{"id":16604,"date":"2024-02-15T10:01:30","date_gmt":"2024-02-15T01:01:30","guid":{"rendered":"https:\/\/www.synergy-marketing.co.jp\/blog\/?p=16604"},"modified":"2024-07-31T11:06:15","modified_gmt":"2024-07-31T02:06:15","slug":"difference_between_crm_and_erp","status":"publish","type":"post","link":"https:\/\/www.synergy-marketing.co.jp\/blog\/difference_between_crm_and_erp","title":{"rendered":"CRM\u3068ERP\u306e\u9055\u3044\u306f\uff1f\u305d\u308c\u305e\u308c\u306e\u30e1\u30ea\u30c3\u30c8\u3084\u76ee\u7684\u3001\u6a5f\u80fd\u3001\u5c0e\u5165\u306e\u5224\u65ad\u57fa\u6e96\u306a\u3069\u3092\u89e3\u8aac"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16602\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_mainvisual.png\" alt=\"CRM\u3068ERP\u306e\u9055\u3044\u306f\uff1f\u305d\u308c\u305e\u308c\u306e\u30e1\u30ea\u30c3\u30c8\u3084\u76ee\u7684\u3001\u6a5f\u80fd\u3001\u5c0e\u5165\u306e\u5224\u65ad\u57fa\u6e96\u306a\u3069\u3092\u89e3\u8aac\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_mainvisual.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_mainvisual-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>CRM\u3068\u306f\u300c\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u300d\u3068\u3044\u3046\u8003\u3048\u65b9\u306e\u3053\u3068\u3067\u3059\u3002\u9867\u5ba2\u60c5\u5831\u3092\u7ba1\u7406\u30fb\u5206\u6790\u3057\u81ea\u793e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u30d5\u30a1\u30f3\u306b\u306a\u3063\u3066\u3082\u3089\u3046\u65bd\u7b56\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u6700\u7d42\u7684\u306b\u4f01\u696d\u3068\u9867\u5ba2\u9593\u3067\u826f\u597d\u306a\u95a2\u4fc2\u6027\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u307e\u3059\u3002\u4e00\u65b9\u3067ERP\u3068\u306f\u300c\u4f01\u696d\u8cc7\u6e90\u8a08\u753b\u300d\u3068\u3044\u3046\u8003\u3048\u65b9\u306e\u3053\u3068\u3067\u3059\u3002\u4f01\u696d\u306e\u4fdd\u6709\u8cc7\u6e90\u3067\u3042\u308b\u300c\u30d2\u30c8\u30fb\u30e2\u30ce\u30fb\u30ab\u30cd\u300d\u3092\u4e00\u5143\u7ba1\u7406\u3057\u3001\u4f01\u696d\u5168\u4f53\u306e\u7d4c\u55b6\u52b9\u7387\u6539\u5584\u3092\u76ee\u6307\u3057\u307e\u3059\u3002<\/p>\n<p>\u3053\u306eCRM\u3068ERP\u306f\u300c\u81ea\u793e\u306e\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u300d\u3068\u3044\u3046\u70b9\u306f\u540c\u3058\u3067\u3059\u304c\u3001\u305d\u308c\u305e\u308c\u3067\u5229\u7528\u76ee\u7684\u3084\u6a5f\u80fd\u306a\u3069\u304c\u7570\u306a\u308b\u305f\u3081\u3001\u81ea\u793e\u306b\u30de\u30c3\u30c1\u3057\u305f\u30b7\u30b9\u30c6\u30e0\u3092\u9078\u3093\u3067\u5c0e\u5165\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001CRM\u3068ERP\u306e\u6982\u8981\u3084\u30e1\u30ea\u30c3\u30c8\u3001\u5177\u4f53\u7684\u306a\u9055\u3044\u306a\u3069\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<div class=\"inner-cta\">\n<div class=\"inner-cta-content\">\n<div class=\"inner-cta-content-img\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/wp\/wp-content\/uploads\/thumb_tool_selection_points.png\" alt=\"\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u9078\u3073\u306b\u8ff7\u3063\u3066\u3044\u308b\u4eba\u5fc5\u898b\uff01\u5404\u30c4\u30fc\u30eb\u306e\u7279\u5fb4\u3092\u7d39\u4ecb\" width=\"200\" height=\"150\" \/><\/p>\n<\/div>\n<div class=\"inner-cta-content-text\">\n<h4>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u9078\u3073\u306b\u8ff7\u3063\u3066\u3044\u308b\u4eba\u5fc5\u898b\uff01\u5404\u30c4\u30fc\u30eb\u306e\u7279\u5fb4\u3092\u7d39\u4ecb<\/h4>\n<p>\u6700\u9069\u306a\u30c4\u30fc\u30eb\u9078\u3073\u306e\u53c2\u8003\u306b\u3002SFA\u3001CRM\u3001MA\u30c4\u30fc\u30eb\u305d\u308c\u305e\u308c\u306e\u7279\u5fb4\u3084\u4e3b\u306a\u6a5f\u80fd\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p class=\"inner-cta-content-btn\"><a id=\"ct-blog-innnercta-01\" class=\"btn btn-red btn-block\" href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_10\/index.do?code=tool_selection_points\" target=\"_blank\" rel=\"noopener\">\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<h2>CRM\u3068\u306f<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16596\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image01.png\" alt=\"CRM\u3068\u306f\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image01.