{"id":6650,"date":"2014-11-21T08:00:12","date_gmt":"2014-11-20T23:00:12","guid":{"rendered":"https:\/\/www.synergy-marketing.co.jp\/blog\/?p=6650"},"modified":"2018-04-02T14:59:38","modified_gmt":"2018-04-02T05:59:38","slug":"apps-utilized-to-marketing","status":"publish","type":"post","link":"https:\/\/www.synergy-marketing.co.jp\/blog\/apps-utilized-to-marketing","title":{"rendered":"\u30a2\u30d7\u30ea\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u7528\u3067\u304d\u306a\u3044\uff1f"},"content":{"rendered":"<p>\u3053\u308c\u307e\u3067\u3082\u672c\u30d6\u30ed\u30b0\u3067\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306e\u666e\u53ca\u306e\u72b6\u6cc1\u306b\u3064\u3044\u3066\u306f\u53d6\u308a\u4e0a\u3052\u3066\u304d\u307e\u3057\u305f\u304c\u3001\u4eca\u56de\u306f\u30a2\u30d7\u30ea\u306b\u7126\u70b9\u3092\u3042\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306e\u6d3b\u7528\u65b9\u6cd5\u3092\u6a21\u7d22\u3057\u3066\u307f\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u307e\u305a\u306f\u3001\u3056\u3063\u3068\u30b9\u30de\u30db\u3068\u30a2\u30d7\u30ea\u3092\u53d6\u308a\u5dfb\u304f\u72b6\u6cc1\u3092\u304a\u3055\u3089\u3044\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<br \/>\n<a href=\"http:\/\/www.netratings.co.jp\/news_release\/2014\/10\/Newsrelease20141001.html\" target=\"_blank\" rel=\"noopener\">\u30cb\u30fc\u30eb\u30bb\u30f3\u304c\u767a\u8868\u3057\u3066\u3044\u308b\u30c7\u30fc\u30bf<\/a>\u306b\u3088\u308b\u3068\u3001\u6700\u8fd1\u306e\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306e\u5229\u7528\u6642\u9593\u306b\u304a\u3044\u3066\u3001\u5b9f\u306b70\uff05\u4ee5\u4e0a\u3082\u306e\u6642\u9593\u304c\u30a2\u30d7\u30ea\u3092\u7d4c\u7531\u3057\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u6d88\u8cbb\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<div id=\"attachment_6641\" style=\"width: 585px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-6641\" class=\"wp-image-6641 size-full\" src=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/11\/180_kato_03.jpeg\" alt=\"180_kato_03\" width=\"575\" height=\"325\" srcset=\"https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/11\/180_kato_03.jpeg 575w, https:\/\/www.synergy-marketing.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/11\/180_kato_03-230x130.jpeg 230w\" sizes=\"auto, (max-width: 575px) 100vw, 575px\" \/><p id=\"caption-attachment-6641\" class=\"wp-caption-text\">Source: Nielsen Mobile NetView\u3000\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u304b\u3089\u306e\u5229\u7528<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>\u3057\u304b\u3057\u3001\u3053\u306e\u6570\u5024\u306e\u88cf\u306b\u3042\u308b\u4e8b\u5b9f\u3092\u3057\u3063\u304b\u308a\u3068\u8a8d\u8b58\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u540c\u8a18\u4e8b\u3067\u3082\u89e6\u308c\u3089\u308c\u3066\u3044\u307e\u3059\u304c\u3001<span