\u4e00\u6589\u914d\u4fe1\u3059\u308b\u65bd\u7b56\u3067\u3059\u3002\u9867\u5ba2\u30cb\u30fc\u30ba\u3084\u884c\u52d5\u306b\u5408\u308f\u305b\u305f\u914d\u4fe1\u306f\u3067\u304d\u306a\u3044\u305f\u3081\u3001\u307b\u304b\u306e\u65bd\u7b56\u3068\u6bd4\u3079\u308b\u3068\u8a34\u6c42\u52b9\u679c\u306f\u63a7\u3048\u3081\u3067\u3059\u304c\u3001\u4f4e\u30b3\u30b9\u30c8\u3067\u5927\u91cf\u306e\u9867\u5ba2\u3068\u306e\u63a5\u70b9\u3092\u7dad\u6301\u3067\u304d\u307e\u3059\u3002\u30e1\u30eb\u30de\u30ac\u306e\u52b9\u679c\u3092\u9ad8\u3081\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"box\">\n<div class=\"row\">\n<div class=\"col-md-3 col-sm-4 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/mailmagazine_merit\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/426_eyecatch.png\" alt=\"\u30e1\u30eb\u30de\u30ac\u306e\u30e1\u30ea\u30c3\u30c8\u30fb\u52b9\u679c\u3068\u306f\uff1f\u904b\u7528\u306e\u305f\u3081\u306e\u57fa\u790e\u77e5\u8b58\u3084\u6ce8\u610f\u70b9\u3082\u89e3\u8aac\" \/><\/a><\/div>\n<div class=\"col-md-9 col-sm-8 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/mailmagazine_merit\" target=\"_blank\" rel=\"noopener\"><strong>\u30e1\u30eb\u30de\u30ac\u306e\u30e1\u30ea\u30c3\u30c8\u30fb\u52b9\u679c\u3068\u306f\uff1f\u904b\u7528\u306e\u305f\u3081\u306e\u57fa\u790e\u77e5\u8b58\u3084\u6ce8\u610f\u70b9\u3082\u89e3\u8aac<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"box\">\n<div class=\"row\">\n<div class=\"col-md-3 col-sm-4 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/abtest_methods_and_failure_examples\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/img_abtest_methods_and_failure_examples_00.png\" alt=\"\u30e1\u30eb\u30de\u30ac\u52b9\u679c\u3092\u9ad8\u3081\u308bAB\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u65b9\u6cd5\u3084\u5177\u4f53\u7684\u30ce\u30a6\u30cf\u30a6\u3068\u3088\u304f\u3042\u308b\u5931\u6557\u4f8b\" \/><\/a><\/div>\n<div class=\"col-md-9 col-sm-8 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/abtest_methods_and_failure_examples\" target=\"_blank\" rel=\"noopener\"><strong>\u30e1\u30eb\u30de\u30ac\u52b9\u679c\u3092\u9ad8\u3081\u308bAB\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u65b9\u6cd5\u3084\u5177\u4f53\u7684\u30ce\u30a6\u30cf\u30a6\u3068\u3088\u304f\u3042\u308b\u5931\u6557\u4f8b<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<h3><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/what_is_stepmail\" target=\"_blank\" rel=\"noopener\">\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb<\/a>\uff5c\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306b\u6cbf\u3063\u3066\u81ea\u52d5\u914d\u4fe1\u3059\u308b<\/h3>\n<p>\u9867\u5ba2\u304c\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u3057\u305f\u65e5\u3092\u8d77\u70b9\u3068\u3057\u3066\u3001\u4e00\u5b9a\u306e\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306b\u5f93\u3063\u3066\u914d\u4fe1\u3059\u308b\u65bd\u7b56\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u9867\u5ba2\u304c\u8cc7\u6599\u8acb\u6c42\u3092\u884c\u3063\u305f\u3042\u3068\u30013\u65e5\u5f8c\u30fb7\u65e5\u5f8c\u30fb14\u65e5\u5f8c\u306b\u9001\u4fe1\u3059\u308b\u306a\u3069\u3067\u3059\u3002\u9867\u5ba2\u306e\u8208\u5473\u95a2\u5fc3\u3092\u9ad8\u3081\u3084\u3059\u3044\u305f\u3081\u3001\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u306f\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306b\u5411\u3044\u3066\u3044\u307e\u3059\u3002\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u306e\u8a2d\u8a08\u3067\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"box\">\n<div class=\"row\">\n<div class=\"col-md-3 col-sm-4 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/how_to_use_step_mail\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/281_shibata_00.png\" alt=\"\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u8a2d\u8a08\u306b\u5fc5\u8981\u306a\u306e\u306f\u3001\u76ee\u7684\u306e\u660e\u78ba\u5316\u3068\u30bf\u30a4\u30df\u30f3\u30b0\u306e\u898b\u6975\u3081\" \/><\/a><\/div>\n<div