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image01-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p><a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/crm\/\" target=\"_blank\" rel=\"noopener\">CRM<\/a>\u3068\u306f\u3001Customer Relationship Management\uff08\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30ea\u30ec\u30fc\u30b7\u30e7\u30f3\u30b7\u30c3\u30d7\u30fb\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\uff09\u306e\u7565\u3067\u3042\u308a\u3001\u300c\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u300d\u3068\u8a33\u3055\u308c\u308b\u8003\u3048\u65b9\u3067\u3059\u3002\u4f01\u696d\u306b\u84c4\u7a4d\u3057\u305f\u9867\u5ba2\u60c5\u5831\u3092\u7ba1\u7406\u30fb\u5206\u6790\u3057\u3001\u300c\u521d\u56de\u8cfc\u5165\u304b\u3089\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u300d\u300c\u30ea\u30d4\u30fc\u30bf\u30fc\u304b\u3089\u30d5\u30a1\u30f3\u306b\u300d\u306a\u3063\u3066\u3082\u3089\u3046\u65bd\u7b56\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u6700\u7d42\u7684\u306b\u4f01\u696d\u3068\u9867\u5ba2\u9593\u3067\u826f\u597d\u306a\u95a2\u4fc2\u6027\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u305f\u7d4c\u55b6\u624b\u6cd5\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n<p>\u3053\u306eCRM\u3092\u5b9f\u73fe\u3055\u305b\u308b\u4ed5\u7d44\u307f\u3084\u88fd\u54c1\u306e\u3053\u3068\u3092\u300cCRM\u30b7\u30b9\u30c6\u30e0\u300d\u3068\u547c\u3073\u307e\u3059\u3002<\/p>\n<h3>CRM\u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3059\u308b\u30e1\u30ea\u30c3\u30c8<\/h3>\n<p>CRM\u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u306f\u3001\u4e3b\u306b\u4ee5\u4e0b\u306e3\u70b9\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u9867\u5ba2\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3057\u3066\u3055\u307e\u3056\u307e\u306a\u65bd\u7b56\u306b\u5fdc\u7528\u3067\u304d\u308b<\/li>\n<li>\u4e00\u5143\u7ba1\u7406\u306b\u3088\u3063\u3066\u5168\u793e\u3067\u60c5\u5831\u5171\u6709\u3092\u52b9\u7387\u5316\u3067\u304d\u308b<\/li>\n<li>\u4e00\u5143\u7ba1\u7406\u3057\u305f\u60c5\u5831\u3092\u6d3b\u7528\u3057\u3066\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u306b\u3064\u306a\u3052\u3089\u308c\u308b<\/li>\n<\/ul>\n<p>\u9867\u5ba2\u60c5\u5831\u3092\u7ba1\u7406\u3059\u308b\u4e00\u756a\u306e\u76ee\u7684\u306f\u3001\u300c\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u308b\u65bd\u7b56\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u300d\u3067\u3059\u3002CRM\u30b7\u30b9\u30c6\u30e0\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u5e45\u5e83\u3044\u89b3\u70b9\u3067\u9867\u5ba2\u60c5\u5831\u304c\u4fdd\u7ba1\u3055\u308c\u3066\u3044\u308b\u305f\u3081\u3001\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u76f8\u624b\u306e\u30cb\u30fc\u30ba\u3084\u8981\u671b\u306a\u3069\u3092\u8aad\u307f\u53d6\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u57fa\u672c\u7684\u306a\u500b\u4eba\u60c5\u5831<\/li>\n<li>\u8cfc\u8cb7\u5c65\u6b74<\/li>\n<li>\u8cfc\u5165\u91d1\u984d<\/li>\n<li>\u5546\u8ac7\u5c65\u6b74<\/li>\n<li>\u554f\u3044\u5408\u308f\u305b\u5c65\u6b74<\/li>\n<\/ul>\n<p>\u30cb\u30fc\u30ba\u3084\u8981\u671b\u3092\u8aad\u307f\u53d6\u3063\u3066\u9867\u5ba2\u306b\u5408\u308f\u305b\u305f\u9069\u5207\u306a\u63d0\u6848\u3084\u30d5\u30a9\u30ed\u30fc\u306a\u3069\u3092\u884c\u3048\u308c\u3070\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u306b\u3064\u306a\u3052\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002\u307e\u305f\u3001\u5e45\u5e83\u3044\u9867\u5ba2\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3059\u308b\u3053\u3068\u3067\u3001\u30c1\u30fc\u30e0\u3084\u90e8\u9580\u9593\u3067\u5171\u6709\u3059\u308b\u624b\u9593\u3092\u7701\u304d\u696d\u52d9\u52b9\u7387\u5316\u306b\u3082\u3064\u306a\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>CRM\u30b7\u30b9\u30c6\u30e0\u306e\u5177\u4f53\u7684\u306a\u30e1\u30ea\u30c3\u30c8\u3084\u9078\u5b9a\u306e\u30dd\u30a4\u30f3\u30c8\u306a\u3069\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u3010\u95a2\u9023\u8a18\u4e8b\u3011<a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/crm_merit\" rel=\"noopener\" target=\"_blank\">CRM\u5c0e\u5165\u306e\u30e1\u30ea\u30c3\u30c8\u3068\u306f\uff1f\u30c7\u30e1\u30ea\u30c3\u30c8\u3084\u9078\u3073\u65b9\u3082\u4f75\u305b\u3066\u89e3\u8aac<\/a><\/p>\n<div class=\"box\">\n<div class=\"row\">\n<div class=\"col-md-3 col-sm-4 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/three_points_to_choose_crm_system\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/330_eyecatch.png\" alt=\"CRM\uff08\u9867\u5ba2\u7ba1\u7406\uff09\u30b7\u30b9\u30c6\u30e0\u3068\u306f\uff1f\u5c0e\u5165\u30e1\u30ea\u30c3\u30c8\u3084\u6a5f\u80fd\u30fb\u9078\u3073\u65b9\u3092\u89e3\u8aac\" \/><\/a><\/div>\n<div class=\"col-md-9 col-sm-8 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/three_points_to_choose_crm_system\" target=\"_blank\" rel=\"noopener\"><strong>CRM\uff08\u9867\u5ba2\u7ba1\u7406\uff09\u30b7\u30b9\u30c6\u30e0\u3068\u306f\uff1f\u5c0e\u5165\u30e1\u30ea\u30c3\u30c8\u3084\u6a5f\u80fd\u30fb\u9078\u3073\u65b9\u3092\u89e3\u8aac<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<h2>ERP\u3068\u306f<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16597\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image02.png\" alt=\"ERP\u3068\u306f\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image02.