class=\"fColorRed\">\u5b9f\u969b\u306b\u5b9a\u5e38\u7684\u306b\u5229\u7528\u3055\u308c\u3066\u3044\u308b\u30a2\u30d7\u30ea\u306f\u3054\u304f\u308f\u305a\u304b<\/span>\u3067\u3001\u30b8\u30e3\u30f3\u30eb\u3068\u3057\u3066\u306f\u3001<\/p>\n<ol>\n<li>\u30b2\u30fc\u30e0<\/li>\n<li>Facebook\u3001Twitter\u3001Line\u306a\u3069\u306e\u30bd\u30fc\u30b7\u30e3\u30eb\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30c4\u30fc\u30eb<\/li>\n<li>\u30cb\u30e5\u30fc\u30b9\/\u60c5\u5831\u7cfb<\/li>\n<\/ol>\n<p>\u3067\u5927\u90e8\u5206\u304c\u5360\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\n\u66f4\u306b\u305d\u306e\u5185\u8a33\u3092\u898b\u3066\u884c\u304f\u3068\u3001\u5b9f\u306f\u6570\u5341\u500b\u306e\u4e0a\u4f4d\u52dd\u3061\u7d44\u30a2\u30d7\u30ea\u304c\u3001\u5168\u4f53\u306e\u5229\u7528\u6642\u9593\u306e\u534a\u5206\u4ee5\u4e0a\u3092\u5360\u3081\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u305d\u308c\u3067\u306f\u3001\u6b8b\u308a\u306e\u6570\u4e07\u306e\u30a2\u30d7\u30ea\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u7528\u3067\u304d\u306a\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<h2>\u30a2\u30d7\u30ea\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u7528\u3059\u308b\u7cf8\u53e3<\/h2>\n<p>\u4e0a\u8a18\u306e\u3088\u3046\u306a\u60c5\u5831\u306b\u89e6\u308c\u308b\u3068\u3001\u672c\u5f53\u306b\u3054\u304f\u4e00\u90e8\u306e\u9650\u3089\u308c\u305f\u4f01\u696d\u3057\u304b\u30a2\u30d7\u30ea\u3092\u3046\u307e\u304f\u6d3b\u7528\u3067\u304d\u306a\u3044\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u611f\u3058\u3066\u3057\u307e\u3044\u307e\u3059\u304c\u3001\u79c1\u306f\u6c7a\u3057\u3066\u305d\u3046\u3067\u306f\u306a\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u306a\u305c\u306a\u3089\u3001\u30a2\u30d7\u30ea\u306f\u80fd\u52d5\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u6d88\u8cbb\u3092\u4fc3\u3059\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3067\u306f\u306a\u304f\u3001\u5229\u7528\u8005\u3078\u30e1\u30c3\u30bb\u30fc\u30b8\u30f3\u30b0\uff08\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u3078\u306e\u30d7\u30c3\u30b7\u30e5\u901a\u77e5\uff09\u3082\u53ef\u80fd\u3068\u3059\u308b\u305f\u3081\u3001\u3046\u307e\u304f\u5229\u7528\u3059\u308c\u3070\u975e\u5e38\u306b\u52b9\u679c\u7684\u306a\u300c\u5229\u7528\u8005=\u81ea\u793e\u306e\u9867\u5ba2\u300d\u3078\u5411\u3051\u305f\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30c4\u30fc\u30eb\u3068\u306a\u308a\u5f97\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306a\u9867\u5ba2\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30c4\u30fc\u30eb\u3068\u3057\u3066\u30a2\u30d7\u30ea\u3092\u6349\u3048\u308b\u3068\u3001\u4e00\u756a\u91cd\u8981\u306a\u306e\u306f\u5229\u7528\u8005=\u81ea\u793e\u306e\u9867\u5ba2\u306b\u3001\u300c\u5fc5\u8981\u306a\u6642\u306b\u5fc5\u8981\u306a\u60c5\u5831\u304c\u5c4a\u3051\u3070\u826f\u3044\u300d\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308b\u304b\u3068\u601d\u3044\u307e\u3059\u3002<br \/>\n\u305d\u3046\u3059\u308c\u3070\u3001\u5168\u4e16\u754c\u3067\u4f55\u767e\u4e07\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u76ee\u6307\u3059\u5fc5\u8981\u3082\u3042\u308a\u307e\u305b\u3093\u3057\u3001\u6bce\u65e5\u6570\u6642\u9593\u4f7f\u3063\u3066\u3082\u3089\u3046\u3053\u3068\u3092\u6c42\u3081\u308b\u5fc5\u8981\u3082\u3042\u308a\u307e\u305b\u3093\u3002\u81ea\u793e\u30b5\u30a4\u30c8\u306b\u6765\u3066\u304f\u308c\u305f\u4eba\u3001\u4f1a\u54e1\u767b\u9332\u3092\u3057\u3066\u304f\u308c\u3066\u3044\u308b\u4eba\u3001\u81ea\u5206\u306e\u5e97\u8217\u3067\u6d88\u8cbb\u884c\u52d5\u3092\u3057\u3066\u304f\u308c\u3066\u3044\u308b\u4eba\u306a\u3069\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u4eba\u305f\u3061\u306b\u5c4a\u304d\u3055\u3048\u3059\u308c\u3070\u3088\u3044\u3001\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3067\u306f\u3001\u3069\u3046\u3084\u3063\u305f\u3089\u3053\u306e\u3088\u3046\u306a\u4e16\u754c\u89b3\u3092\u5b9f\u73fe\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u304b\u3002\u307e\u305a\u3001\u3088\u304f\u8033\u306b\u3059\u308b\u30a2\u30d7\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8ab2\u984c\u306b\u3064\u3044\u3066\u307f\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<h2>\u4f01\u696d\u304c\u30a2\u30d7\u30ea\u5236\u4f5c\u3092\u8e8a\u8e87\u3059\u308b3\u3064\u306e\u7406\u7531<\/h2>\n<h3>\u2460\u30b3\u30fc\u30c9\u304c\u308f\u304b\u3089\u306a\u3044<\/h3>\n<p>\u958b\u767a\u8005\u304c\u81ea\u793e\u306b\u5b58\u5728\u3057\u306a\u3044\u305f\u3081\u3001\u305d\u3082\u305d\u3082\u8e0f\u307f\u51fa\u305b\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u304c\u591a\u304f\u3042\u308b\u3067\u3057\u3087\u3046\u3002\u307e\u305f\u3001OS\u306b\u3088\u3063\u3066\u958b\u767a\u8a00\u8a9e\u304c\u9055\u3063\u3066\u3044\u308b\u305f\u3081\u3001\u8907\u6570\u306e\u30a2\u30d7\u30ea\u30de\u30fc\u30b1\u30c3\u30c8\u306b\u5bfe\u5fdc\u3057\u3088\u3046\u3068\u3059\u308b\u3068\u7fd2\u5f97\u3059\u3079\u304d\u7bc4\u56f2\u304c\u3068\u3066\u3064\u3082\u306a\u304f\u5e83\u304f\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n<h3>\u2461\u5916\u90e8\u5236\u4f5c\u306e\u8cbb\u7528\u304c\u9ad8\u3044<\/h3>\n<p>\u4e00\u822c\u7684\u306b\u30011\u3064\u306e\u30a2\u30d7\u30ea\u5236\u4f5c\u306b\u304b\u304b\u308b\u8cbb\u7528\u306f300\uff5e1,000\u4e07\u5186\u7a0b\u5ea6\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u3069\u306e\u304f\u3089\u3044\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u308b\u304b\u4e0d\u660e\u78ba\u306a\u72b6\u614b\u3067\u306e\u521d\u671f\u8cbb\u7528\u3068\u3057\u3066\u306f\u5927\u304d\u904e\u304e\u308b\u91d1\u984d\u3067\u3059\u3002\u3053\u308c\u3067\u306f\u5916\u6ce8\u3067\u306e\u958b\u767a\u3092\u8e8a\u8e87\u3059\u308b\u306e