class=\"col-md-9 col-sm-8 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/how_to_use_step_mail\" target=\"_blank\" rel=\"noopener\"><strong>\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u8a2d\u8a08\u306b\u5fc5\u8981\u306a\u306e\u306f\u3001\u76ee\u7684\u306e\u660e\u78ba\u5316\u3068\u30bf\u30a4\u30df\u30f3\u30b0\u306e\u898b\u6975\u3081<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<h3>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\uff5c\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308a\u8fbc\u3093\u3067\u914d\u4fe1\u3059\u308b<\/h3>\n<p>\u9867\u5ba2\u3092\u4f01\u696d\u898f\u6a21\u3084\u8077\u4f4d\u306a\u3069\u306e\u5c5e\u6027\u3067\u5206\u985e\u3057\u3001\u7279\u5b9a\u306e\u9867\u5ba2\u5c64\u306b\u7d5e\u3063\u3066\u914d\u4fe1\u3059\u308b\u65bd\u7b56\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u6c7a\u88c1\u6a29\u304c\u3042\u308b\u90e8\u9577\u30af\u30e9\u30b9\u306b\u7d5e\u3063\u305f\u308a\u3001\u5f93\u696d\u54e1\u6570\u306e\u5927\u304d\u306a\u4f01\u696d\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u305f\u308a\u3059\u308b\u306a\u3069\u3067\u3059\u3002\u9867\u5ba2\u306b\u300c\u523a\u3055\u308b\u300d\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u884c\u3044\u3084\u3059\u3044\u305f\u3081\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u306e\u9ad8\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/retargeting-mail\" target=\"_blank\" rel=\"noopener\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb<\/a>\uff5c\u9867\u5ba2\u884c\u52d5\u3092\u8ffd\u8de1\u3057\u3066\u914d\u4fe1\u3059\u308b<\/h3>\n<p>\u30e1\u30eb\u30de\u30ac\u306e\u958b\u5c01\u3084\u81ea\u793e\u30b5\u30a4\u30c8\u306e\u30a2\u30af\u30bb\u30b9\u306a\u3069\u3001\u9867\u5ba2\u884c\u52d5\u3092\u8ffd\u8de1\u3057\u305f\u3046\u3048\u3067\u3001\u305d\u306e\u5185\u5bb9\u306b\u5fdc\u3058\u305f\u30e1\u30fc\u30eb\u3092\u914d\u4fe1\u3059\u308b\u65bd\u7b56\u3067\u3059\u3002\u9867\u5ba2\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u305f\u9069\u5207\u306a\u8a34\u6c42\u304c\u884c\u3044\u3084\u3059\u3044\u305f\u3081\u3001\u9ad8\u3044\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u52b9\u679c\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/p>\n<h2>BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u91cd\u8981\u306a\u8003\u3048\u65b9<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-15744\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image04.png\" alt=\"BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u91cd\u8981\u306a\u8003\u3048\u65b9\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image04.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image04-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u969b\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u306e\u8003\u3048\u65b9\u3092\u610f\u8b58\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u696d\u754c\u306e\u7279\u6027\u3084\u5546\u6163\u7fd2\u3092\u8003\u616e\u3059\u308b<\/li>\n<li>\u62c5\u5f53\u8005\u3068\u306e\u63a5\u70b9\u3092\u7dad\u6301\u3057\u7d9a\u3051\u308b<\/li>\n<li>\u8aa4\u9001\u4fe1\u3084\u8a2d\u5b9a\u30df\u30b9\u306b\u53b3\u91cd\u6ce8\u610f\u3059\u308b<\/li>\n<\/ul>\n<h3>\u696d\u754c\u306e\u7279\u6027\u3084\u5546\u6163\u7fd2\u3092\u8003\u616e\u3059\u308b<\/h3>\n<p>\u9867\u5ba2\u4f01\u696d\u304c\u5c5e\u3059\u308b\u696d\u754c\u306e\u7279\u6027\u30fb\u5546\u7fd2\u6163\u3092\u8003\u616e\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u81ea\u793e\u304cIT\u30b7\u30b9\u30c6\u30e0\u3092\u53d6\u308a\u6271\u3063\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u76f8\u624b\u4f01\u696d\u306e\u696d\u754c\u306b\u3088\u3063\u3066\u300c\u3069\u3093\u306a\u6a5f\u80fd\u3092\u6c42\u3081\u3066\u3044\u308b\u304b\u300d\