{"id":19592,"date":"2025-09-11T10:31:46","date_gmt":"2025-09-11T01:31:46","guid":{"rendered":"https:\/\/www.synergy-marketing.co.jp\/blog\/?p=19592"},"modified":"2025-09-11T10:31:46","modified_gmt":"2025-09-11T01:31:46","slug":"email-marketing_kpi","status":"publish","type":"post","link":"https:\/\/www.synergy-marketing.co.jp\/blog\/email-marketing_kpi","title":{"rendered":"\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bKPI\u3068\u306f\uff1f\u6c7a\u3081\u65b9\u3084\u4fbf\u5229\u306a\u30c4\u30fc\u30eb\u3092\u89e3\u8aac"},"content":{"rendered":"<div class=\"post-content\">\n<div class=\"box box-gray\">\n<p><strong>&lt;\u3053\u306e\u8a18\u4e8b\u3067\u308f\u304b\u308b\u3053\u3068&gt;<\/strong><\/p>\n<ul>\n<li>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306b\u300c\u958b\u5c01\u7387\u300d\u300c\u30af\u30ea\u30c3\u30af\u7387\u300d\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u300d\u306a\u3069\u306eKPI\u3092\u8a2d\u5b9a\u30fb\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002KPI\u306fKGI\uff08\u6700\u7d42\u76ee\u6a19\uff09\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306e\u4e2d\u9593\u6307\u6a19\u3068\u3057\u3066\u6a5f\u80fd\u3057\u307e\u3059\u3002<\/li>\n<li>KPI\u3092\u8a2d\u5b9a\u3059\u308b\u969b\u306f\u3001KGI\u304b\u3089\u9006\u7b97\u3057\u3066\u300c\u914d\u4fe1\u6570 \u00d7 \u5230\u9054\u7387 \u00d7 \u958b\u5c01\u7387 \u00d7 \u30af\u30ea\u30c3\u30af\u7387 \u00d7 CVR\u300d\u3068\u3044\u3063\u305f\u65bd\u7b56\u306e\u69cb\u9020\u3092\u56e0\u6570\u5206\u89e3\u3057\u3001\u3069\u3053\u306b\u6539\u5584\u4f59\u5730\u304c\u3042\u308b\u304b\u3092\u898b\u3048\u308b\u5316\u3059\u308b\u3053\u3068\u304c\u6709\u52b9\u3067\u3059\u3002<\/li>\n<li>KPI\u6539\u5584\u306e\u305f\u3081\u306b\u306f\u3001\u4ef6\u540d\u3084\u914d\u4fe1\u6642\u9593\u306e\u6700\u9069\u5316\u3001\u30bb\u30b0\u30e1\u30f3\u30c8\u914d\u4fe1\u3001\u5c0e\u7dda\u8a2d\u8a08\u306a\u3069\u306e\u7d30\u304b\u306a\u65bd\u7b56\u3092\u7d99\u7d9a\u7684\u306b\u898b\u76f4\u3059\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u5230\u9054\u7387\u3084\u958b\u5c01\u7387\u3068\u3044\u3063\u305f\u201c\u524d\u63d0\u6761\u4ef6\u201d\u306e\u6539\u5584\u3082\u8efd\u8996\u3067\u304d\u307e\u305b\u3093\u3002<\/li>\n<li>\u3053\u3046\u3057\u305f\u65bd\u7b56\u3092\u52b9\u7387\u3088\u304f\u884c\u3046\u306b\u306f\u3001\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u306e\u6d3b\u7528\u304c\u52b9\u679c\u7684\u3067\u3059\u3002\u81ea\u52d5\u30ea\u30b9\u30c8\u30b9\u30af\u30ea\u30fc\u30cb\u30f3\u30b0\u3084AB\u30c6\u30b9\u30c8\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u30ec\u30dd\u30fc\u30c8\u306a\u3069\u306e\u6a5f\u80fd\u306b\u3088\u308a\u3001PDCA\u3092\u9ad8\u901f\u306b\u56de\u305b\u307e\u3059\u3002<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/553_mainvisual.png\" alt=\"\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bKPI\u3068\u306f\uff1f\u6c7a\u3081\u65b9\u3084\u4fbf\u5229\u306a\u30c4\u30fc\u30eb\u3092\u89e3\u8aac\" width=\"750\" height=\"456\" \/><\/p>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u6210\u679c\u306e\u300c\u898b\u3048\u308b\u5316\u300d\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u914d\u4fe1\u6570\u3084\u958b\u5c01\u7387\u3001\u30af\u30ea\u30c3\u30af\u7387\u3068\u3044\u3063\u305f<a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/kpi\/\" target=\"_blank\" rel=\"noopener\">KPI<\/a>\u3092\u6b63\u3057\u304f\u8a2d\u5b9a\u30fb\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u73fe\u72b6\u306e\u8ab2\u984c\u304c\u660e\u78ba\u306b\u306a\u308a\u3001\u65bd\u7b56\u306e\u6539\u5584\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u3068\u306f\u3044\u3048\u300c\u305d\u3082\u305d\u3082KPI\u3063\u3066\u4f55\uff1f\u300d\u300c\u3069\u3053\u3092\u898b\u308c\u3070\u3044\u3044\u306e\uff1f\u300d\u3068\u7591\u554f\u3092\u611f\u3058\u3066\u3044\u308b\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002\u305d\u3053\u3067\u672c\u8a18\u4e8b\u3067\u306f\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bKPI\u306e\u57fa\u672c\u304b\u3089\u3001\u5177\u4f53\u7684\u306a\u6539\u5584\u624b\u6cd5\u3001\u30c4\u30fc\u30eb\u6d3b\u7528\u306b\u3088\u308b\u52b9\u7387\u5316\u307e\u3067\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<div class=\"inner-cta\">\n<div class=\"inner-cta-content\">\n<div class=\"inner-cta-content-img\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/wp\/wp-content\/uploads\/thumb_mailmarketing_guidebook.png\" alt=\"\u5b9f\u8df5\u3067\u304d\u308b\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u201d\u30ab\u30a4\u30bc\u30f3\u201d\u30ac\u30a4\u30c9\u30d6\u30c3\u30af\" width=\"200\" height=\"150\" \/><\/p>\n<\/div>\n<div class=\"inner-cta-content-text\">\n<h4>\u5b9f\u8df5\u3067\u304d\u308b\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u201d\u30ab\u30a4\u30bc\u30f3\u201d\u30ac\u30a4\u30c9\u30d6\u30c3\u30af<\/h4>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u3092\u7d39\u4ecb\uff01\u518d\u73fe\u6027\u306e\u9ad8\u3044\u624b\u6cd5\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p class=\"inner-cta-content-btn\"><a id=\"ct-blog-innnercta-01\" class=\"btn btn-red btn-block\" href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_10\/index.do?code=mailmarketing_guidebook\" target=\"_blank\" rel=\"noopener\">\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<h2>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bKPI\u3068\u306f<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/553_image01.png\" alt=\"\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bKPI\u3068\u306f\" width=\"750\" height=\"456\" class=\"alignnone size-full wp-image-19596\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/553_image01.