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image02-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p><a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/erp\/\" target=\"_blank\" rel=\"noopener\">ERP<\/a>\u3068\u306f\u3001Enterprise Resources Planning\uff08\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u30fb\u30ea\u30bd\u30fc\u30b9\u30fb\u30d7\u30e9\u30f3\u30cb\u30f3\u30b0\uff09\u306e\u7565\u3067\u3042\u308a\u3001\u300c\u4f01\u696d\u8cc7\u6e90\u8a08\u753b\u300d\u3068\u8a33\u3055\u308c\u308b\u8003\u3048\u65b9\u3067\u3059\u3002\u300c\u696d\u52d9\u7d71\u5408\u30d1\u30c3\u30b1\u30fc\u30b8\u300d\u300c\u7d71\u5408\u57fa\u5e79\u696d\u52d9\u30b7\u30b9\u30c6\u30e0\u300d\u306a\u3069\u3068\u3082\u547c\u3070\u308c\u307e\u3059\u3002ERP\u3067\u306f\u3001\u4f01\u696d\u306e\u4e3b\u306a\u4fdd\u6709\u8cc7\u6e90\u3067\u3042\u308b\u300c\u30d2\u30c8\u30fb\u30e2\u30ce\u30fb\u30ab\u30cd\u300d\u3092\u4e00\u5143\u7ba1\u7406\u3057\u7121\u99c4\u306a\u304f\u5404\u696d\u52d9\u306b\u914d\u5206\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u5168\u4f53\u306e\u7d4c\u55b6\u52b9\u7387\u6539\u5584\u3092\u76ee\u6307\u3057\u307e\u3059\u3002ERP\u3067\u7ba1\u7406\u3059\u308b\u696d\u52d9\u306f\u3001\u8ca9\u58f2\u3084\u4f1a\u8a08\u3001\u4eba\u4e8b\u3001\u7d66\u4e0e\u3001\u751f\u7523\u306a\u3069\u5e45\u5e83\u3044\u3067\u3059\u3002<\/p>\n<p>\u5f93\u6765\u307e\u3067\u4f01\u696d\u306e\u60c5\u5831\u306f\u3001\u696d\u52d9\u5225\u30fb\u5206\u91ce\u5225\u30fb\u90e8\u9580\u5225\u3068\u3044\u3046\u3088\u3046\u306b\u3001\u5206\u3051\u3066\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3057\u305f\u3002\u3057\u304b\u3057\u3001ERP\u306b\u3088\u3063\u3066\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3053\u3068\u3067\u3001\u9023\u643a\u6642\u306e\u30c7\u30fc\u30bf\u5171\u6709\u306e\u624b\u9593\u3084\u30d2\u30e5\u30fc\u30de\u30f3\u30a8\u30e9\u30fc\u306a\u3069\u3092\u524a\u6e1b\u3057\u696d\u52d9\u52b9\u7387\u5316\u3092\u56f3\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>ERP\u30bd\u30d5\u30c8\u3092\u5c0e\u5165\u3059\u308b\u30e1\u30ea\u30c3\u30c8<\/h3>\n<p>ERP\u30bd\u30d5\u30c8\u3092\u5c0e\u5165\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u306f\u3001\u4e3b\u306b\u4ee5\u4e0b\u306e3\u70b9\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u5404\u696d\u52d9\u306e\u7d71\u5408\u306b\u3088\u3063\u3066\u696d\u52d9\u52b9\u7387\u5316\u3084\u30b3\u30b9\u30c8\u524a\u6e1b\u3092\u5b9f\u73fe\u3067\u304d\u308b<\/li>\n<li>\u81ea\u793e\u306e\u30b3\u30a2\u696d\u52d9\u306b\u96c6\u4e2d\u3067\u304d\u308b\u72b6\u614b\u3092\u6574\u5099\u3057\u3066\u751f\u7523\u6027\u3092\u5411\u4e0a\u3067\u304d\u308b<\/li>\n<li>\u7d4c\u55b6\u5c64\u304c\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u5168\u60c5\u5831\u3092\u628a\u63e1\u3067\u304d\u308b\u305f\u3081\u7d4c\u55b6\u306e\u610f\u601d\u6c7a\u5b9a\u30b9\u30d4\u30fc\u30c9\u304c\u901f\u304f\u306a\u308b<\/li>\n<\/ul>\n<p>\u4eca\u307e\u3067\u5206\u6563\u7ba1\u7406\u3057\u3066\u3044\u305f\u696d\u52d9\u3092\u4e00\u672c\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u90e8\u9580\u9593\u3067\u306e\u9023\u643a\u306e\u624b\u9593\u306a\u3069\u3092\u7701\u304d\u696d\u52d9\u52b9\u7387\u5316\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002\u4f8b\u3048\u3070\u55b6\u696d\u3068\u4f1a\u8a08\u90e8\u9580\u306e\u30c7\u30fc\u30bf\u3092\u4e00\u5143\u7ba1\u7406\u3067\u304d\u308c\u3070\u3001\u300c\u55b6\u696d\u90e8\u9580\u306e\u58f2\u4e0a\u3092\u81ea\u52d5\u3067\u4f1a\u8a08\u90e8\u9580\u306e\u30c7\u30fc\u30bf\u306b\u53cd\u6620\u3055\u305b\u308b\u300d\u3068\u3044\u3046\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002\u30c7\u30fc\u30bf\u306e\u4e00\u5143\u7ba1\u7406\u306b\u3088\u3063\u3066\u3001\u7701\u3044\u305f\u30d7\u30ed\u30bb\u30b9\u306b\u6295\u4e0b\u3057\u3066\u3044\u305f\u4eba\u4ef6\u8cbb\u3084\u30b7\u30b9\u30c6\u30e0\u8cbb\u3092\u524a\u6e1b\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002\u307e\u305f\u3001\u52b9\u7387\u5316\u3057\u305f\u90e8\u5206\u306b\u6295\u4e0b\u3057\u3066\u3044\u305f\u30ea\u30bd\u30fc\u30b9\u3092\u81ea\u793e\u306e\u30b3\u30a2\u696d\u52d9\u306b\u56de\u3059\u3053\u3068\u3067\u3001\u751f\u7523\u6027\u306e\u5411\u4e0a\u3082\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u7d4c\u55b6\u5c64\u304c\u81ea\u793e\u306e\u7d4c\u55b6\u8cc7\u6e90\u306e\u72b6\u6cc1\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u30c1\u30a7\u30c3\u30af\u3067\u304d\u308b\u305f\u3081\u3001\u7d4c\u55b6\u306e\u610f\u601d\u6c7a\u5b9a\u30b9\u30d4\u30fc\u30c9\u3082\u901f\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2>CRM\u3068ERP\u306e\u4e3b\u306a\u9055\u3044<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16598\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image03.png\" alt=\"CRM\u3068ERP\u306e\u4e3b\u306a\u9055\u3044\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image03.