\u3082\u7121\u7406\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u6700\u8fd1\u3067\u306f\u521d\u671f\u8cbb\u7528\u306f\u4f4e\u3081\u306e\u5236\u4f5c\u4f1a\u793e\u3082\u51fa\u3066\u304d\u3066\u3044\u307e\u3059\u304c\u3001\u305d\u306e\u5f8c\u306e\u8ffd\u52a0\u6539\u4fee\u3084\u30e1\u30f3\u30c6\u30ca\u30f3\u30b9\u3067\u3061\u3087\u3053\u3061\u3087\u3053\u3068\u304a\u91d1\u304c\u304b\u304b\u3063\u3066\u3057\u307e\u3046\u306e\u304c\u5b9f\u614b\u3067\u3059\u3002<br \/>\n\u305d\u3057\u3066iOS\/Android\u5171\u306b\u5b9a\u671f\u7684\u306b\u30d0\u30fc\u30b8\u30e7\u30f3\u30a2\u30c3\u30d7\u304c\u3055\u308c\u3066\u3044\u304f\u305f\u3081\u3001\u305d\u308c\u306b\u3064\u3044\u3066\u3044\u304f\u3053\u3068\u3060\u3051\u3067\u3082\u304a\u91d1\u304c\u304b\u304b\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n<h3>\u2462\u52b9\u679c\u6e2c\u5b9a\u306e\u65b9\u6cd5\u304c\u4e0d\u660e\u78ba<\/h3>\n<p>\u5b9f\u969b\u306e\u3068\u3053\u308d\u3001\u30aa\u30d5\u30e9\u30a4\u30f3\u306e\u96c6\u5ba2\u3084\u8cfc\u8cb7\u884c\u52d5\u3082\u542b\u3081\u305f\u7cbe\u7dfb\u306a\u52b9\u679c\u6e2c\u5b9a\u306e\u30d5\u30ec\u30fc\u30e0\u306f\u78ba\u7acb\u3055\u308c\u3066\u3044\u306a\u3044\u3068\u8a00\u3063\u3066\u3082\u3088\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<br \/>\n\u8ab2\u91d1\u3055\u308c\u308b\u30a2\u30d7\u30ea\u3067\u3042\u308c\u3070\u3001\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u3084ARPU\u304b\u3089\u304b\u3089\u3042\u308b\u7a0b\u5ea6\u8a08\u7b97\u5f0f\u3092\u7acb\u3066\u3089\u308c\u307e\u3059\u304c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3068\u3057\u3066\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u53d6\u308b\u306e\u3067\u3042\u308c\u3070\u3001\u5225\u306e\u898b\u65b9\u3084\u6307\u6a19\u304c\u5fc5\u8981\u306b\u306a\u3063\u3066\u304d\u307e\u3059\u306d\u3002<\/p>\n<p>\u66f4\u306b\u3001\u4e0a\u8a18\u30a2\u30d7\u30ea\u5236\u4f5c\u524d\u306e\u8ab2\u984c\u306b\u30b1\u30ea\u3092\u3064\u3051\u3001\u3044\u3056\u30a2\u30d7\u30ea\u5236\u4f5c\u3092\u59cb\u3081\u3089\u308c\u3066\u3082\u3001\u6210\u529f\u3078\u306e\u9053\u306f\u3082\u3046\u3072\u3068\u30b9\u30c6\u30c3\u30d7\u6b8b\u3063\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n<h2>\u30a2\u30d7\u30ea\u306e\u5927\u304d\u306a\u58c1<\/h2>\n<p>\u307e\u305a\u306f\u300c\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u58c1\u300d\u3067\u3059\u3002\u5f53\u305f\u308a\u524d\u306a\u304c\u3089\u3001\u3053\u306e\u6700\u521d\u306e\u58c1\u304c\u3068\u3066\u3082\u9ad8\u304f\u611f\u3058\u3089\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u304b\u3068\u601d\u3044\u307e\u3059\u3002\u5229\u7528\u8005\u306e\u7aef\u672b\u306b\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3055\u308c\u3066\u521d\u3081\u3066\u30b9\u30bf\u30fc\u30c8\u30e9\u30a4\u30f3\u306b\u7acb\u3064\u3053\u3068\u306b\u306a\u308b\u305f\u3081\u3001\u3053\u306e\u58c1\u3092\u3069\u306e\u3088