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/553_image01-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u307e\u305aKPI\u3092\u6b63\u3057\u304f\u7406\u89e3\u3057\u3001\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u6210\u679c\u3092\u6e2c\u308b\u4e0a\u3067\u4e0d\u53ef\u6b20\u306aKPI\u306e\u57fa\u672c\u7684\u306a\u8003\u3048\u65b9\u304b\u3089\u3001\u6700\u7d42\u76ee\u6a19\u3067\u3042\u308b<a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/kgi\/\" target=\"_blank\" rel=\"noopener\">KGI<\/a>\u3068\u306e\u95a2\u4fc2\u6027\u3001\u305d\u3057\u3066KPI\u304c\u306a\u305c\u91cd\u8981\u306a\u306e\u304b\u306b\u3064\u3044\u3066\u3001\u57fa\u672c\u304b\u3089\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>\u305d\u3082\u305d\u3082KPI\u3068\u306f<\/h3>\n<p>KPI\uff08Key Performance Indicator\u3001\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u306f\u3001\u6700\u7d42\u76ee\u6a19\uff08KGI\uff09\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u4e2d\u9593\u76ee\u6a19\u3092\u6570\u5024\u3067\u8868\u3057\u305f\u3082\u306e\u3067\u3059\u3002\u76ee\u6a19\u306e\u9032\u6357\u72b6\u6cc1\u3092\u5b9a\u91cf\u7684\u306b\u628a\u63e1\u30fb\u7ba1\u7406\u3059\u308b\u305f\u3081\u306b\u4f7f\u308f\u308c\u3001\u9069\u5207\u306b\u884c\u52d5\u3067\u304d\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u6307\u6a19\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>KPI\u3092\u8a2d\u5b9a\u3059\u308b\u969b\u306f\u3001\u5358\u306b\u6e2c\u308c\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u73fe\u5b9f\u7684\u306b\u5b9f\u884c\u3067\u304d\u3001\u76ee\u7684\u3068\u3057\u3063\u304b\u308a\u95a2\u9023\u3057\u3001\u65e5\u6b21\u3084\u9031\u6b21\u306a\u3069\u3001\u9069\u5207\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u8a55\u4fa1\u3067\u304d\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002KPI\u3092\u8a2d\u3051\u308b\u3053\u3068\u3067\u3001\u7d44\u7e54\u306e\u6d3b\u52d5\u3092\u52b9\u679c\u7684\u306b\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3057\u3001\u78ba\u5b9f\u306a\u6210\u679c\u3078\u3068\u5c0e\u304f\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>KPI\u3068KGI\u306e\u9055\u3044<\/h3>\n<p>KPI\u3068\u3088\u304f\u6df7\u540c\u3055\u308c\u304c\u3061\u306a\u8a00\u8449\u306b\u3001KGI\uff08Key Goal Indicator\uff09\u304c\u3042\u308a\u307e\u3059\u3002KGI\u306f\u300c\u58f2\u4e0a\u9ad8\u300d\u3084\u300c\u6210\u7d04\u4ef6\u6570\u300d\u306a\u3069\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u6700\u7d42\u7684\u306a\u6210\u679c\u76ee\u6a19\u3092\u793a\u3059\u6307\u6a19\u3067\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3067KPI\u306f\u3001\u305d\u306eKGI\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u4e2d\u9593\u30d7\u30ed\u30bb\u30b9\u3092\u6e2c\u308b\u6307\u6a19\u3067\u3042\u308a\u3001\u884c\u52d5\u30ec\u30d9\u30eb\u3067\u306e\u9054\u6210\u72b6\u6cc1\u3092\u628a\u63e1\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u305f\u3068\u3048\u3070KGI\u3092\u300c\u5e74\u9593\u58f2\u4e0a10\u5104\u5186\u300d\u3068\u8a2d\u5b9a\u3057\u305f\u5834\u5408\u3001KPI\u306b\u306f\u300c\u6708\u9593\u30e1\u30fc\u30eb\u7d4c\u7531\u3067\u306e\u5546\u8ac7\u657050\u4ef6\u300d\u306a\u3069\u304c\u8a72\u5f53\u3057\u307e\u3059\u3002<\/p>\n<p>KGI\u304b\u3089\u9006\u7b97\u3057\u3066KPI\u3092\u8a2d\u5b9a\u3057\u3001\u4e21\u8005\u3092\u9023\u52d5\u3055\u305b\u3066\u904b\u7528\u3059\u308b\u3053\u3068\u304c\u3001\u76ee\u6a19\u9054\u6210\u306b\u5411\u3051\u305f\u78ba\u304b\u306a\u6226\u7565\u306e\u69cb\u7bc9\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<h3>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067KPI\u304c\u91cd\u8981\u306a\u7406\u7531<\/h3>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066KPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u306f\u3001\u65bd\u7b56\u306e\u6210\u679c\u3092\u8a55\u4fa1\u3057\u3001\u6539\u5584\u3092\u7d9a\u3051\u308b\u305f\u3081\u306b\u6b20\u304b\u305b\u307e\u305b\u3093\u3002KPI\u3092\u8a2d\u3051\u308b\u3053\u3068\u3067\u3001ROI\uff08\u6295\u8cc7\u5bfe\u52b9\u679c\uff09\u3092\u5b9a\u91cf\u7684\u306b\u53ef\u8996\u5316\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u9650\u3089\u308c\u305f\u4e88\u7b97\u306e\u4e2d\u3067\u3069\u306e\u65bd\u7b56\u306b\u30ea\u30bd\u30fc\u30b9\u3092\u96c6\u4e2d\u3055\u305b\u308b\u3079\u304d\u304b\u3068\u3044\u3063\u305f\u5224\u65ad\u306b\u3082\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001KPI\u3092\u901a\u3058\u3066\u958b\u5c01\u7387\u3084\u30af\u30ea\u30c3\u30af\u7387\u3001<a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/conversion\/\" target=\"_blank\" rel=\"noopener\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/a>\u7387\u306a\u3069\u306e\u6307\u6a19\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001<a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/pdca\/\" target=\"_blank\" rel=\"noopener\">PDCA<\/a>\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3059\u305f\u3081\u306e\u57fa\u76e4\u304c\u6574\u3044\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3060\u3051\u3067\u306a\u304f\u55b6\u696d\u3084\u7d4c\u55b6\u5c64\u3092\u542b\u3080\u7d44\u7e54\u5168\u4f53\u3067\u300c\u4f55\u3092\u76ee\u6307\u3059\u306e\u304b\u300d\u3068\u3044\u3046\u5171\u901a\u306e\u30b4\u30fc\u30eb\u304c\u660e\u78ba\u306b\u306a\u308b\u305f\u3081\u3001\u5168\u793e\u7684\u306a\u76ee\u7dda\u306e\u7d71\u4e00\u304c\u56f3\u308c\u307e\u3059\u3002\u5171\u901a\u306e\u6307\u6a19\u306b\u57fa\u3065\u3044\u3066\u8b70\u8ad6\u30fb\u6539\u5584\u304c\u884c\u3048\u308b\u305f\u3081\u3001\u7d44\u7e54\u5168\u4f53\u3067\u4e00\u8cab\u6027\u306e\u3042\u308b\u6226\u7565\u5b9f\u884c\u304c\u53ef\u80fd\u306b\u306a\u308a\u3001\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u3084\u3059\u304f\u306a\u308b\u306e\u3067\u3059\u3002<\/p>\n<h2>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e3b\u8981\u306aKPI\u306e\u7a2e\u985e<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/553_image02.png\" alt=\"\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e3b\u8981\u306aKPI\u306e\u7a2e\u985e\" width=\"750\" height=\"456\" class=\"alignnone size-full wp-image-19594\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/553_image02.