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image03-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>\u4e0a\u8a18\u304b\u3089\u3082\u308f\u304b\u308b\u3088\u3046\u306b\u3001CRM\u3068ERP\u306f\u300c\u4f01\u696d\u306e\u60c5\u5831\u3092\u7ba1\u7406\u3059\u308b\u300d\u3068\u3044\u3046\u70b9\u306f\u540c\u3058\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u5927\u304d\u304f\u4ee5\u4e0b3\u3064\u306e\u89b3\u70b9\u3067\u9055\u3044\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<table class=\"table-default\">\n<tr>\n<th><\/th>\n<th>CRM<\/th>\n<th>ERP<\/th>\n<\/tr>\n<tr>\n<th>\u5c0e\u5165\u3059\u308b\u76ee\u7684<\/th>\n<td>\u9867\u5ba2\u60c5\u5831\u306e\u7ba1\u7406\u3092\u901a\u3058\u300c\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u300d\u3092\u76ee\u7684\u3068\u3057\u3066\u5c0e\u5165\u3059\u308b<\/td>\n<td>\u4f01\u696d\u5185\u306e\u7d4c\u55b6\u8cc7\u6e90\u3092\u4e00\u5143\u7ba1\u7406\u3057\u300c\u7d4c\u55b6\u306e\u52b9\u7387\u5316\u300d\u3092\u76ee\u7684\u3068\u3057\u3066\u5c0e\u5165\u3059\u308b<\/td>\n<\/tr>\n<tr>\n<th>\u6a5f\u80fd<\/th>\n<td>\n<ul>\n<li>\u9867\u5ba2\u60c5\u5831\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u30e1\u30fc\u30eb\u914d\u4fe1\u6a5f\u80fd<\/li>\n<li>\u554f\u3044\u5408\u308f\u305b\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u55b6\u696d\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u691c\u7d22\u6a5f\u80fd<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>\u8ca9\u58f2\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u4e88\u7b97\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u8ca1\u52d9\u4f1a\u8a08\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u4eba\u6750\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u52e4\u6020\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u751f\u7523\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u5728\u5eab\u7ba1\u7406\u6a5f\u80fd<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<th>\u95a2\u9023\u696d\u52d9<\/th>\n<td>\u30d5\u30ed\u30f3\u30c8\u30aa\u30d5\u30a3\u30b9\u696d\u52d9<\/td>\n<td>\u30d0\u30c3\u30af\u30aa\u30d5\u30a3\u30b9\u696d\u52d9<\/td>\n<\/tr>\n<\/table>\n<h3>\u5c0e\u5165\u3059\u308b\u76ee\u7684\u306e\u9055\u3044<\/h3>\n<table class=\"table-default table-vertical-xs\">\n<tr>\n<th>CRM<\/th>\n<td>\u9867\u5ba2\u60c5\u5831\u306e\u7ba1\u7406\u3092\u901a\u3058\u300c\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u300d\u3092\u76ee\u7684\u3068\u3057\u3066\u5c0e\u5165\u3059\u308b<\/td>\n<\/tr>\n<tr>\n<th>ERP<\/th>\n<td>\u4f01\u696d\u5185\u306e\u7d4c\u55b6\u8cc7\u6e90\u3092\u4e00\u5143\u7ba1\u7406\u3057\u300c\u7d4c\u55b6\u306e\u52b9\u7387\u5316\u300d\u3092\u76ee\u7684\u3068\u3057\u3066\u5c0e\u5165\u3059\u308b<\/td>\n<\/tr>\n<\/table>\n<p>CRM\u306f\u3001\u9867\u5ba2\u3068\u826f\u597d\u306a\u95a2\u4fc2\u3092\u69cb\u7bc9\u3057\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u5c0e\u5165\u3057\u307e\u3059\u3002\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u3066\u300c\u9867\u5ba2\u304c\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u300d\u300c\u30ea\u30d4\u30fc\u30bf\u30fc\u304c\u30d5\u30a1\u30f3\u306b\u300d\u306a\u308b\u3053\u3068\u3067\u3001\u7d99\u7d9a\u7684\u306b\u81ea\u793e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u3057\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u3001<a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/ltv\/\" target=\"_blank\" rel=\"noopener\">LTV<\/a>\u3092\u6700\u5927\u5316\u3067\u304d\u307e\u3059\u3002\u9867\u5ba2\u304c\u30d5\u30a1\u30f3\u5316\u3059\u308b\u306b\u306f\u3001\u7ba1\u7406\u3057\u305f\u60c5\u5831\u3092\u5206\u6790\u3057\u3066\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u305f\u65bd\u7b56\u3084\u63d0\u6848\u3092\u884c\u3046\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3067ERP\u306f\u3001\u4f01\u696d\u306e\u7d4c\u55b6\u8cc7\u6e90\u3092\u4e00\u5143\u7ba1\u7406\u3057\u696d\u52d9\u52b9\u7387\u5316\u3092\u56f3\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u5c0e\u5165\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u7d4c\u55b6\u8cc7\u6e90\u306e\u72b6\u614b\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u73fe\u72b6\u306b\u5408\u308f\u305b\u305f\u6700\u9069\u306a\u7d4c\u55b6\u6226\u7565\u3082\u7b56\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001CRM\u306f\u300c\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u69cb\u7bc9\uff08\u5bfe\u793e\u5916\uff09\u300d\u306b\u91cd\u304d\u3092\u7f6e\u3044\u3066\u3044\u307e\u3059\u304c\u3001ERP\u306f\u300c\u81ea\u793e\u696d\u52d9\u304a\u3088\u3073\u7d4c\u55b6\u306e\u52b9\u7387\u5316\uff08\u5bfe\u793e\u5185\uff09\u300d\u3092\u30e1\u30a4\u30f3\u306b\u636e\u3048\u305f\u8003\u3048\u65b9\u3067\u3059\u3002<\/p>\n<h3>\u6a5f\u80fd\u306e\u9055\u3044<\/h3>\n<table