\u3046\u306b\u8d8a\u3048\u308b\u304b\u306f\u975e\u5e38\u306b\u5927\u304d\u306a\u30dd\u30a4\u30f3\u30c8\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001\u6b21\u306b\u300c\u7d99\u7d9a\u5229\u7528\u306e\u58c1\u300d\u304c\u3042\u308a\u307e\u3059\u3002\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3055\u308c\u305f\u5f8c\u306f\u3001\u7d99\u7d9a\u3057\u3066\u4f7f\u308f\u308c\u7d9a\u3051\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u591a\u304f\u306e\u30a2\u30d7\u30ea\u306f\u4f5c\u3063\u3066\u7d42\u308f\u308a\u3001\u98fd\u304d\u3089\u308c\u305f\u3089\u7d42\u308f\u308a\u3001\u3068\u3044\u3046\u30d1\u30c3\u30b1\u30fc\u30b8\u306b\u306a\u308a\u304c\u3061\u3067\u3001\u4e00\u5ea6\u524a\u9664\u3055\u308c\u305f\u30a2\u30d7\u30ea\u306b\u5229\u7528\u8005\u304c\u623b\u3063\u3066\u304f\u308b\u3053\u3068\u304c\u306a\u3044\u3053\u3068\u306f\u3001\u3054\u81ea\u8eab\u306e\u7d4c\u9a13\u4e0a\u660e\u767d\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>Web\u30da\u30fc\u30b8\u306b\u304a\u3044\u3066\u306f\u65b0\u3057\u3044\u60c5\u5831\u3092\u767a\u4fe1\u3059\u308b\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8ffd\u52a0\u3059\u308b\u3068\u3044\u3063\u305f\u300c\u904b\u7528\u300d\u304c\u5f53\u305f\u308a\u524d\u306a\u306e\u306b\u3001\u30a2\u30d7\u30ea\u306b\u306f\u307e\u3060\u307e\u3060\u3053\u306e\u70b9\u304c\u8ffd\u3044\u3064\u3044\u3066\u3044\u306a\u3044\u306e\u304c\u73fe\u72b6\u3067\u3059\u3002<\/p>\n<p>\u3055\u3066\u3001\u3053\u308c\u307e\u3067\u30a2\u30d7\u30ea\u5229\u7528\u307e\u3067\u306e\u8ab2\u984c\u70b9\u3068\u72ec\u81ea\u306e\u74b0\u5883\u306b\u3064\u3044\u3066\u8ff0\u3079\u3066\u304d\u307e\u3057\u305f\u304c\u3001\u3067\u306f\u3001\u3069\u3046\u3059\u308c\u3070\u3088\u3044\u304b\u3001\u3068\u3044\u3046\u90e8\u5206\u3092\u8003\u3048\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<h2>\u5931\u6557\u3057\u306a\u3044\u305f\u3081\u306e4\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n<h3>\u2460\u521d\u671f\u8cbb\u7528\u306f\u6291\u3048\u3001\u30b9\u30e2\u30fc\u30eb\u30b9\u30bf\u30fc\u30c8\u3059\u308b<\/h3>\n<p>\u5b9f\u73fe\u3057\u305f\u3044\u30a2\u30a4\u30c7\u30a2\u306f\u305f\u304f\u3055\u3093\u51fa\u3066\u304d\u307e\u3059\u3002\u30a2\u30d7\u30ea\u3092\u3084\u308b\u305e\uff01\u3068\u8003\u3048\u3066\u3044\u308b\u62c5\u5f53\u8005\u306e\u982d\u306b\u306f\u3001\u3084\u308a\u305f\u3044\u3053\u3068\u304c\u3044\u3063\u3071\u3044\u3042\u308b\u3067\u3057\u3087\u3046\u3002<br \/>\n\u3057\u304b\u3057\u3001\u73fe\u5728\u6301\u3063\u3066\u3044\u308b\u8cc7\u7523\uff08Web\u30b5\u30a4\u30c8\u3084\u5546\u54c1\u5199\u771f\u3001\u7d19\u5a92\u4f53\u3067\u4f7f\u3063\u3066\u3044\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306a\u3069\uff09\u3092\u6709\u52b9\u6d3b\u7528\u3057\u3001\u3067\u304d\u308b\u3060\u3051<strong>\u76ee\u7684\u3092\u7d5e\u3063\u3066<\/strong>\u59cb\u3081\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