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/553_image02-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3059\u308b\u306b\u306f\u3001\u8907\u6570\u306eKPI\u3092\u591a\u89d2\u7684\u306b\u5206\u6790\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001\u4ee3\u8868\u7684\u306a5\u3064\u306eKPI\u300c\u914d\u4fe1\u6570\u300d\u300c\u5230\u9054\u7387\u300d\u300c\u958b\u5c01\u7387\u300d\u300c<a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/ctr\/\" target=\"_blank\" rel=\"noopener\">\u30af\u30ea\u30c3\u30af\u7387<\/a>\u300d\u300c<a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/cvr\/\" target=\"_blank\" rel=\"noopener\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387<\/a>\u300d\u306b\u3064\u3044\u3066\u3001\u305d\u308c\u305e\u308c\u306e\u610f\u5473\u3068\u5f79\u5272\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>\u914d\u4fe1\u6570<\/h3>\n<p>\u914d\u4fe1\u6570\u306f\u914d\u4fe1\u3057\u305f\u30e1\u30fc\u30eb\u306e\u7dcf\u6570\u3092\u6307\u3057\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u898f\u6a21\u3092\u793a\u3059\u6700\u3082\u57fa\u672c\u7684\u306a\u30c7\u30fc\u30bf\u3067\u3059\u3002\u958b\u5c01\u7387\u3084\u30af\u30ea\u30c3\u30af\u7387\u3068\u3044\u3063\u305f\u3001\u307b\u304b\u306eKPI\u3092\u7b97\u51fa\u3059\u308b\u969b\u306e\u5206\u6bcd\u306b\u3082\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u914d\u4fe1\u6570\u306f\u3001\u305f\u3060\u6570\u304c\u591a\u3051\u308c\u3070\u826f\u3044\u3068\u3044\u3046\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u95a2\u5fc3\u306e\u4f4e\u3044\u76f8\u624b\u306b\u307e\u3067\u9001\u308b\u3068\u3001\u304b\u3048\u3063\u3066\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u640d\u306a\u3046\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002\u3084\u307f\u304f\u3082\u306b\u5897\u3084\u3059\u306e\u3067\u306f\u306a\u304f\u3001\u7cbe\u5ea6\u306e\u9ad8\u3044\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u306e\u4e21\u7acb\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<h3>\u5230\u9054\u7387<\/h3>\n<p>\u5230\u9054\u7387\u306f\u3001\u914d\u4fe1\u3057\u305f\u30e1\u30fc\u30eb\u306e\u3046\u3061\u3001\u30a8\u30e9\u30fc\u306a\u3069\u304c\u767a\u751f\u305b\u305a\u306b\u53d7\u4fe1\u8005\u306e\u30e1\u30fc\u30eb\u30b5\u30fc\u30d0\u306b\u6b63\u5e38\u306b\u5c4a\u3044\u305f\u5272\u5408\u3092\u793a\u3059\u6307\u6a19\u3067\u3059\u3002\u3069\u3093\u306a\u306b\u512a\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3082\u3001\u76f8\u624b\u306b\u5c4a\u304b\u306a\u3051\u308c\u3070\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u3092\u652f\u3048\u308b\u5927\u524d\u63d0\u3068\u306a\u308b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002<\/p>\n<p>\u5230\u9054\u7387\u304c\u4f4e\u3044\u5834\u5408\u306f\u3001\u9001\u4fe1\u30c9\u30e1\u30a4\u30f3\u8a8d\u8a3c\u6280\u8853\uff08SPF\u3001DKIM\uff09\u306e\u8a2d\u5b9a\u4e0d\u5099\u3084\u3001\u914d\u4fe1\u30ea\u30b9\u30c8\u306e\u54c1\u8cea\u304c\u539f\u56e0\u3068\u8003\u3048\u3089\u308c\u3001\u30ea\u30b9\u30c8\u306e\u7cbe\u67fb\u3084\u914d\u4fe1\u74b0\u5883\u306e\u898b\u76f4\u3057\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3>\u958b\u5c01\u7387<\/h3>\n<p>\u958b\u5c01\u7387\u3068\u306f\u3001\u9001\u4fe1\u3057\u305f\u30e1\u30fc\u30eb\u306e\u3046\u3061\u3001\u5b9f\u969b\u306b\u53d7\u4fe1\u8005\u304c\u958b\u5c01\u3057\u305f\u5272\u5408\u3092\u793a\u3059\u6307\u6a19\u3067\u3059\u3002\u5358\u306a\u308b\u914d\u4fe1\u6570\u3067\u306f\u306a\u304f\u3001\u30e1\u30fc\u30eb\u304c\u5c4a\u3044\u305f\u3046\u3048\u3067\u3069\u308c\u3060\u3051\u8aad\u307e\u308c\u305f\u304b\u3092\u6e2c\u308b\u305f\u3081\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u91cd\u8981\u306a\u5224\u65ad\u6750\u6599\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u958b\u5c01\u306e\u691c\u77e5\u306f\u3001\u30e1\u30fc\u30eb\u672c\u6587\u306b\u57cb\u3081\u8fbc\u307e\u308c\u305f\u753b\u50cf\u30c7\u30fc\u30bf\u306e\u8aad\u307f\u8fbc\u307f\u306b\u3088\u3063\u3066\u884c\u308f\u308c\u308b\u305f\u3081\u3001\u6b63\u78ba\u306a\u6570\u5024\u3092\u53d6\u5f97\u3059\u308b\u306b\u306fHTML\u5f62\u5f0f\u3067\u306e\u914d\u4fe1\u304c\u5fc5\u8981\u3067\u3059\u3002\u4ef6\u540d\u306eAB\u30c6\u30b9\u30c8\u3092\u884c\u3044\u3001\u3088\u308a\u9ad8\u3044\u958b\u5c01\u7387\u3092\u76ee\u6307\u3057\u3066\u6539\u5584\u3092\u91cd\u306d\u308b\u306e\u304c\u4e00\u822c\u7684\u306a\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n<h3>\u30af\u30ea\u30c3\u30af\u7387<\/h3>\n<p>\u30af\u30ea\u30c3\u30af\u7387\u306f\u3001\u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3057\u305f\u53d7\u4fe1\u8005\u306e\u3046\u3061\u3001\u672c\u6587\u5185\u306b\u8a2d\u7f6e\u3055\u308c\u305f\u30ea\u30f3\u30af\u3084CTA\uff08Call to Action\uff09\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3057\u305f\u4eba\u306e\u5272\u5408\u3067\u3059\u3002\u30e1\u30fc\u30eb\u3067\u5c4a\u3051\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u304c\u3001\u8aad\u8005\u306e\u95a2\u5fc3\u3084\u30cb\u30fc\u30ba\u3068\u5408\u81f4\u3057\u3066\u3044\u305f\u304b\u3001\u6b21\u306e\u884c\u52d5\u3092\u4fc3\u3059\u3060\u3051\u306e\u9b45\u529b\u304c\u3042\u3063\u305f\u304b\u3092\u6e2c\u308b\u91cd\u8981\u306a\u6307\u6a19\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n<p>\u30af\u30ea\u30c3\u30af\u7387\u304c\u4f4e\u3044\u5834\u5408\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u898b\u76f4\u3057\u3084\u3001\u30ea\u30f3\u30af\u306e\u914d\u7f6e\u3001\u30bb\u30b0\u30e1\u30f3\u30c8\u914d\u4fe1\u306e\u7cbe\u5ea6\u306a\u3069\u3092\u6539\u5584\u3057\u3066\u3044\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387<\/h3>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff08CVR\uff09\u306f\u3001\u30e1\u30fc\u30eb\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