class=\"table-default table-vertical-xs\">\n<tr>\n<th>CRM<\/th>\n<td>\n<ul>\n<li>\u9867\u5ba2\u60c5\u5831\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u30e1\u30fc\u30eb\u914d\u4fe1\u6a5f\u80fd<\/li>\n<li>\u554f\u3044\u5408\u308f\u305b\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u55b6\u696d\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u691c\u7d22\u6a5f\u80fd<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<th>ERP<\/th>\n<td>\n<ul>\n<li>\u8ca9\u58f2\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u4e88\u7b97\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u8ca1\u52d9\u4f1a\u8a08\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u4eba\u6750\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u52e4\u6020\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u751f\u7523\u7ba1\u7406\u6a5f\u80fd<\/li>\n<li>\u5728\u5eab\u7ba1\u7406\u6a5f\u80fd<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/table>\n<p>CRM\u306b\u306f\u3001\u4e0a\u8a18\u3067\u89e3\u8aac\u3057\u305f\u300c\u9867\u5ba2\u3068\u306e\u826f\u597d\u306a\u95a2\u4fc2\u69cb\u7bc9\u300d\u306b\u5fc5\u8981\u306a\u6a5f\u80fd\u3092\u642d\u8f09\u3057\u3066\u3044\u307e\u3059\u3002\u9867\u5ba2\u7ba1\u7406\u60c5\u5831\u6a5f\u80fd\u3067\u84c4\u7a4d\u3057\u305f\u30c7\u30fc\u30bf\u3092\u57fa\u306b\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3055\u307e\u3056\u307e\u306a\u65bd\u7b56\u3078\u5fdc\u7528\u3055\u305b\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u521d\u56de\u306e\u5546\u54c1\u8cfc\u5165\u65e5\u3092\u8d77\u70b9\u3068\u3057\u3066\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b<\/li>\n<li>\u5546\u8ac7\u4e2d\u306e\u6e29\u5ea6\u611f\u3084\u81ea\u793e\u88fd\u54c1\u3078\u306e\u8208\u5473\u5ea6\u5408\u3044\u3092\u5171\u6709\u3057\u76f8\u624b\u306e\u72b6\u614b\u306b\u5408\u308f\u305b\u305f\u63d0\u6848\u3092\u4f5c\u6210\u3059\u308b<\/li>\n<li>\u9867\u5ba2\u304b\u3089\u306e\u554f\u3044\u5408\u308f\u305b\u5185\u5bb9\u3092\u5168\u793e\u5171\u6709\u3057\u5fc5\u8981\u306a\u90e8\u7f72\u3068\u30b9\u30e0\u30fc\u30ba\u306b\u9023\u643a\u3059\u308b<\/li>\n<\/ul>\n<p>\u9867\u5ba2\u306e\u72b6\u614b\u306b\u5408\u308f\u305b\u3066\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u3067\u6e80\u8db3\u5ea6\u304c\u9ad8\u307e\u308a\u3001\u6700\u7d42\u7684\u306b\u30d5\u30a1\u30f3\u306b\u306a\u3063\u3066\u3082\u3089\u3046\u3053\u3068\u3092\u671f\u5f85\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4e00\u65b9\u306eERP\u3067\u306f\u3001\u300c\u793e\u5185\u696d\u52d9\u3084\u7d4c\u55b6\u8cc7\u6e90\u306e\u4e00\u5143\u7ba1\u7406\u306b\u3088\u308b\u696d\u52d9\u52b9\u7387\u5316\u300d\u306b\u5fc5\u8981\u306a\u6a5f\u80fd\u304c\u642d\u8f09\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u793e\u5185\u30b7\u30b9\u30c6\u30e0\u3092\u4e00\u62ec\u7ba1\u7406\u3059\u308b\u3053\u3068\u3067\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5834\u9762\u3067\u52b9\u7387\u5316\u3092\u9054\u6210\u3067\u304d\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u55b6\u696d\u90e8\u9580\u306e\u58f2\u4e0a\u3084\u7d4c\u8cbb\u306a\u3069\u304c\u81ea\u52d5\u3067\u4f1a\u8a08\u90e8\u9580\u306e\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306b\u53cd\u6620\u3055\u308c\u308b<\/li>\n<li>\u55b6\u696d\u90e8\u9580\u304c\u6025\u304e\u306e\u6ce8\u6587\u3092\u53d7\u3051\u305f\u969b\u306b\u751f\u7523\u90e8\u9580\u306e\u60c5\u5831\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3066\u53d7\u6ce8\u304c\u53ef\u80fd\u304b\u30c1\u30a7\u30c3\u30af\u3067\u304d\u308b<\/li>\n<li>\u81ea\u793e\u3067\u624b\u304c\u56de\u3063\u3066\u3044\u306a\u3044\u90e8\u9580\u306b\u4f59\u88d5\u306e\u3042\u308b\u5225\u90e8\u9580\u306e\u4eba\u54e1\u3092\u56de\u3057\u3066\u7d4c\u55b6\u52b9\u7387\u3092\u4e0a\u3052\u308b<\/li>\n<\/ul>\n<p>\u81ea\u793e\u306e\u696d\u52d9\u9042\u884c\u74b0\u5883\u3084\u7d4c\u55b6\u72b6\u6cc1\u3092\u5e38\u306b\u6700\u9069\u306a\u72b6\u614b\u306b\u4fdd\u3066\u308b\u3068\u3044\u3046\u306e\u304c\u3001ERP\u6700\u5927\u306e\u7279\u5fb4\u3067\u3059\u3002<\/p>\n<h3>\u95a2\u9023\u696d\u52d9\u306e\u9055\u3044<\/h3>\n<table class=\"table-default