{"id":5706,"date":"2014-10-20T16:01:41","date_gmt":"2014-10-20T07:01:41","guid":{"rendered":"http:\/\/blog.synergy-marketing.co.jp\/?p=5706"},"modified":"2024-05-23T10:02:22","modified_gmt":"2024-05-23T01:02:22","slug":"crm-customer-support","status":"publish","type":"post","link":"https:\/\/www.synergy-marketing.co.jp\/blog\/crm-customer-support","title":{"rendered":"CRM\u306b\u304a\u3051\u308b\u65e2\u5b58\u9867\u5ba2\u306e\u96e2\u53cd\u9632\u6b62\u65bd\u7b56\u306b\u3064\u3044\u3066\u3000\uff5e\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u7de8\uff5e"},"content":{"rendered":"<h2>\u5f8c\u56de\u3057\u306b\u3055\u308c\u304c\u3061\u306a\u96e2\u53cd\u9632\u6b62\u65bd\u7b56<\/h2>\n<p><a href=\"https:\/\/www.synergy-marketing.co.jp\/glossary\/crm\/\" target=\"_blank\" rel=\"noopener\">CRM<\/a>\u3092\u5b9f\u8df5\u3059\u308b\u4f01\u696d\u304c\u4e00\u5ea6\u306f\u7d4c\u9a13\u3057\u3066\u3044\u308b\u306e\u304c\u3001\u300c\u9867\u5ba2\u6570\u306e\u6210\u9577\u304c\u920d\u5316\u3057\u505c\u6ede\u72b6\u614b\u306b\u9665\u308b\u3053\u3068\u300d\u3067\u3059\u3002<\/p>\n<p>\u65b0\u898f\u7372\u5f97\u306e\u4e88\u7b97\u306f\u6c7a\u307e\u3063\u3066\u304a\u308a\u3001\u3042\u308b\u4e00\u5b9a\u6570\u306e\u96e2\u53cd\u6570\u306b\u3064\u3044\u3066\u306f\u6b62\u3080\u3092\u5f97\u306a\u3044\u5834\u5408\u3001\u300c\u8ffd\u52a0\u4e88\u7b97\u306f\u53d6\u308c\u306a\u3044\u3057\u3001\u3053\u306e\u8fba\u308a\u304c\u81ea\u793e\u306e\u9867\u5ba2\u6570\u306e\u9650\u754c\u70b9\u306a\u3093\u3058\u3083\u306a\u3044\u304b\uff1f\u300d\u3068\u3001\u624b\u8a70\u307e\u308a\u611f\u3092\u611f\u3058\u3066\u3044\u308b\u65b9\u3082\u5c11\u306a\u304f\u306a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u65b0\u898f\u7372\u5f97\u7b56\u3092\u8b1b\u3058\u3066\u3044\u308b\u306b\u3082\u95a2\u308f\u3089\u305a\u9867\u5ba2\u6570\u306e\u6210\u9577\u304c\u920d\u5316\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u8ffd\u52a0\u4e88\u7b97\u3092\u639b\u3051\u305a\u306b\u72b6\u6cc1\u3092\u6253\u7834\u3059\u308b\u305f\u3081\u3001\u307e\u305a\u65e2\u5b58\u9867\u5ba2\u306e\u96e2\u53cd\u9632\u6b62\u304c\u691c\u8a0e\u3055\u308c\u307e\u3059\u3002<br \/>\n\u3068\u3053\u308d\u304c\u5927\u534a\u306e\u4f01\u696d\u3067\u306f\u3001\u300c\u5206\u304b\u3063\u3066\u3044\u306a\u304c\u3089\u3082\u4e2d\u3005\u624b\u304c\u56de\u3063\u3066\u3044\u306a\u3044\u300d\u306e\u304c\u5b9f\u614b\u3067\u3059\u3002<\/p>\n<p>\u3068\u3044\u3046\u306e\u3082\u3001\u96e2\u53cd\u9632\u6b62\u306b\u3088\u308b\u4e00\u5b9a\u306e\u52b9\u679c\u306f\u898b\u8fbc\u3093\u3067\u3044\u308b\u304c\u3001\u65b0\u898f\u7372\u5f97\u306e\u3088\u3046\u306a\u5373\u52b9\u6027\u306f\u671f\u5f85\u3067\u304d\u306a\u3044\u305f\u3081\u512a\u5148\u5ea6\u304c\u4f4e\u304f\u306a\u308a\u304c\u3061\u3067\u3001\u6d3b\u52d5\u81ea\u4f53\u3092\u8a55\u4fa1\u3055\u308c\u306b\u304f\u3044\u306e\u3067\u3059\u3002<br \/>\n\u307e\u305f\u3001\u96e2\u53cd\u9632\u6b62\u65bd\u7b56\u81ea\u4f53\u3082\u3001\u4f01\u696d\u306e\u9867\u5ba2\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u5185\u5bb9\u3084\u72b6\u6cc1\u306b\u3088\u3063\u3066\u6539\u5584\u65b9\u6cd5\u304c\u9055\u3046\u305f\u3081\u3001\u81ea\u793e\u306b\u3068\u3063\u3066\u4f55\u304c\u52b9\u679c\u7684\u306a\u306e\u304b\u5206\u304b\u308a\u306b\u304f\u304f\u3001\u624b\u4ed8\u304b\u305a\u306e\u307e\u307e\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u304c\u3061\u3067\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3067\u3001CRM\u3092\u3046\u307e\u304f