066Web\u30b5\u30a4\u30c8\u306a\u3069\u306b\u9077\u79fb\u3057\u305f\u53d7\u4fe1\u8005\u306e\u3046\u3061\u3001\u5546\u54c1\u306e\u8cfc\u5165\u3084\u8cc7\u6599\u8acb\u6c42\u3001\u30bb\u30df\u30ca\u30fc\u7533\u8fbc\u3068\u3044\u3063\u305f\u6700\u7d42\u7684\u306a\u6210\u679c\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff09\u306b\u81f3\u3063\u305f\u4eba\u306e\u5272\u5408\u3092\u6307\u3057\u307e\u3059\u3002\u58f2\u4e0a\u306a\u3069\u306eKGI\u306b\u76f4\u7d50\u3057\u3084\u3059\u304f\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6e2c\u308b\u4e0a\u3067\u6700\u3082\u91cd\u8981\u306aKPI\u306e\u4e00\u3064\u3067\u3059\u3002<\/p>\n<p>\u30e1\u30fc\u30eb\u672c\u6587\u306e\u8a34\u6c42\u5185\u5bb9\u3068\u3001\u30ea\u30f3\u30af\u5148\u306e\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff08LP\uff09\u306e\u5185\u5bb9\u306b\u4e00\u8cab\u6027\u3092\u6301\u305f\u305b\u3001\u30b9\u30e0\u30fc\u30ba\u306a\u5c0e\u7dda\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u6539\u5584\u3059\u308b\u3046\u3048\u3067\u91cd\u8981\u3067\u3059\u3002<\/p>\n<div class=\"box\">\n<div class=\"row\">\n<div class=\"col-md-3 col-sm-4 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/mail_usage_data\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/421_mainvisual.png\" alt=\"\u30e1\u30eb\u30de\u30ac\u306e\u30af\u30ea\u30c3\u30af\u7387\u306e\u5e73\u5747\u3068\u6539\u5584\u65bd\u7b56\u3092\u7d39\u4ecb~CRM\u30b7\u30b9\u30c6\u30e0\u30d9\u30f3\u30c0\u30fc\u304c\u5b9f\u6570\u5024\u3092\u96c6\u8a08~\" \/><\/a><\/div>\n<div class=\"col-md-9 col-sm-8 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/mail_usage_data\" target=\"_blank\" rel=\"noopener\"><strong>\u30e1\u30eb\u30de\u30ac\u306e\u30af\u30ea\u30c3\u30af\u7387\u306e\u5e73\u5747\u3068\u6539\u5584\u65bd\u7b56\u3092\u7d39\u4ecb~CRM\u30b7\u30b9\u30c6\u30e0\u30d9\u30f3\u30c0\u30fc\u304c\u5b9f\u6570\u5024\u3092\u96c6\u8a08~<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<h2>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eKPI\u3092\u6c7a\u3081\u308b\u65b9\u6cd5<\/h2>\n<p>\u4e3b\u8981\u306aKPI\u306e\u7a2e\u985e\u3092\u7406\u89e3\u3057\u305f\u3068\u3053\u308d\u3067\u3001\u6b21\u306f\u3044\u3088\u3044\u3088\u81ea\u793e\u306e\u76ee\u7684\u306b\u5408\u3063\u305fKPI\u3092\u8a2d\u5b9a\u3059\u308b\u30d5\u30a7\u30fc\u30ba\u3067\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u6210\u679c\u306b\u3064\u306a\u304c\u308bKPI\u3092\u5177\u4f53\u7684\u306b\u6c7a\u3081\u308b\u305f\u3081\u306e3\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u3001\u9806\u3092\u8ffd\u3063\u3066\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>\u6700\u7d42\u30b4\u30fc\u30eb\uff08KGI\uff09\u304b\u3089\u9006\u7b97\u3057\u3066KPI\u3092\u8a2d\u8a08\u3059\u308b<\/h3>\n<p>\u52b9\u679c\u7684\u306aKPI\u3092\u8a2d\u5b9a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u307e\u305a\u6700\u7d42\u7684\u306a\u30b4\u30fc\u30eb\u3067\u3042\u308bKGI\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304c\u51fa\u767a\u70b9\u3068\u306a\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u300c\u30e1\u30fc\u30eb\u7d4c\u7531\u306e\u58f2\u4e0a\u3092\u5e74\u95931,000\u4e07\u5186\u306b\u3059\u308b\u300d\u3068\u3044\u3063\u305fKGI\u3092\u6700\u521d\u306b\u5b9a\u3081\u3001\u76ee\u6a19\u9054\u6210\u306b\u5fc5\u8981\u306a\u30d7\u30ed\u30bb\u30b9\u3092\u9006\u7b97\u3057\u3066\u8a2d\u8a08\u3059\u308b\u6d41\u308c\u304c\u57fa\u672c\u3067\u3059\u3002<\/p>\n<p>\u6b21\u306b\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u65bd\u7b56\u304cKGI\u306e\u5b9f\u73fe\u306b\u3069\u306e\u3088\u3046\u306a\u5f79\u5272\u3092\u679c\u305f\u3059\u304b\u3092\u6574\u7406\u3057\u3001\u76ee\u7684\u3068\u306e\u95a2\u9023\u6027\u304c\u9ad8\u3044\u6570\u5024\u6307\u6a19\u3092KPI\u3068\u3057\u3066\u8a2d\u5b9a\u3057\u307e\u3059\u3002KPI\u3068KGI\u306e\u95a2\u4fc2\u6027\u304c\u660e\u78ba\u3067\u3042\u308c\u3070\u3001\u9032\u6357\u7ba1\u7406\u3084\u6539\u5584\u65bd\u7b56\u3082\u7cbe\u5ea6\u304c\u9ad8\u307e\u308a\u3001\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u4e2d\u9593\u6307\u6a19\u3092\u56e0\u6570\u5206\u89e3\u3057\u3066\u65bd\u7b56\u306e\u69cb\u9020\u3092\u53ef\u8996\u5316\u3059\u308b<\/h3>\n<p>KGI\u3068\u306e\u95a2\u9023\u6027\u3092\u660e\u78ba\u306b\u3057\u305f\u3042\u3068\u306f\u3001\u6210\u679c\u306b\u81f3\u308b\u307e\u3067\u306e\u4e2d\u9593\u6307\u6a19\u3092\u56e0\u6570\u5206\u89e3\u3057\u3001\u65bd\u7b56\u5168\u4f53\u306e\u69cb\u9020\u3092\u53ef\u8996\u5316\u3057\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u300c\u914d\u4fe1\u6570 \u00d7 \u5230\u9054\u7387 \u00d7 \u958b\u5c01\u7387 \u00d7 \u30af\u30ea\u30c3\u30af\u7387 \u00d7 CVR = \u6210\u7d04\u6570\u300d\u306e\u3088\u3046\u306b\u6570\u5f0f\u3067\u8868\u3059\u3053\u3068\u3067\u3001\u3069\u306e\u6307\u6a19\u304c\u6210\u679c\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u308b\u304b\u304c\u628a\u63e1\u3057\u3084\u3059\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001\u3069\u306e\u6bb5\u968e\u306b\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u304c\u3042\u308b\u306e\u304b\u3082\u660e\u78ba\u306b\u306a\u308a\u3001\u6539\u5584\u3059\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u306e\u7279\u5b9a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002\u5404\u6307\u6a19\u306e\u95a2\u4fc2\u6027\u3092\u53ef\u8996\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u6539\u5584\u306e\u512a\u5148\u9806\u4f4d\u3092\u8ad6\u7406\u7684\u306b\u5224\u65ad\u3067\u304d\u3001\u52b9\u7387\u7684\u306a\u65bd\u7b56\u904b\u7528\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u904e\u53bb\u30c7\u30fc\u30bf\u3068\u696d\u754c\u5e73\u5747\u3092\u3082\u3068\u306bKPI\u76ee\u6a19\u3092\u6570\u5024\u5316\u3059\u308b<\/h3>\n<p>KPI\u306e\u9805\u76ee\u3092\u660e\u78ba\u306b\u3057\u305f\u3042\u3068\u306f\u3001\u5404\u6307\u6a19\u306b\u5bfe\u3057\u3066\u5177\u4f53\u7