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u76f8\u624b\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u300c\u25a1\u25a1\u696d\u754c\u306b\u306f\u00d7\u00d7\u306e\u6a5f\u80fd\u304c\u5fc5\u8981\u3060\u304b\u3089\u3053\u305d\u3001\u5f0a\u793e\u306e\u25cb\u25cb\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u300d\u306e\u3088\u3046\u306b\u3001\u9867\u5ba2\u306b\u523a\u3055\u308a\u3084\u3059\u3044\u8a34\u6c42\u304c\u53ef\u80fd\u3067\u3059\u3002\u307e\u305f\u3001\u591a\u304f\u306e\u4f01\u696d\u306f\u6c7a\u7b97\u671f\u304c\u8fd1\u3065\u304f\u3068\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u60c5\u5831\u53ce\u96c6\u3092\u6d3b\u767a\u5316\u3055\u305b\u308b\u305f\u3081\u3001\u305d\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u9867\u5ba2\u306b\u8a34\u6c42\u3059\u308b\u3068\u6848\u4ef6\u5316\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u62c5\u5f53\u8005\u3068\u306e\u63a5\u70b9\u3092\u7dad\u6301\u3057\u7d9a\u3051\u308b<\/h3>\n<p>BtoB\u30d3\u30b8\u30cd\u30b9\u3067\u306f\u3001\u53d6\u5f15\u5148\u4f01\u696d\u306e\u62c5\u5f53\u8005\u3068\u306e\u63a5\u70b9\u3092\u7dad\u6301\u3057\u7d9a\u3051\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u3057\u3070\u3089\u304f\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u53d6\u3063\u3066\u3044\u306a\u3044\u3068\u3001\u62c5\u5f53\u8005\u304c\u5909\u308f\u3063\u3066\u3044\u3066\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u304c\u96e3\u3057\u304f\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u5b9a\u671f\u7684\u306b\u9023\u7d61\u3092\u53d6\u3063\u3066\u3044\u308c\u3070\u3001\u62c5\u5f53\u8005\u306e\u5909\u66f4\u306b\u3082\u8fc5\u901f\u30fb\u67d4\u8edf\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u306e\u3067\u3001\u5546\u6a5f\u3092\u9003\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u304c\u6e1b\u308a\u307e\u3059\u3002<\/p>\n<h3>\u8aa4\u9001\u4fe1\u3084\u8a2d\u5b9a\u30df\u30b9\u306b\u53b3\u91cd\u6ce8\u610f\u3059\u308b<\/h3>\n<p>BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u3001\u8aa4\u9001\u4fe1\u3084\u8a2d\u5b9a\u30df\u30b9\u306f\u9867\u5ba2\u304b\u3089\u306e\u4fe1\u983c\u4f4e\u4e0b\u306e\u539f\u56e0\u306b\u306a\u308a\u307e\u3059\u3002\u7279\u306b\u3001\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u3092\u300cBCC\u300d\u3067\u6307\u5b9a\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u300cTO\u300d\u3084\u300cCC\u300d\u3078\u306e\u8aa4\u8a2d\u5b9a\u3067\u60c5\u5831\u304c\u6d41\u51fa\u3059\u308b\u30b1\u30fc\u30b9\u304c\u3042\u308a\u307e\u3059\u3002\u9001\u4fe1\u524d\u306b\u30ea\u30b9\u30c8\u3084\u8a2d\u5b9a\u3092\u7cbe\u67fb\u3057\u3066\u4eba\u70ba\u7684\u30df\u30b9\u3092\u6e1b\u3089\u3059\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u304c\u3001\u3053\u3046\u3057\u305f\u624b\u4f5c\u696d\u306e\u6642\u9593\u3068\u5de5\u6570\u3092\u6975\u529b\u6e1b\u3089\u3059\u305f\u3081\u306b\u306f\u3001\u5f8c\u8ff0\u3059\u308bCRM\u30b7\u30b9\u30c6\u30e0\u306e\u5c0e\u5165\u3092\u691c\u8a0e\u3059\u308b\u306e\u30821\u3064\u3067\u3059\u3002<\/p>\n<h2>BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u304a\u3059\u3059\u3081\u306e\u30b3\u30f3\u30c6\u30f3\u30c4<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-15745\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image05.png\" alt=\"BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u304a\u3059\u3059\u3081\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image05.