table-vertical-xs\">\n<tr>\n<th>CRM<\/th>\n<td>\u30d5\u30ed\u30f3\u30c8\u30aa\u30d5\u30a3\u30b9\u696d\u52d9<\/td>\n<\/tr>\n<tr>\n<th>ERP<\/th>\n<td>\u30d0\u30c3\u30af\u30aa\u30d5\u30a3\u30b9\u696d\u52d9<\/td>\n<\/tr>\n<\/table>\n<p>CRM\u306f\u3001\u4e3b\u306b\u30d5\u30ed\u30f3\u30c8\u30aa\u30d5\u30a3\u30b9\u696d\u52d9\u3068\u6df1\u3044\u95a2\u9023\u304c\u3042\u308a\u307e\u3059\u3002\u30d5\u30ed\u30f3\u30c8\u30aa\u30d5\u30a3\u30b9\u696d\u52d9\u3068\u306f\u3001\u9867\u5ba2\u3068\u76f4\u63a5\u95a2\u308f\u308b\u696d\u52d9\u306e\u3053\u3068\u3067\u3059\u3002\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u3001\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306a\u3069\u304c\u8a72\u5f53\u3057\u307e\u3059\u3002\u9867\u5ba2\u306b\u5408\u308f\u305b\u305f\u5bfe\u5fdc\u3092\u884c\u3046\u306b\u306f\u5f53\u7136\u9867\u5ba2\u306e\u72b6\u6cc1\u628a\u63e1\u304c\u5fc5\u8981\u306a\u305f\u3081\u3001\u76f4\u63a5\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u53d6\u308b\u30d5\u30ed\u30f3\u30c8\u30aa\u30d5\u30a3\u30b9\u696d\u52d9\u3067CRM\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u306eERP\u306f\u3001\u4e3b\u306b\u30d0\u30c3\u30af\u30aa\u30d5\u30a3\u30b9\u696d\u52d9\u3068\u6df1\u3044\u95a2\u9023\u304c\u3042\u308a\u307e\u3059\u3002\u30d0\u30c3\u30af\u30aa\u30d5\u30a3\u30b9\u696d\u52d9\u3068\u306f\u3001\u4eba\u4e8b\u3084\u4f1a\u8a08\u8ca1\u52d9\u3001\u4eba\u6750\u80b2\u6210\u3001\u751f\u7523\u7ba1\u7406\u306a\u3069\u793e\u5185\u306e\u74b0\u5883\u6574\u5099\u3092\u884c\u3046\u696d\u52d9\u306e\u3053\u3068\u3067\u3059\u3002\u57fa\u672c\u7684\u306b\u9867\u5ba2\u3068\u306e\u95a2\u308f\u308a\u306f\u6301\u3061\u307e\u305b\u3093\u3002ERP\u3067\u306f\u300c\u60c5\u5831\u306e\u4e00\u5143\u7ba1\u7406\u306b\u3088\u308b\u696d\u52d9\u52b9\u7387\u5316\u300d\u300c\u7d4c\u55b6\u6226\u7565\u7acb\u6848\u3078\u306e\u5fdc\u7528\u300d\u306a\u3069\u3001\u793e\u5185\u5411\u3051\u306e\u65bd\u7b56\u306b\u6d3b\u304b\u3059\u3053\u3068\u304c\u30e1\u30a4\u30f3\u3067\u3059\u3002<\/p>\n<h2>CRM\u3068ERP\u306f\u3069\u3061\u3089\u3092\u5c0e\u5165\u3059\u3079\u304d\uff1f\u5224\u65ad\u57fa\u6e96\u3092\u77e5\u3063\u3066\u304a\u3053\u3046<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16599\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image04.png\" alt=\"CRM\u3068ERP\u306f\u3069\u3061\u3089\u3092\u5c0e\u5165\u3059\u3079\u304d\uff1f\u5224\u65ad\u57fa\u6e96\u3092\u77e5\u3063\u3066\u304a\u3053\u3046\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image04.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image04-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>\u3053\u306e\u3088\u3046\u306bCRM\u3068ERP\u3067\u306f\u3001\u4e00\u5143\u7ba1\u7406\u3057\u305f\u60c5\u5831\u306e\u4f7f\u3044\u65b9\u306b\u5927\u304d\u306a\u9055\u3044\u304c\u3042\u308a\u307e\u3059\u3002\u4e0a\u8a18\u3092\u8e0f\u307e\u3048\u308b\u3068\u3001CRM\u3068ERP\u306f\u305d\u308c\u305e\u308c\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u76ee\u7684\u306b\u3042\u308f\u305b\u3066\u5c0e\u5165\u3059\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3>CRM\u3092\u5c0e\u5165\u3059\u3079\u304d\u5834\u5408<\/h3>\n<p>\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u76ee\u7684\u304c\u3042\u308b\u5834\u5408\u306fCRM\u3092\u5c0e\u5165\u3059\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\u9867\u5ba2\u306e\u72b6\u614b\u306b\u5408\u308f\u305b\u305f\u63d0\u6848\u3084\u55b6\u696d\u6226\u7565\u3092\u8a2d\u8a08\u3057\u305f\u3044<\/li>\n<li>\u9867\u5ba2\u306e\u58f0\u3092\u6d3b\u304b\u3057\u3066\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u6539\u5584\u3092\u884c\u3044\u305f\u3044<\/li>\n<li>\u9867\u5ba2\u306b\u81ea\u793e\u306e\u30d5\u30a1\u30f3\u306b\u306a\u3063\u3066\u3082\u3089\u3044LTV\u3092\u9ad8\u3081\u305f\u3044<\/li>\n<\/ul>\n<p>CRM\u306e\u4e3b\u306a\u5c0e\u5165\u76ee\u7684\u306f\u3001\u4e00\u5143\u7ba1\u7406\u3057\u3066\u3044\u308b\u60c5\u5831\u3092\u6d3b\u304b\u3057\u300c\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u308b\u65bd\u7b56\u3084\u6226\u7565\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u300d\u3067\u3059\u3002\u57fa\u672c\u7684\u306a\u5c5e\u6027\u3084\u5546\u8ac7\u5c65\u6b74\u3001\u554f\u3044\u5408\u308f\u305b\u5185\u5bb9\u3001\u8981\u671b\u3001\u30ea\u30d4\u30fc\u30c8\u56de\u6570\u3001\u8cfc\u5165\u5c65\u6b74\u306a\u3069\u3001\u9867\u5ba2\u306b\u95a2\u308f\u308b\u5e45\u5e83\u3044\u60c5\u5831\u3092\u5206\u6790\u3057\u3066\u3001\u76f8\u624b\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u305f\u65bd\u7b56\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>\u4e0a\u8a18\u306e\u3088\u3046\u306a\u30c7\u30fc\u30bf\u3092\u53c2\u8003\u306b\u9069\u5207\u306a\u65bd\u7b56\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u3067\u9867\u5ba2\u6e80\u8db3\u5ea6\u304c\u5411\u4e0a\u3057\u3001\u7d99\u7d9a\u7684\u306a\u5229\u7528\u3092\u4fc3\u9032\u3057\u3066\u6700\u7d42\u7684\u306a\u81ea\u793e\u306e\u5229\u76ca\u306b\u3064\u306a\u3052\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u3010\u95a2\u9023\u8a18\u4e8b\u3011<br \/>\n<a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/crm_showcase\" rel=\"noopener\" target=\"_blank\">CRM\u306e\u6210\u529f\u4e8b\u4f8b10\u9078\uff01\u4f01\u696d\u306e\u8ab2\u984c\u3084\u5177\u4f53\u7684\u306a\u65bd\u7b56\u30fb\u52b9\u679c\u3092\u7d39\u4ecb<\/a><\/p>\n<h3>ERP\u3092\u5c0e\u5165\u3059\u3079\u304d\u5834\u5408<\/h3>\n<p>\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u76ee\u7684\u3092\u6301\u3064\u5834\u5408\u306fERP\u3092\u5c0e\u5165\u3059\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\u793e\u5185\u306e\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3057\u3066\u696d\u52d9\u52b9\u7387\u5316\u3092\u56f3\u308a\u305f\u3044<\/li>\n<li>\u81ea\u793e\u306e\u72b6\u6cc1\u3092\u5206\u6790\u3057\u3066\u7d4c\u55b6\u5224\u65ad\u306e\u30b9\u30d4\u30fc\u30c9\u3092\u901f\u3081\u305f\u3044<\/li>\n<\/ul>\n<p>ERP\u306e\u4e3b\u306a\u5c0e\u5165\u76ee\u7684\u306f\u3001\u4e00\u5143\u7ba1\u7406\u3057\u3066\u3044\u308b\u60c5\u5831\u3092\u6d3b\u304b\u3057\u300c\u30b9\u30d4\u30fc\u30c7\u30a3\u30fc\u306b\u793e\u5185\u696d\u52d9\u3092\u52b9\u7387\u5316\u3057\u305f\u308a\u7d4c\u55b6\u5224\u65ad\u3092\u7b56\u5b9a\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u300d\u3067\u3059\u3002\u751f\u7523\u3084\u4eba\u4e8b\u3001\u4f1a\u8a08\u3001\u55b6\u696d\u3001\u5728\u5eab\u7ba1\u7406\u306a\u3069\u3001\u5206\u91ce\u304c\u7570\u306a\u308b\u696d\u52d9\u540c\u58eb\u3092\u9023\u643a\u3055\u305b\u308b\u3053\u3068\u3067\u3001\u60c5\u5831\u5171\u6709\u30b9\u30d4\u30fc\u30c9\u3092\u901f\u3081\u305f\u308a\u30b3\u30b9\u30c8\u3092\u524a\u6e1b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u7d4c\u55b6\u5c64\u3082\u5168\u793e\u306e\u60c5\u5831\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u628a\u63e1\u3067\u304d\u308b\u305f\u3081\u3001\u72b6\u6cc1\u306b\u5408\u308f\u305b\u9069\u5207\u306a\u7d4c\u55b6\u5224\u65ad\u3092\u4e0b\u305b\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<div class=\"inner-cta\">\n<div class=\"inner-cta-content\">\n<div class=\"inner-cta-content-img\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/wp\/wp-content\/uploads\/thumb_crm_7failures.png\" alt=\"CRM\u5c0e\u5165\u306e\u5931\u6557\u3042\u308b\u3042\u308b7\u9078\" width=\"200\" height=\"150\" \/><\/p>\n<\/div>\n<div class=\"inner-cta-content-text\">\n<h4>CRM\u5c0e\u5165\u306e\u5931\u6557\u3042\u308b\u3042\u308b7\u9078<\/h4>\n<p>\u5c0e\u5165\u3059\u308c\u3070\u7d42\u308f\u308a\u3001\u306b\u306f\u306a\u3089\u306a\u3044CRM\u30b7\u30b9\u30c6\u30e0\u3002\u3088\u304f\u3042\u308b\u5931\u6557\u4f8b\u3068\u305d\u306e\u89e3\u6c7a\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u305f\u8cc7\u6599\u3067\u3059\u3002<\/p>\n<p class=\"inner-cta-content-btn\"><a id=\"ct-blog-innnercta-02\" class=\"btn btn-red btn-block\" href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_10\/index.do?code=crm_7failures\" target=\"_blank\" rel=\"noopener\">\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<h2>CRM\u3068ERP\u3092\u9023\u643a\u3055\u305b\u308c\u3070\u30d3\u30b8\u30cd\u30b9\u3067\u76f8\u4e57\u52b9\u679c\u3092\u72d9\u3048\u308b<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16600\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image05.png\" alt=\"CRM\u3068ERP\u3092\u9023\u643a\u3055\u305b\u308c\u3070\u30d3\u30b8\u30cd\u30b9\u3067\u76f8\u4e57\u52b9\u679c\u3092\u72d9\u3048\u308b\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image05.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image05-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001CRM\u3068ERP\u3067\u306f\u5c0e\u5165\u3059\u308b\u4e3b\u306a\u76ee\u7684\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u4e21\u8005\u306f\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5\u304c\u7570\u306a\u308b\u3060\u3051\u3067\u300c\u7ba1\u7406\u3057\u3066\u3044\u308b\u60c5\u5831\u3092\u6d3b\u304b\u3059\u300d\u3068\u3044\u3046\u89b3\u70b9\u306f\u540c\u3058\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001CRM\u3068ERP\u3092\u9023\u643a\u3057\u300c\u9867\u5ba2\u4e2d\u5fc3\u306e\u65bd\u7b56\u300d\u3068\u300c\u81ea\u793e\u4e2d\u5fc3\u306e\u65bd\u7b56\u300d\u3092\u4e21\u7acb\u3059\u308b\u3053\u3068\u3067\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u9ad8\u3044\u76f8\u4e57\u52b9\u679c\u3092\u72d9\u3048\u307e\u3059\u3002<\/p>\n<ul>\n<li>CRM\u3067\u7ba1\u7406\u3057\u3066