684\u306a\u6570\u5024\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u76ee\u5b89\u3068\u306a\u308b\u306e\u306f\u3001\u81ea\u793e\u306e\u904e\u53bb\u306e\u914d\u4fe1\u5b9f\u7e3e\u3067\u3059\u3002\u3053\u308c\u307e\u3067\u306e\u958b\u5c01\u7387\u3084\u30af\u30ea\u30c3\u30af\u7387\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5e73\u5747\u5024\u3092\u7b97\u51fa\u3057\u3001\u73fe\u5b9f\u7684\u306a\u57fa\u6e96\u3068\u3057\u3066\u6d3b\u7528\u3057\u307e\u3057\u3087\u3046\u3002\u5341\u5206\u306a\u30c7\u30fc\u30bf\u304c\u306a\u3044\u5834\u5408\u306f\u3001\u696d\u754c\u306e\u5e73\u5747\u5024\u3084\u4ed6\u793e\u4e8b\u4f8b\u3092\u53c2\u8003\u306b\u3059\u308b\u3068\u3044\u3046\u65b9\u6cd5\u3082\u6709\u52b9\u3067\u3059\u3002<\/p>\n<p>\u76ee\u6a19\u306f\u521d\u56de\u3067\u5b8c\u74a7\u306b\u5b9a\u3081\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u77ed\u671f\u7684\u306a\u9054\u6210\u76ee\u6a19\u3068\u4e2d\u671f\u7684\u306a\u6210\u9577\u76ee\u6a19\u3092\u6bb5\u968e\u7684\u306b\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u5b9f\u884c\u53ef\u80fd\u6027\u3092\u4fdd\u3061\u306a\u304c\u3089\u67d4\u8edf\u306a\u6539\u5584\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eKPI\u3092\u6c7a\u3081\u308b\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>KPI\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3092\u7406\u89e3\u3057\u305f\u3046\u3048\u3067\u3001\u3055\u3089\u306b\u305d\u306e\u7cbe\u5ea6\u3068\u5b9f\u7528\u6027\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u306f\u3001\u62bc\u3055\u3048\u3066\u304a\u304f\u3079\u304d\u3044\u304f\u3064\u304b\u306e\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001KPI\u3092\u8a2d\u8a08\u30fb\u904b\u7528\u3059\u308b\u4e0a\u3067\u7279\u306b\u610f\u8b58\u3057\u305f\u30443\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>KPI\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u55b6\u696d\u306e\u9023\u643a\u3092\u524d\u63d0\u306b\u8a2d\u8a08\u3059\u308b<\/h3>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u304c\u5546\u8ac7\u3084\u53d7\u6ce8\u3068\u3044\u3063\u305fKGI\u306b\u7d50\u3073\u3064\u304f\u30b1\u30fc\u30b9\u3067\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3068\u55b6\u696d\u90e8\u9580\u306e\u9023\u643a\u3092\u8996\u91ce\u306b\u5165\u308c\u308b\u3053\u3068\u304c\u671b\u307e\u3057\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u30ea\u30fc\u30c9\u306e\u7372\u5f97\u304b\u3089\u6210\u7d04\u306b\u81f3\u308b\u307e\u3067\u306e\u6d41\u308c\u306e\u4e2d\u3067\u3001\u5404\u90e8\u9580\u304c\u3069\u306e\u3088\u3046\u306a\u5f79\u5272\u3092\u62c5\u3046\u306e\u304b\u3092\u3042\u3089\u304b\u3058\u3081\u6574\u7406\u3057\u3001\u5171\u901a\u8a8d\u8b58\u3092\u6301\u3063\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u55b6\u696d\u90e8\u9580\u3068\u5bfe\u8a71\u3092\u91cd\u306d\u3001\u73fe\u5b9f\u7684\u3067\u7d0d\u5f97\u611f\u306e\u3042\u308b\u6307\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u30b9\u30e0\u30fc\u30ba\u306a\u9023\u643a\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u5b9a\u671f\u7684\u306b\u9032\u6357\u3092\u78ba\u8a8d\u3059\u308b\u5834\u3092\u8a2d\u3051\u308b\u3053\u3068\u3067\u3001\u72b6\u6cc1\u3092\u5171\u6709\u3057\u306a\u304c\u3089\u67d4\u8edf\u306b\u6539\u5584\u3057\u3066\u3044\u304f\u4f53\u5236\u3065\u304f\u308a\u306b\u3082\u3064\u306a\u304c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3>KPI\u304c\u672a\u9054\u6210\u306e\u30b1\u30fc\u30b9\u306b\u5099\u3048\u3066\u5bfe\u7b56\u30b7\u30ca\u30ea\u30aa\u3092\u6e96\u5099\u3059\u308b<\/h3>\n<p>KPI\u306f\u4e00\u5ea6\u8a2d\u5b9a\u3057\u3066\u7d42\u308f\u308a\u3067\u306f\u306a\u304f\u3001\u76ee\u6a19\u306b\u5c4a\u304b\u306a\u304b\u3063\u305f\u5834\u5408\u306b\u3069\u306e\u3088\u3046\u306a\u5bfe\u5fdc\u3092\u53d6\u308b\u304b\u3092\u3042\u3089\u304b\u3058\u3081\u60f3\u5b9a\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u300c\u30af\u30ea\u30c3\u30af\u7387\u304c\u76ee\u6a19\u3092\u4e0b\u56de\u3063\u305f\u5834\u5408\u306f\u3001CTA\u30dc\u30bf\u30f3\u306e\u30c7\u30b6\u30a4\u30f3\u3092\u5909\u66f4\u3057\u3001AB\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u300d\u3068\u3044\u3063\u305f\u5177\u4f53\u7684\u306a\u6539\u5584\u7b56\u3092\u4e8b\u524d\u306b\u7528\u610f\u3057\u3066\u304a\u304f\u3068\u3001\u65bd\u7b56\u306e\u52b9\u679c\u691c\u8a3c\u304c\u30b9\u30e0\u30fc\u30ba\u306b\u9032\u307f\u307e\u3059\u3002<\/p>\n<p>\u3082\u3057KPI\u304c\u672a\u9054\u3060\u3063\u305f\u5834\u5408\u3001\u300c\u554f\u984c\u306e\u7279\u5b9a\u300d\u300c\u4eee\u8aac\u306e\u7acb\u6848\u300d\u300c\u4ee3\u66ff\u6848\u306e\u5373\u6642\u5b9f\u884c\u300d\u306e3\u30b9\u30c6\u30c3\u30d7\u3092\u7e70\u308a\u8fd4\u3057\u307e\u3057\u3087\u3046\u3002\u305f\u3068\u3048\u3070\u3001\u958b\u5c01\u7387\u304c\u60f3\u5b9a\u3088\u308a\u4f4e\u3044\u5834\u5408\u3001\u300c\u4ef6\u540d\u300d\u300c\u5dee\u51fa\u4eba\u540d\u300d\u300c\u914d\u4fe1\u6642\u9593\u5e2f\u300d\u306e\u3044\u305a\u308c\u306b\u8981\u56e0\u304c\u3042\u308b\u304b\u3092\u4eee\u8aac\u7acb\u3066\u3057\u3001AB\u30c6\u30b9\u30c8\u3067\u691c\u8a3c\u3059\u308b\u30b5\u30a4\u30af\u30eb\u3092\u30eb\u30fc\u30eb\u5316\u3059\u308b\u3068\u3001PDCA\u306e\u518d\u73fe\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n<h3>\u6210\u679c\u3060\u3051\u3067\u306a\u304f\u30d7\u30ed\u30bb\u30b9\u6539\u5584\u3082\u8996\u91ce\u306b\u5165\u308c\u305fKPI\u3092\u8a2d\u8a08\u3059\u308b<\/h3>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u3088\u3046\u306a\u6210\u679c\u306b\u76f4\u7d50\u3059\u308bKPI\u306b\u52a0\u3048\u3066\u3001\u65bd\u7b56\u306e\u5065\u5168\u6027\u3084\u904b\u7528\u306e\u8cea\u3092\u8a55\u4fa1\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u6539\u5584\u306e\u6307\u6a19\u3082\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002\u305f\u3068\u3048\u3070\u3001\u914d\u4fe1\u30a8\u30e9\u30fc\u7387\u306e\u4f4e\u6e1b\u3084\u30e1\u30fc\u30eb\u5230\u9054