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image05-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u4ee5\u4e0b\u306e2\u7a2e\u985e\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u9867\u5ba2\u3078\u306e\u8a34\u6c42\u52b9\u679c\u3092\u9ad8\u3081\u3084\u3059\u3044\u305f\u3081\u3001\u7a4d\u6975\u7684\u306b\u914d\u4fe1\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\u300c\u60c5\u5831\u63d0\u4f9b\u7cfb\u300d\u30b3\u30f3\u30c6\u30f3\u30c4<\/li>\n<li>\u300c\u30ec\u30dd\u30fc\u30c8\u7cfb\u300d\u30b3\u30f3\u30c6\u30f3\u30c4<\/li>\n<\/ul>\n<h3>\u300c\u60c5\u5831\u63d0\u4f9b\u7cfb\u300d\u30b3\u30f3\u30c6\u30f3\u30c4<\/h3>\n<p>\u9867\u5ba2\u306b\u3068\u3063\u3066\u6709\u76ca\u306a\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u3092\u56f3\u308b\u305f\u3081\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u81ea\u793e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u5c0e\u5165\u4e8b\u4f8b\u3084\u3001\u81ea\u793e\u30d6\u30ed\u30b0\u30fb\u30b3\u30e9\u30e0\u306e\u7d39\u4ecb\u306a\u3069\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u306f\u3001\u81ea\u793e\u5546\u6750\u306e\u5c0e\u5165\u30e1\u30ea\u30c3\u30c8\u3084\u52b9\u679c\u3092\u9867\u5ba2\u306b\u30a2\u30d4\u30fc\u30eb\u3067\u304d\u308b\u306e\u3067\u3001\u9867\u5ba2\u306e\u8cfc\u8cb7\u610f\u6b32\u306e\u5411\u4e0a\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n<h3>\u300c\u30ec\u30dd\u30fc\u30c8\u7cfb\u300d\u30b3\u30f3\u30c6\u30f3\u30c4<\/h3>\n<p>\u81ea\u793e\u5546\u6750\u3092\u5b9f\u969b\u306b\u5c0e\u5165\u3057\u305f\u4f01\u696d\u3078\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3084\u3001\u5c55\u793a\u4f1a\u30fb\u30bb\u30df\u30ca\u30fc\u306e\u30ec\u30dd\u30fc\u30c8\u306a\u3069\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u3059\u3002\u81ea\u793e\u5546\u6750\u306b\u3064\u3044\u3066\u89e3\u8aac\u3059\u308b\u300c\u60c5\u5831\u63d0\u4f9b\u7cfb\u300d\u3068\u3001\u5bfe\u8a71\u5f62\u5f0f\u3067\u89aa\u3057\u307f\u3084\u3059\u3044\u300c\u30ec\u30dd\u30fc\u30c8\u7cfb\u300d\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3068\u3001\u9867\u5ba2\u306e\u8208\u5473\u3092\u5f15\u304d\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u6b21\u306e\u5c55\u793a\u4f1a\u30fb\u30bb\u30df\u30ca\u30fc\u306b\u8a98\u5c0e\u3057\u3001\u5546\u8ac7\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2>BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u65b9\u6cd5<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-15746\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image06.png\" alt=\"BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u65b9\u6cd5\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image06.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image06-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30e1\u30ea\u30c3\u30c8\u30fb\u6210\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u3001\u4ee5\u4e0b\u306e3\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u610f\u8b58\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\u6700\u9069\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3059\u308b<\/li>\n<li>\u8907\u6570\u306e\u90e8\u9580\u3068\u306e\u7dca\u5bc6\u306a\u9023\u643a\u4f53\u5236\u3092\u69cb\u7bc9\u3059\u308b<\/li>\n<li>\u9867\u5ba2\u884c\u52d5\u3092\u89e3\u6790\u3067\u304d\u308bCRM\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b<\/li>\n<\/ul>\n<h3>\u6700\u9069\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3059\u308b<\/h3>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u8e0f\u307e\u3048\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3001\u6700\u9069\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u81ea\u793e\u304c\u671b\u3080\u3053\u3068\u3092\u4e00\u65b9\u7684\u306b\u4f1d\u3048\u3088\u3046\u3068\u3057\u3066\u3082\u3001\u5341\u5206\u306a\u904b\u7528\u52b9\u679c\u306f\u5f97\u3089\u308c\u307e\u305b\u3093\u3002\u9867\u5ba2\u306e\u884c\u52d5\u3084\u691c\u8a0e\u6bb5\u968e\u3092\u8e0f\u307e\u3048\u3001\u9069\u5207\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002\u307e\u305f\u3001\u55b6\u696d\u6642\u9593\u5916\u306b\u914d\u4fe1\u3057\u3066\u3082\u3001\u307b\u304b\u306e\u30e1\u30fc\u30eb\u306b\u57cb\u3082\u308c\u3066\u3057\u307e\u3046\u3053\u3068\u304c\u3042\u308b\u305f\u3081\u3001\u76f8\u624b\u4f01\u696d\u306e\u7fd2\u6163\u3092\u8e0f\u307e\u3048\u308b\u3053\u3068\u3082\u