002<\/p>\n<h3>\u2461\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u4fc3\u9032\u306f\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3001SNS\u3001\u30e1\u30eb\u30de\u30ac\u3001\u30aa\u30d5\u30e9\u30a4\u30f3\u306e\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u30d5\u30eb\u6d3b\u7528\u3059\u308b<\/h3>\n<p>\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u4fc3\u9032\u306b\u3042\u305f\u3063\u3066\u306f\u3001\u51fa\u7a3f\u5b9f\u7e3e\u304b\u3089\u307f\u308b\u3068\u4e00\u822c\u7684\u306a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u5e83\u544a\u306f\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u5408\u308f\u306a\u3044\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u81ea\u793e\u306e\u8cc7\u7523\u3092\u6700\u5927\u9650\u306b\u5229\u7528\u3057\u3001\u65e2\u306b\u3044\u308b\u9867\u5ba2\u3092\u30d9\u30fc\u30b9\u306b\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u4fc3\u9032\u3055\u305b\u308b\u3053\u3068\u304c\u5fc5\u8981\u3068\u306a\u3063\u3066\u304d\u307e\u3059\u3002<\/p>\n<p>\u308f\u304b\u308a\u3084\u3059\u3044\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u7528\u610f\u3059\u308b\u3068\u3044\u3063\u305f\u4ed5\u639b\u3051\u304c\u5fc5\u8981\u3068\u306a\u308a\u307e\u3059\u304c\u3001\u3053\u3053\u304c\u6210\u529f\u3078\u306e\u4e00\u756a\u5927\u304d\u306a\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002\u5e97\u982d\u3067\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u4fc3\u9032\u6642\u306b\u4f55\u304b\u5272\u5f15\u3084\u666f\u54c1\u3092\u4ed8\u3051\u308b\u306a\u3069\u3001\u660e\u78ba\u306b\u5b09\u3057\u3044\u3068\u611f\u3058\u308b\u3082\u306e\u3092\u3054\u691c\u8a0e\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3>\u2462\u30a2\u30d7\u30ea\u3092\u904b\u7528\u3059\u308b\u3068\u3044\u3046\u8003\u3048\u65b9\u3092\u53d6\u308a\u5165\u308c\u308b<\/h3>\n<p>Web\u30da\u30fc\u30b8\u306f\u60c5\u5831\u306e\u66f4\u65b0\u304c\u5f53\u305f\u308a\u524d\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u304c\u3001\u73fe\u5728\u306e\u30a2\u30d7\u30ea\u5236\u4f5c\u306f\u4f5c\u308a\u3063\u3071\u306a\u3057\u3068\u306a\u3063\u3066\u3044\u308b\u306e\u304c\u5b9f\u60c5\u3067\u3059\u3002\u3044\u304f\u3089\u6700\u521d\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u8c4a\u5bcc\u4e14\u3064\u6709\u76ca\u3067\u3042\u3063\u3066\u3082\u3001\u65b0\u3057\u3044\u60c5\u5831\u304c\u66f4\u65b0\u3055\u308c\u306a\u3044\u3082\u306e\u306f\u8a95\u751f\u3068\u540c\u6642\u306b\u8150\u308a\u59cb\u3081\u3066\u3044\u308b\u3068\u3044\u3063\u3066\u3082\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u5148\u306b\u3082\u30a2\u30d7\u30ea\u306e\u73fe\u72b6\u3067\u89e6\u308c\u307e\u3057\u305f\u304c\u3001\u30cb\u30e5\u30fc\u30b9\u3084SNS\u306a\u3069\u3001\u5229\u7528\u8005\u306f\u65b0\u3057\u3044\u60c5\u5831\u3092\u6c42\u3081\u3066\u30a2\u30d7\u30ea\u3092\u4f7f\u3063\u3066\u3044\u308b\u5074\u9762\u304c\u3042\u308b\u306e\u3067\u3001<span