\u7387\u306e\u5411\u4e0a\u3068\u3044\u3063\u305f\u6307\u6a19\u306f\u3001\u77ed\u671f\u7684\u306b\u306f\u58f2\u4e0a\u306b\u7d50\u3073\u3064\u304b\u306a\u3044\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u5b89\u5b9a\u3057\u305f\u6210\u679c\u3092\u7d99\u7d9a\u7684\u306b\u751f\u307f\u51fa\u3059\u305f\u3081\u306e\u57fa\u76e4\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3053\u3046\u3057\u305f\u6307\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u5358\u767a\u306e\u65bd\u7b56\u3067\u7d42\u308f\u3089\u305b\u305a\u3001\u7d99\u7d9a\u7684\u306b\u6539\u5584\u3092\u91cd\u306d\u3066\u3044\u304f\u59ff\u52e2\u304c\u7d44\u7e54\u306b\u6839\u3065\u304d\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u65bd\u7b56\u3092\u3084\u308a\u3063\u3071\u306a\u3057\u306b\u305b\u305a\u3001\u6539\u5584\u70b9\u3092\u898b\u3064\u3051\u3066\u5bfe\u5fdc\u3057\u7d9a\u3051\u308b\u6587\u5316\u3092\u80b2\u3066\u308b\u3046\u3048\u3067\u3082\u3001\u30d7\u30ed\u30bb\u30b9\u306b\u7740\u76ee\u3057\u305fKPI\u306e\u6d3b\u7528\u306f\u6b20\u304b\u305b\u306a\u3044\u3068\u3044\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eKPI\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5<\/h2>\n<p>KPI\u306f\u3001\u8a2d\u5b9a\u3059\u308b\u3060\u3051\u3067\u306f\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u307e\u305b\u3093\u3002\u3053\u3053\u3067\u306f\u300c\u5230\u9054\u7387\u300d\u300c\u958b\u5c01\u7387\u300d\u300c\u30af\u30ea\u30c3\u30af\u7387\u300d\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u300d\u306e4\u3064\u306e\u4e3b\u8981KPI\u305d\u308c\u305e\u308c\u306b\u3064\u3044\u3066\u3001\u5177\u4f53\u7684\u306a\u6539\u5584\u7b56\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3>\u5230\u9054\u7387\u7de8\uff1a\u30e1\u30fc\u30eb\u304c\u304d\u3061\u3093\u3068\u5c4a\u304f\u3088\u3046\u306b\u3059\u308b\u305f\u3081\u306e\u6539\u5584\u7b56<\/h3>\n<p>\u5230\u9054\u7387\u3092\u9ad8\u3081\u308b\u306b\u306f\u3001\u30ea\u30b9\u30c8\u30b9\u30af\u30ea\u30fc\u30cb\u30f3\u30b0\u306e\u5b9a\u671f\u7684\u306a\u5b9f\u65bd\u304c\u91cd\u8981\u3067\u3059\u3002\u7121\u52b9\u306a\u30a2\u30c9\u30ec\u30b9\u3084\u30a8\u30e9\u30fc\u304c\u983b\u767a\u3059\u308b\u30a2\u30c9\u30ec\u30b9\u3092\u9664\u5916\u3059\u308b\u3053\u3068\u3067\u3001\u30b9\u30d1\u30e0\u8a55\u4fa1\u3092\u907f\u3051\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3042\u308f\u305b\u3066\u3001SPF\u30fbDKIM\u30fbDMARC\u3068\u3044\u3063\u305f\u9001\u4fe1\u30c9\u30e1\u30a4\u30f3\u8a8d\u8a3c\u3092\u8a2d\u5b9a\u3059\u308c\u3070\u3001\u306a\u308a\u3059\u307e\u3057\u3068\u5224\u5b9a\u3055\u308c\u308b\u30ea\u30b9\u30af\u3092\u9632\u304e\u3001\u30e1\u30fc\u30eb\u304c\u6b63\u3057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class=\"inner-cta\">\n<div class=\"inner-cta-content\">\n<div class=\"inner-cta-content-img\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/wp\/wp-content\/uploads\/thumb_mailmarketing_advanced_01.png\" alt=\"\u3053\u308c\u304b\u3089\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u3092\u691c\u8a0e\u3059\u308b\u65b9\u306b\u77e5\u3063\u3066\u304a\u3044\u3066\u307b\u3057\u3044\u57fa\u672c\u306e\u8003\u3048\u65b9\" width=\"200\" height=\"150\" \/><\/p>\n<\/div>\n<div class=\"inner-cta-content-text\">\n<h4>\u3053\u308c\u304b\u3089\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u3092\u691c\u8a0e\u3059\u308b\u65b9\u306b\u77e5\u3063\u3066\u304a\u3044\u3066\u307b\u3057\u3044\u57fa\u672c\u306e\u8003\u3048\u65b9<\/h4>\n<p>\u3069\u3093\u306a\u30b7\u30b9\u30c6\u30e0\u304c\u81ea\u793e\u306b\u3042\u3063\u3066\u3044\u308b\u306e\u304b\u3092\u691c\u8a0e\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u57fa\u672c\u3068\u8003\u3048\u65b9\u3092\u62bc\u3055\u3048\u307e\u3057\u3087\u3046\uff01<\/p>\n<p class=\"inner-cta-content-btn\"><a id=\"ct-blog-innnercta-02\" class=\"btn btn-red btn-block\" href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_10\/index.do?code=mailmarketing_advanced_01\" target=\"_blank\" rel=\"noopener\">\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<h2>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eKPI\u6539\u5584\u306b\u306f\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u304c\u4fbf\u5229<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/553_image03.png\" alt=\"\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eKPI\u6539\u5584\u306b\u306f\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u304c\u4fbf\u5229\" width=\"750\" height=\"456\" class=\"alignnone size-full wp-image-19597\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/553_image03.png 750w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/553_image03-230x140.png 230w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>KPI\u3092\u7d99\u7d9a\u7684\u306b\u6539\u5584\u3057\u3066\u3044\u304f\u306b\u306f\u3001\u65bd\u7b56\u3054\u3068\u306e\u30c7\u30fc\u30bf\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3057\u3001\u30b9\u30d4\u30fc\u30c7\u30a3\u306b\u5bfe\u5fdc\u3059\u308b\u4ed5\u7d44\u307f\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u5b89\u5b9a\u3057\u3066\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306b\u306f\u3001\u9ad8\u6a5f\u80fd\u306a\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u304c\u73fe\u5b9f\u7684\u306a\u9078\u629e\u80a2\u3067\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u5f97\u3089\u308c\u308b\u5177\u4f53\u7684\u306a\u30e1\u30ea\u30c3\u30c8\u3084\u6d3b\u7528\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u3068\u306f<\/h3>\n<p>\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u3068\u306f\u3001\u5927\u91cf\u306e\u30e1\u30fc\u30eb\u3092\u4e00\u6589\u306b\u52b9\u7387\u3088\u304f\u914d\u4fe1\u3059\u308b\u305f\u3081\u306b\u958b\u767a\u3055\u308c\u305f\u5c02\u7528\u306e\u30c4\u30fc\u30eb\u3067\u3059\u3002\u4e00\u822c\u7684\u306a\u30e1\u30fc\u30e9\u30fc\u3067\u306f\u5bfe\u5fdc\u304c\u96e3\u3057\u3044