5927\u5207\u3067\u3059\u3002<\/p>\n<h3>\u8907\u6570\u306e\u90e8\u9580\u3068\u306e\u7dca\u5bc6\u306a\u9023\u643a\u4f53\u5236\u3092\u69cb\u7bc9\u3059\u308b<\/h3>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u529f\u306b\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3068\u55b6\u696d\u90e8\u9580\u306e\u9023\u643a\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u60c5\u5831\u3092\u5171\u6709\u3067\u304d\u308b\u4f53\u5236\u304c\u3042\u308c\u3070\u3001\u914d\u4fe1\u3057\u305f\u30e1\u30fc\u30eb\u304b\u3089\u55b6\u696d\u90e8\u9580\u306b\u554f\u3044\u5408\u308f\u305b\u304c\u3042\u3063\u305f\u3068\u304d\u306b\u3001\u8fc5\u901f\u306a\u5bfe\u5fdc\u304c\u3067\u304d\u307e\u3059\u3002\u30c4\u30fc\u30eb\u3084\u30b7\u30b9\u30c6\u30e0\u306a\u3069\u3092\u6d3b\u7528\u3057\u3001\u5168\u793e\u7684\u306a\u60c5\u5831\u5171\u6709\u306e\u4f53\u5236\u3092\u7bc9\u304f\u3053\u3068\u3067\u3001\u5546\u6a5f\u3092\u9003\u3055\u305a\u306b\u5546\u8ac7\u3078\u3064\u306a\u3052\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u9867\u5ba2\u884c\u52d5\u3092\u628a\u63e1\u3067\u304d\u308b\u300cCRM\u30c4\u30fc\u30eb\u300d\u3092\u6d3b\u7528\u3059\u308b<\/h3>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u3092\u5f97\u308b\u305f\u3081\u306b\u306f\u3001\u914d\u4fe1\u5f8c\u306b\u9867\u5ba2\u884c\u52d5\u3092\u628a\u63e1\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u300c<a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/crm\/\" target=\"_blank\" rel=\"noopener\">CRM\uff08\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\uff09\u30c4\u30fc\u30eb<\/a>\u300d\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u30e1\u30fc\u30eb\u81ea\u4f53\u306e\u958b\u5c01\u7387\u30fb\u30af\u30ea\u30c3\u30af\u7387\u3060\u3051\u3067\u306f\u306a\u304f\u3001URL\u30af\u30ea\u30c3\u30af\u5f8c\u306e\u9867\u5ba2\u884c\u52d5\u307e\u3067\u8ffd\u8de1\u53ef\u80fd\u3067\u3059\u3002\u307e\u305f\u3001\u9867\u5ba2\u60c5\u5831\u3092\u30b7\u30b9\u30c6\u30e0\u4e0a\u3067\u7ba1\u7406\u3059\u308b\u305f\u3081\u3001\u5168\u793e\u7684\u306a\u60c5\u5831\u5171\u6709\u3082\u884c\u3044\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/btob_crm_selectpoint\" target=\"_blank\">\u3010\u95a2\u9023\u8a18\u4e8b\u3011BtoB\u4f01\u696d\u3067\u306f\u306a\u305cCRM\u30b7\u30b9\u30c6\u30e0\u304c\u91cd\u8981\uff1f\u305d\u306e\u7406\u7531\u3084\u5c0e\u5165\u30e1\u30ea\u30c3\u30c8\u3001\u88fd\u54c1\u3092\u9078\u3076\u969b\u306e\u30dd\u30a4\u30f3\u30c8\u306a\u3069\u3092\u89e3\u8aac<\/a><\/p>\n<h2>BtoB\u3053\u305d\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u304c\u51fa\u3084\u3059\u3044<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-15747\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image07.png\" alt=\"BtoB\u3053\u305d\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u304c\u51fa\u3084\u3059\u3044\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image07.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/419_image07-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>BtoB\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3092\u52b9\u7387\u5316\u3067\u304d\u3001\u9867\u5ba2\u3068\u7d99\u7d9a\u7684\u306a\u63a5\u70b9\u304c\u6301\u3061\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u3084\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u306a\u3069\u3001\u76ee\u7684\u306b\u5408\u3046\u65bd\u7b56\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u305f\u3060\u3057\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u8e0f\u307e\u3048\u305f\u9069\u5207\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3092\u884c\u3046\u305f\u3081\u306b\u91cd\u8981\u306a\u8003\u3048\u65b9\u3084\u3001\u5177\u4f53\u7684\u306a\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u65bd\u7b56\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8cc7\u6599\u3092\u3054\u53c2\u8003\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"inner-cta\">\n<div