\u3044\u308b\u60c5\u5831\u3092\u57fa\u306b\u3001\u81ea\u793e\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5408\u308f\u305b\u305f\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6226\u7565\u306e\u7b56\u5b9a\u3084\u9867\u5ba2\u3078\u306e\u518d\u63d0\u6848\u3001\u65e2\u5b58\u9867\u5ba2\u3078\u306e\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u3092\u884c\u3046<\/li>\n<li>CRM\u3067\u884c\u3063\u305f\u4e0a\u8a18\u306e\u3088\u3046\u306a\u65bd\u7b56\u306e\u5168\u4f53\u50cf\u3084\u6210\u679c\u3092ERP\u3067\u4e00\u5143\u7ba1\u7406\u3057\u3001\u4eca\u5f8c\u306e\u58f2\u4e0a\u4e88\u6e2c\u3084\u7d4c\u55b6\u65b9\u91dd\u306e\u7b56\u5b9a\u306a\u3069\u306b\u5f79\u7acb\u3066\u308b<\/li>\n<\/ul>\n<p>\u3053\u306e\u3088\u3046\u306bCRM\u3068ERP\u3092\u9023\u643a\u3059\u308b\u3053\u3068\u3067\u3001\u793e\u5185\u5916\u306e\u60c5\u5831\u3092\u30d5\u30eb\u6d3b\u7528\u3057\u30d3\u30b8\u30cd\u30b9\u306e\u52b9\u7387\u3092\u3088\u308a\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<h2>ERP\u306a\u3069\u306e\u5916\u90e8\u30b7\u30b9\u30c6\u30e0\u3068\u9023\u643a\u3067\u304d\u308bCRM\u30b7\u30b9\u30c6\u30e0\u306a\u3089\u300cSynergy!\u300d\u3082\u30aa\u30b9\u30b9\u30e1\uff01<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16601\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image06.png\" alt=\"ERP\u306a\u3069\u306e\u5916\u90e8\u30b7\u30b9\u30c6\u30e0\u3068\u9023\u643a\u3067\u304d\u308bCRM\u30b7\u30b9\u30c6\u30e0\u306a\u3089\u300cSynergy!\u300d\u3082\u30aa\u30b9\u30b9\u30e1\uff01\" width=\"750\" height=\"456\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image06.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/447_image06-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>ERP\u3068\u9023\u643a\u3057\u3066\u9ad8\u3044\u52b9\u679c\u3092\u5f97\u3089\u308c\u308bCRM\u30b7\u30b9\u30c6\u30e0\u3092\u304a\u8003\u3048\u3067\u3042\u308c\u3070\u3001\u300cSynergy!\u300d\u306e\u5c0e\u5165\u3092\u3054\u691c\u8a0e\u304f\u3060\u3055\u3044\u3002\u300cSynergy!\u300d\u306b\u306f\u5916\u90e8\u30b7\u30b9\u30c6\u30e0\u9023\u643a\u6a5f\u80fd\u304c\u642d\u8f09\u3055\u308c\u3066\u304a\u308a\u3001\u3059\u3067\u306b\u81ea\u793e\u3067\u84c4\u7a4d\u3057\u3066\u3044\u308b\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066CRM\u65bd\u7b56\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u69cb\u7bc9\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u5916\u90e8\u30b7\u30b9\u30c6\u30e0\u3068\u306e\u9023\u643a\u3084\u30c7\u30fc\u30bf\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u62bd\u51fa\u3082\u7c21\u5358\u306b\u5b9f\u884c\u3067\u304d\u308b\u305f\u3081\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5408\u308f\u305b\u305f\u65bd\u7b56\u3092\u691c\u8a0e\u3057\u3084\u3059\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306e\u9023\u643a\u6a5f\u80fd\u3092\u542b\u3081\u305f\u300cSynergy!\u300d\u306e\u5177\u4f53\u7684\u306a\u88fd\u54c1\u60c5\u5831\u306f\u3001\u305c\u3072\u4ee5\u4e0b\u306e\u30d5\u30a9\u30fc\u30e0\u304b\u3089\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CRM\u3068\u306f\u300c\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u300d\u3068\u3044\u3046\u8003\u3048\u65b9\u306e\u3053\u3068\u3067\u3059\u3002\u9867\u5ba2\u60c5\u5831\u3092\u7ba1\u7406\u30fb\u5206\u6790\u3057\u81ea\u793e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u30d5\u30a1\u30f3\u306b\u306a\u3063\u3066\u3082\u3089\u3046\u65bd\u7b56\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u6700\u7d42\u7684\u306b\u4f01\u696d\u3068\u9867\u5ba2\u9593\u3067\u826f\u597d\u306a\u95a2\u4fc2\u6027\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u307e\u3059\u3002\u4e00\u65b9\u3067ERP\u3068\u306f\u300c\u4f01\u696d&#8230;<\/p>\n","protected":false},"author":85,"featured_media":16595,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-16604","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crm"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/16604","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/users\/85"}],"replies":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/comments?post=16604"}],"version-history":[{"count":8,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/16604\/revisions"}],"predecessor-version":[{"id":17220,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/16604\/revisions\/17220"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/media\/16595"}],"wp:attachment":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/media?parent=16604"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/categories?post=16604"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/tags?post=16604"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}