\u6570\u5343\u301c\u6570\u767e\u4e07\u901a\u306e\u30e1\u30fc\u30eb\u3092\u3001\u77ed\u6642\u9593\u304b\u3064\u5b89\u5168\u306b\u9001\u4fe1\u3067\u304d\u308b\u306e\u304c\u5927\u304d\u306a\u7279\u9577\u3067\u3059\u3002\u5c02\u7528\u30b5\u30fc\u30d0\u3092\u7528\u3044\u305f\u30a4\u30f3\u30d5\u30e9\u3068\u914d\u4fe1\u5236\u5fa1\u306e\u4ed5\u7d44\u307f\u306b\u3088\u308a\u3001\u5b89\u5b9a\u3057\u305f\u904b\u7528\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001SPF\u30fbDKIM\u30fbDMARC\u3068\u3044\u3063\u305f\u9001\u4fe1\u30c9\u30e1\u30a4\u30f3\u8a8d\u8a3c\u306e\u81ea\u52d5\u8a2d\u5b9a\u3084\u3001IP\u30a2\u30c9\u30ec\u30b9\u306e\u5206\u6563\u3001\u914d\u4fe1\u30bf\u30a4\u30df\u30f3\u30b0\u306e\u6700\u9069\u5316\u306a\u3069\u3001\u8ff7\u60d1\u30e1\u30fc\u30eb\u5224\u5b9a\u3092\u56de\u907f\u3059\u308b\u305f\u3081\u306e\u6280\u8853\u304c\u6a19\u6e96\u642d\u8f09\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30d5\u30ea\u30fc\u30e1\u30fc\u30eb\u3084\u30ad\u30e3\u30ea\u30a2\u30e1\u30fc\u30eb\u3078\u306e\u5230\u9054\u7387\u3082\u9ad8\u304f\u7dad\u6301\u3067\u304d\u3001\u4f01\u696d\u306e\u4fe1\u983c\u6027\u3092\u640d\u306a\u3046\u3053\u3068\u306a\u304f\u914d\u4fe1\u3092\u884c\u3046\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<h3>\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u304cKPI\u6539\u5584\u306b\u52b9\u679c\u7684\u306a\u7406\u7531<\/h3>\n<p>\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u306f\u3001KPI\u3092\u7d99\u7d9a\u7684\u306b\u6539\u5584\u3057\u3066\u3044\u304f\u305f\u3081\u306e\u74b0\u5883\u3092\u6574\u3048\u308b\u5f37\u529b\u306a\u30c4\u30fc\u30eb\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u81ea\u52d5\u30ea\u30b9\u30c8\u30b9\u30af\u30ea\u30fc\u30cb\u30f3\u30b0\u6a5f\u80fd\u306b\u3088\u308a\u3001\u7121\u52b9\u306a\u30a2\u30c9\u30ec\u30b9\u3084\u30a8\u30e9\u30fc\u306e\u591a\u3044\u5b9b\u5148\u3092\u3042\u3089\u304b\u3058\u3081\u9664\u5916\u3067\u304d\u308b\u305f\u3081\u3001\u6b63\u78ba\u306a\u5230\u9054\u7387\u30c7\u30fc\u30bf\u3092\u57fa\u306b\u3057\u305f\u6539\u5584\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u9867\u5ba2\u306e\u5c5e\u6027\u3084\u884c\u52d5\u5c65\u6b74\u306b\u5fdc\u3058\u3066\u914d\u4fe1\u5185\u5bb9\u3092\u6700\u9069\u5316\u3067\u304d\u308b\u30bb\u30b0\u30e1\u30f3\u30c8\u914d\u4fe1\u6a5f\u80fd\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3054\u3068\u306e\u8208\u5473\u95a2\u5fc3\u306b\u6cbf\u3063\u305f\u60c5\u5831\u63d0\u4f9b\u304c\u3067\u304d\u3001\u958b\u5c01\u7387\u3084\u30af\u30ea\u30c3\u30af\u7387\u3068\u3044\u3063\u305f\u6307\u6a19\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u4ef6\u540d\u3084\u914d\u4fe1\u30bf\u30a4\u30df\u30f3\u30b0\u3092AB\u30c6\u30b9\u30c8\u3067\u6bd4\u8f03\u691c\u8a3c\u3059\u308b\u3053\u3068\u3067\u3001\u6700\u3082\u52b9\u679c\u7684\u306a\u914d\u4fe1\u30d1\u30bf\u30fc\u30f3\u3092\u898b\u3064\u3051\u3084\u3059\u304f\u306a\u308a\u3001PDCA\u30b5\u30a4\u30af\u30eb\u306e\u7cbe\u5ea6\u3068\u30b9\u30d4\u30fc\u30c9\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3059\u308b\u305d\u306e\u4ed6\u306e\u30e1\u30ea\u30c3\u30c8<\/h3>\n<p>\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u306fKPI\u6539\u5584\u3060\u3051\u3067\u306a\u304f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u5168\u4f53\u306e\u518d\u73fe\u6027\u3092\u9ad8\u3081\u308b\u70b9\u3067\u3082\u6709\u52b9\u3067\u3059\u3002\u5c5e\u4eba\u7684\u306a\u65bd\u7b56\u8a2d\u8a08\u304b\u3089\u8131\u5374\u3057\u3001\u8ab0\u3067\u3082\u540c\u3058\u3088\u3046\u306b\u914d\u4fe1\u3067\u304d\u308b\u300c\u578b\u5316\u300d\u3084\u300c\u5171\u6709\u300d\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>CRM\u6d3b\u7528\u306b\u5931\u6557\u3057\u305f\u4f01\u696d\u306e\u591a\u304f\u306f\u3001\u76ee\u7684\u3068\u624b\u6bb5\u304c\u66d6\u6627\u306a\u307e\u307e\u5c0e\u5165\u3092\u9032\u3081\u305f\u7d50\u679c\u3001\u73fe\u5834\u3067\u306e\u6d3b\u7528\u304c\u5b9a\u7740\u305b\u305a\u306b\u7d42\u308f\u3063\u3066\u3044\u307e\u3059\u3002KPI\u306f\u3042\u304f\u307e\u3067\u300c\u7d44\u7e54\u3067\u8ffd\u3046\u5171\u901a\u306e\u6307\u6a19\u300d\u3067\u3059\u3002\u914d\u4fe1\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u306e\u9023\u643a\u304c\u30b9\u30e0\u30fc\u30ba\u306b\u306a\u308a\u3001\u884c\u52d5\u304c\u53ef\u8996\u5316\u3055\u308c\u3001KPI\u6539\u5584\u306b\u5411\u3051\u305f\u73fe\u5834\u306ePDCA\u3082\u30b9\u30d4\u30fc\u30c9\u30a2\u30c3\u30d7\u3057\u307e\u3059\u3002<\/p>\n<div class=\"box\">\n<div class=\"row\">\n<div class=\"col-md-3 col-sm-4 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/mail-delivery-system_about\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/523_mainvisual.png\" alt=\"\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u3068\u306f\uff1f\u4e3b\u306a\u6a5f\u80fd\u3084\u9078\u3073\u65b9\u3001\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8\u3092\u89e3\u8aac\" \/><\/a><\/div>\n<div class=\"col-md-9 col-sm-8 col-xs-6\"><a href=\"https:\/\/www.synergy-marketing.co.jp\/blog\/mail-delivery-system_about\" target=\"_blank\" rel=\"noopener\"><strong>\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u3068\u306f\uff1f\u4e3b\u306a\u6a5f\u80fd\u3084\u9078\u3073\u65b9\u3001\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8\u3092\u89e3\u8aac<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"inner-cta\">\n<div class=\"inner-cta-content\">\n<div class=\"inner-cta-content-img\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.synergy-marketing.co.jp\/wp\/wp-content\/uploads\/thumb_mail_usecase.png\" alt=\"\u304a\u3059\u3059\u3081\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u300cSynergy!\u300d\u306e\u6a5f\u80fd\u8a73\u7d30\u3092\u7d39\u4ecb\uff01\" width=\"200\" height=\"150\" \/><\/p>\n<\/div>\n<div class=\"inner-cta-content-text\">\n<h4>\u304a\u3059\u3059\u3081\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u300cSynergy!