class=\"inner-cta-content\">\n<div class=\"inner-cta-content-img\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/wp\/wp-content\/uploads\/thumb_startguide_lead-nurturing.png\" alt=\"\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3092\u59cb\u3081\u308b\u65b9\u5fc5\u898b\uff01\" width=\"200\" height=\"150\" \/><\/p>\n<\/div>\n<div class=\"inner-cta-content-text\">\n<h4>\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3092\u59cb\u3081\u308b\u65b9\u5fc5\u898b\uff01<\/h4>\n<p>\u57fa\u672c\u306e\u89e3\u8aac\u306b\u52a0\u3048\u3001\u7c21\u5358\u306b\u5fdc\u7528\u30fb\u5b9f\u8df5\u3067\u304d\u308b3\u3064\u306e\u30b7\u30ca\u30ea\u30aa\u4e8b\u4f8b\u3092\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p class=\"inner-cta-content-btn\"><a id=\"ct-blog-innnercta-02\" class=\"btn btn-red btn-block\" href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_10\/index.do?code=startguide_lead-nurturing\" target=\"_blank\" rel=\"noopener\">\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p>BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u529f\u4e8b\u4f8b\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u53c2\u8003\u304f\u3060\u3055\u3044\u3002\u3055\u307e\u3056\u307e\u306a\u696d\u754c\u30fb\u696d\u614b\u306b\u9069\u5408\u3059\u308b\u3001BtoB\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d2\u30f3\u30c8\u304c\u8a70\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<div class=\"box\">\n<div class=\"row\">\n<div class=\"col-md-3 col-sm-4 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/showcase\/cci\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/wp\/wp-content\/uploads\/logo_cci.png\" alt=\"\u3010\u4e8b\u4f8b\u3011\u521d\u3081\u3066\u306e\u30b7\u30ca\u30ea\u30aa\u914d\u4fe1\u3002\u958b\u5c01\u738750\uff05\u3092\u8d85\u3048\u305fBtoB\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3068\u306f\" \/><\/a><\/div>\n<div class=\"col-md-9 col-sm-8 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/showcase\/cci\/\" target=\"_blank\" rel=\"noopener\"><strong>\u3010\u4e8b\u4f8b\u3011\u521d\u3081\u3066\u306e\u30b7\u30ca\u30ea\u30aa\u914d\u4fe1\u3002\u958b\u5c01\u738750\uff05\u3092\u8d85\u3048\u305fBtoB\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3068\u306f<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>BtoB\u306e\u300c\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d\u3068\u306f\u3001e\u30e1\u30fc\u30eb\u3067\u9867\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u3066\u3001\u95a2\u4fc2\u3092\u6df1\u3081\u308b\u305f\u3081\u306e\u65bd\u7b56\u3067\u3059\u3002\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u8e0f\u307e\u3048\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u884c\u3044\u3084\u3059\u3044\u305f\u3081\u3001SNS\u5229\u7528\u7387\u304c\u9ad8\u307e\u308b\u73fe\u5728\u3067\u3082\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306fBtoB\u30d3\u30b8\u30cd\u30b9\u306b\u52b9&#8230;<\/p>\n","protected":false},"author":37,"featured_media":15740,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[],"class_list":["post-15737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mail-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/15737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/comments?post=15737"}],"version-history":[{"count":13,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/15737\/revisions"}],"predecessor-version":[{"id":18675,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/15737\/revisions\/18675"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/media\/15740"}],"wp:attachment":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/media?parent=15737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/categories?post=15737"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/tags?post=15737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}