\u56de\u3057\u3066\u3044\u308b\u4f01\u696d\u306f\u3001\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u7b56\u3068\u65e2\u5b58\u9867\u5ba2\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306e\u96e2\u53cd\u9632\u6b62\u65bd\u7b56\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u5145\u5206\u306b\u8003\u616e\u3057\u3001\u9650\u3089\u308c\u305f\u4e88\u7b97\u5185\u3067ROI\u306e\u6700\u5927\u5316\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4e00\u822c\u7684\u306b\u3001\u65b0\u898f\u9867\u5ba2\u306b\u5546\u54c1\u3092\u8ca9\u58f2\u3059\u308b\u306b\u306f\u65e2\u5b58\u306e\u9867\u5ba2\u306b\u5546\u54c1\u3092\u8ca9\u58f2\u3059\u308b\u6642\u306e5\u500d\u306e\u30b3\u30b9\u30c8\u304c\u5fc5\u8981\u306b\u306a\u308b\uff081:5\u306e\u6cd5\u5247\uff09\u305f\u3081\u3001\u65b0\u898f\u958b\u62d3\u3059\u308b\u3088\u308a\u65e2\u5b58\u9867\u5ba2\u304c\u96e2\u53cd\u3059\u308b\u78ba\u7387\u3092\u4e0b\u3052\u308b\u3053\u3068\u306e\u65b9\u304c\u52b9\u679c\u7684\u3067\u3001\u9867\u5ba2\u96e2\u308c\u30925%\u6539\u5584\u3059\u308c\u3070\u3001\u305d\u306e\u5229\u76ca\u7387\u306f25%\u6539\u5584\u3055\u308c\u308b\uff085\uff1a25\u306e\u6cd5\u5247\uff09\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\nCRM\u3067\u6210\u9577\u6226\u7565\u3092\u3068\u3063\u3066\u3044\u304f\u306b\u306f\u3001\u65e2\u5b58\u9867\u5ba2\u306e\u96e2\u53cd\u9632\u6b62\u65bd\u7b56\u306f\u907f\u3051\u3066\u901a\u308c\u306a\u3044\u9053\u306a\u306e\u3067\u3059\u3002<\/p>\n<h2>\u96e2\u53cd\u9632\u6b62\u65bd\u7b56\u306e\u4e00\u4f8b\uff1a\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8<\/h2>\n<p>\u3067\u306f\u3001\u3053\u3053\u304b\u3089\u52b9\u679c\u7684\u306a\u96e2\u53cd\u9632\u6b62\u65bd\u7b56\u306b\u3064\u3044\u3066\u7d39\u4ecb\u3057\u3066\u3044\u304d\u307e\u3059\u3002<br \/>\n\u4eca\u56de\u3054\u7d39\u4ecb\u3059\u308b\u306e\u306f\u3001\u300c\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u306e\u554f\u3044\u5408\u308f\u305b\u5c0e\u7dda\u6539\u5584\u300d\u306b\u3088\u308b\u96e2\u53cd\u9632\u6b62\u65bd\u7b56\u3067\u3059\u3002\u7279\u306bBtoB\u4f01\u696d\u3084EC\u4e8b\u696d\u306b\u52b9\u679c\u7684\u306a\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u306e\u30b5\u30fc\u30d3\u30b9\u5185\u5bb9\u306f\u5404\u793e\u3055\u307e\u3056\u307e\u3067\u3059\u304c\u3001\u4e00\u822c\u7684\u306b\u306f\u3001\u300c\u30b3\u30f3\u30bf\u30af\u30c8\u30bb\u30f3\u30bf\u30fc\u300d\u3001<br \/>\n\u300c\u554f\u3044\u5408\u308f\u305b\u30e1\u30fc\u30eb\u300d\u3001\u300c\u30c1\u30e3\u30c3\u30c8\u300d\u3001\u300c\u30b5\u30dd\u30fc\u30c8\u30b5\u30a4\u30c8\uff08FAQ\uff09\u300d\u3001\u300c\u52d5\u753b\u89e3\u8aac\u30b5\u30a4\u30c8\u300d\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u306f\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u306e\u8981\u3067\u3042\u308a\u3001\u65e2\u5b58\u9867\u5ba2\u6d41\u51fa\u306e\u6954\u3068\u306a\u308b\u5b58\u5728\u3067\u3059\u3002\u3053\u3053\u3067\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u3001\u7d99\u7d9a\u5229\u7528\u3092\u4fc3\u9032\u3057\u96e2\u53cd\u9632\u6b62\u306b\u6709\u52b9\u306b\u4f5c\u7528\u3057\u307e\u3059\u3002\u9867\u5ba2\u306e\u5927\u534a\u306f\u3001\u30b5\u30fc\u30d3\u30b9\u306e\u7a2e\u985e\u3092\u554f\u308f\u305a\u300c\u5206\u304b\u3089\u306a\u3044\u3053\u3068\u3092\u4eca\u3059\u3050\u89e3\u6c7a\u3057\u305f\u3044\u300d\u3068\u3044\u3046\u76ee\u7684\u3067\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u3092\u5229\u7528\u3057\u307e\u3059\u3002<br \/>\n\u3088\u308a\u591a\u304f\u306e\u9867\u5ba2\u306b\u6e80\u8db3\u3057\u3066\u3044\u305f\u3060\u304f\u305f\u3081\u306b\u3001<\/p>\n<div class=\"box-blue\">\n<ol>\n<li>\u3088\u304f\u3042\u308b\u8cea\u554f\u306f\u3001\u30b5\u30dd\u30fc\u30c8\u30b5\u30a4\u30c8\u306bFAQ\u306a\u3069\u3067\u89e3\u6c7a\u7b56\u3092\u660e\u793a\u3059\u308b<br \/>\n\u2192\u3000\u9867\u5ba2\u81ea\u8eab\u3067\u89e3\u6c7a\u3057\u3066\u3044\u305f\u3060\u304f\u3053\u3068\u3092\u4fc3\u3059<\/li>\n<li>FAQ\u3067\u89e3\u6c7a\u3067\u304d\u306a\u3044\u5185\u5bb9\u306b\u306f\u500b\u5225\u5bfe\u5fdc\u3059\u308b\u30ea\u30bd\u30fc\u30b9\u3092\u96c6\u4e2d\u6295\u4e0b\u3059\u308b<\/li>\n<\/ol>\n<\/div>\n<p>\u3068\u3044\u3063\u305f\u3001\u52b9\u7387\u7684\u306a\u30b5\u30dd\u30fc\u30c8\u4f53\u5236\u3092\u69cb\u7bc9\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u73fe\u5b9f\u306f\u3069\u3046\u304b\u3068\u3044\u3046\u3068\u3001\u30b3\u30f3\u30bf\u30af\u30c8\u30bb\u30f3\u30bf\u30fc\u306b\u3088\u304f\u3042\u308b\u8cea\u554f\u304c\u96c6\u4e2d\u3057\u3066\u30d1\u30f3\u30af\u72b6\u614b\u306b\u9665\u308b\u4e00\u65b9\u3001\u305b\u3063\u304b\u304f\u7528\u610f\u3057\u305f\u30b5\u30dd\u30fc\u30c8\u30b5\u30a4\u30c8\uff08FAQ\uff09\u306f\u3042\u307e\u308a\u5229\u7528\u3055\u308c\u3066\u3044\u306a\u3044\u3001\u3042\u308b\u3044\u306f\u5229\u7528\u5b9f\u614b\u3092\u628a\u63e1\u3057\u3066\u3044\u306a\u3044\u3001\u3068\u3044\u3046\u4f01\u696d\u304c\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u30b5\u30dd\u30fc\u30c8\u30b5\u30a4\u30c8\uff08FAQ\uff09\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8ffd\u52a0\u3059\u308c\u3070\u3059\u308b\u307b\u3069\u5c0e\u7dda\u304c\u8907\u96d1\u306b\u306a\u308a\u3001\u9867\u5ba2\u304c\u77e5\u308a\u305f\u3044\u8ab2\u984c\u306b\u8fbf\u308a\u3064\u3051\u306a\u3044\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002\u3044\u3064\u306e\u9593\u306b\u304b\u3001\u65b0\u898f\u306eFAQ\u3092\u8ffd\u52a0\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u76ee\u7684\u306b\u306a\u3063\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u5834\u5408\u3082\u898b\u3089\u308c\u307e\u3059\u3002<br \/>\n\u304d\u3061\u3093\u3068PDCA\u3092\u56de\u3057\u6539\u4fee\u3057\u3066\u3044\u3051\u308c\u3070\u3044\u3044\u306e\u3067\u3059\u304c\u3001\u6539\u4fee\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u660e\u78ba\u306b\u793a\u305b\u305a\u3001\u793e\u5185\u3067\u4e88\u7b97\u7372\u5f97\u304c\u96e3\u3057\u3044\u3068\u3044\u3063\u305f\u7406\u7531\u3067\u3001\u4e0d\u4fbf\u306b\u6c17\u4ed8\u3044\u3066\u3044\u306a\u304c\u3089\u3082\u6539\u4fee\u306b\u624b\u3092\u5165\u308c\u3089\u308c\u306a\u3044\u4f01\u696d\u304c\u591a\u3044\u306e\u3067\u3059\u3002<br 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src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/10\/172_honda_02.jpg\" alt=\"172_honda_02\" width=\"450\" height=\"314\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/10\/172_honda_02.jpg 450w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/10\/172_honda_02-200x140.jpg 200w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5728\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/10\/172_honda_03.jpg\" alt=\"172_honda_03\" width=\"450\" height=\"224\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/10\/172_honda_03.jpg 450w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/10\/172_honda_03-230x114.jpg 230w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" 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