\u300d\u306e\u6a5f\u80fd\u8a73\u7d30\u3092\u7d39\u4ecb\uff01<\/h4>\n<p>\u300cSynergy!\u300d\u30e1\u30fc\u30eb\u914d\u4fe1\u6a5f\u80fd\u306e\u7279\u9577\u3092\u3054\u7d39\u4ecb\u3057\u305f\u8cc7\u6599\u3067\u3059\u3002\u307e\u305a\u306f\u6a5f\u80fd\u8a73\u7d30\u3092\u7406\u89e3\u3057\u3001\u81ea\u793e\u306e\u8ab2\u984c\u89e3\u6c7a\u306b\u9069\u3057\u3066\u3044\u308b\u304b\u3054\u691c\u8a0e\u304f\u3060\u3055\u3044\u3002<\/p>\n<p class=\"inner-cta-content-btn\"><a id=\"ct-blog-innnercta-03\" class=\"btn btn-red btn-block\" href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_11\/index.do?code=mail_usecase\" target=\"_blank\" rel=\"noopener\">\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u52b9\u7387\u5316\u3059\u308b\u306b\u306f\u3001\u9069\u5207\u306aKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u914d\u4fe1\u6570\u3001\u958b\u5c01\u7387\u3001\u30af\u30ea\u30c3\u30af\u7387\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306a\u3069\u8907\u6570\u306e\u6307\u6a19\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u3068\u3068\u3082\u306b\u3001\u4e88\u7b97\u3084\u30ea\u30bd\u30fc\u30b9\u3092\u52b9\u7387\u7684\u306b\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>KPI\u6539\u5584\u3092\u73fe\u5834\u3067\u7740\u5b9f\u306b\u9032\u3081\u308b\u305f\u3081\u306b\u5f79\u7acb\u3064\u306e\u304c\u3001\u5f53\u793e\u306eCRM\u300cSynergy!\u300d\u3067\u3059\u3002\u300cSynergy!\u300d\u306f\u9867\u5ba2\u30c7\u30fc\u30bf\u306e\u4e00\u5143\u7ba1\u7406\u306b\u52a0\u3048\u3001\u9ad8\u5ea6\u306a\u30bb\u30b0\u30e1\u30f3\u30c8\u914d\u4fe1\u3001AB\u30c6\u30b9\u30c8\u3001\u914d\u4fe1\u30a8\u30e9\u30fc\u306e\u81ea\u52d5\u6392\u9664\u306a\u3069\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5fc5\u8981\u306a\u6a5f\u80fd\u3092\u30ef\u30f3\u30d1\u30c3\u30b1\u30fc\u30b8\u3067\u63d0\u4f9b\u3002\u958b\u5c01\u7387\u3084\u30af\u30ea\u30c3\u30af\u7387\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3068\u3044\u3063\u305f\u5404KPI\u3092\u53ef\u8996\u5316\u3057\u3001\u6539\u5584\u306b\u3064\u306a\u3052\u3084\u3059\u3044\u4ed5\u7d44\u307f\u304c\u6574\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u300cSynergy!\u300d\u3092\u306f\u3058\u3081\u3001\u30b7\u30ca\u30b8\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u682a\u5f0f\u4f1a\u793e\u3067\u306f\u3001Salesforce\u5c0e\u5165\u4f01\u696d\u5411\u3051MA\u30c4\u30fc\u30eb\u300cSynergy!LEAD\u300d\u3001\u3055\u3089\u306b\u306f\u65bd\u7b56\u8a2d\u8a08\u304b\u3089\u904b\u7528\u4ee3\u884c\u3001\u52b9\u679c\u6e2c\u5b9a\u307e\u3067\u3092\u5305\u62ec\u7684\u306b\u652f\u63f4\u3059\u308b\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u4e8b\u696d\u3082\u5c55\u958b\u3057\u3066\u3044\u307e\u3059\u3002\u81ea\u793e\u306e\u30e1\u30fc\u30eb\u65bd\u7b56\u3092\u672c\u6c17\u3067\u6539\u5584\u3057\u305f\u3044\u3001\u65bd\u7b56\u306e\u6210\u679c\u3092\u3082\u3063\u3068\u4f38\u3070\u3057\u305f\u3044\u3068\u304a\u8003\u3048\u306e\u4f01\u696d\u69d8\u306f\u3001\u305c\u3072\u4e00\u5ea6\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"cta-premium\">\n<h4><span class=\"color-red\">CRM\u30b7\u30b9\u30c6\u30e0\u300cSynergy!\u300d\u306e\u7279\u9577\u304c\u6a5f\u80fd\u5225\u3067\u308f\u304b\u308b\u8cc7\u6599\u3067\u3059\uff01<\/span><\/h4>\n<div class=\"cta-premium-content\">\n<div class=\"cta-premium-content-text\">\n<p>\u300cSynergy!\u300d\u306e\u5177\u4f53\u7684\u306a\u88fd\u54c1\u6a5f\u80fd\u306b\u3064\u3044\u3066\u306f\u3001\u305c\u3072\u4ee5\u4e0b\u306e\u30d5\u30a9\u30fc\u30e0\u304b\u3089\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<\/p>\n<\/div>\n<div class=\"cta-premium-content-img\"><a href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_11\/index.do?p=synergy\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" style=\"width: 100%;\" src=\"https:\/\/www.synergy-marketing.co.jp\/wp\/wp-content\/uploads\/thumb_synergy_catalog.png\" alt=\"CRM\u30b7\u30b9\u30c6\u30e0\u300cSynergy!\u300d\u306e\u7279\u9577\u304c\u6a5f\u80fd\u5225\u3067\u308f\u304b\u308b\u8cc7\u6599\u3067\u3059\uff01\" \/><\/a><\/div>\n<\/div>\n<p><a id=\"ct-blog-innnercta-04\" class=\"btn btn-red btn-block\" href=\"https:\/\/form.synergy-marketing.co.jp\/webapp\/form\/18784_mubb_11\/index.do?p=synergy\" target=\"_blank\" rel=\"noopener\">\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>&lt;\u3053\u306e\u8a18\u4e8b\u3067\u308f\u304b\u308b\u3053\u3068&gt; \u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306b\u300c\u958b\u5c01\u7387\u300d\u300c\u30af\u30ea\u30c3\u30af\u7387\u300d\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u300d\u306a\u3069\u306eKPI\u3092\u8a2d\u5b9a\u30fb\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002KPI\u306fKGI\uff08\u6700\u7d42\u76ee\u6a19\uff09\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306e\u4e2d\u9593\u6307&#8230;<\/p>\n","protected":false},"author":110,"featured_media":19595,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2,10,12],"tags":[],"class_list":["post-19592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crm","category-mail-marketing","category-b2b-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/19592","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/users\/110"}],"replies":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/comments?post=19592"}],"version-history":[{"count":5,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/19592\/revisions"}],"predecessor-version":[{"id":19603,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/19592\/revisions\/19603"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/media\/19595"}],"wp:attachment":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/media?parent=19592"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/categories?post=19592"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/tags?post=19592"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}