class=\"fColorRed\">\u983b\u5ea6\u306e\u9ad8\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u66f4\u65b0\u3001\u60c5\u5831\u767a\u4fe1<\/span>\u3092\u3059\u308b\u3053\u3068\u304c\u6210\u529f\u7387\u3092\u9ad8\u3081\u308b\u3072\u3068\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u30a2\u30d7\u30ea\u3092\u904b\u7528\u3057\u3066\u884c\u304f\u306b\u3042\u305f\u3063\u3066\u3082<span class=\"fColorRed\">\u597d\u304d\u306b\u306a\u3063\u3066\u3082\u3089\u3046\u30d7\u30ed\u30bb\u30b9<\/span>\u3092\u3057\u3063\u304b\u308a\u3068\u610f\u8b58\u3057\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u91cd\u8981\u3067\u3059\u3002\u3044\u304f\u3089\u30d7\u30c3\u30b7\u30e5\u901a\u77e5\u304c\u53ef\u80fd\u306a\u30c4\u30fc\u30eb\u3060\u304b\u3089\u3068\u3044\u3063\u3066\u3001\u4e00\u65b9\u7684\u306b\u9001\u308a\u7d9a\u3051\u3089\u308c\u308b\u3068\u3069\u3046\u3057\u3066\u3082\u300c\u30a6\u30b6\u304c\u3089\u308c\u3066\u300d\u3057\u307e\u3044\u307e\u3059\u3002<br \/>\n\u3088\u304f\u30d5\u30a1\u30f3\u3092\u5897\u3084\u3059\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u604b\u611b\u306b\u4f8b\u3048\u3089\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u30a2\u30d7\u30ea\u3092\u4f7f\u3063\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u914d\u4fe1\u306b\u3064\u3044\u3066\u3082\u540c\u69d8\u3067\u3059\u3088\u306d\u3002\u30c7\u30fc\u30c8\u306e\u5ea6\u306b\u540c\u3058\u670d\u3092\u6765\u3066\u304f\u308b\u5f7c\/\u5f7c\u5973\u306a\u3093\u3066\u3082\u3046\u4f1a\u3044\u305f\u304f\u306a\u3044\u3068\u601d\u3044\u307e\u3059\u3057\u3001\u6bce\u65e51\u65e5\u306b\u4f55\u901a\u3082\u6709\u76ca\u3067\u306f\u306a\u3044\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u9001\u3063\u3066\u304d\u305f\u3089\u3059\u3050\u306b\u5e7b\u6ec5\u3057\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u5e38\u306b\u4f55\u304b\u65b0\u3057\u3044\u3001\u3082\u3057\u304f\u306f\u76f8\u624b\u306e\u305f\u3081\u306b\u306a\u308b\u60c5\u5831\u304c\u3042\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<h3>\u2463\u52b9\u679c\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u30aa\u30d5\u30e9\u30a4\u30f3\u4f75\u305b\u305f<span class=\"fColorRed\">\u30e9\u30a4\u30d5\u30bf\u30a4\u30e0\u30d0\u30ea\u30e5\u30fc<\/span>\u3067\u898b\u308b<\/h3>\n<p>\u4eca\u30c6\u30ec\u30d3\u3084\u30cd\u30c3\u30c8\u3067\u76ee\u306b\u3059\u308b\u30d2\u30c3\u30c8\u30a2\u30d7\u30ea\u3068\u3044\u3046\u306e\u306f\u3001\u6570\u5341\u4e07\uff5e\u6570\u767e\u4e07\u3068\u3044\u3046\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u304c\u9055\u3046\u306e\u3067\u3059\u304b\u3089\u3001\u305d\u308c\u3089\u306e\u898f\u6a21\u3092\u76ee\u6307\u3059\u3053\u3068\u3082\u671f\u5f85\u3059\u308b\u3053\u3068\u3082\u5fc5\u8981\u306a\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u30a2\u30d7\u30ea\u3092\u6d3b\u7528\u3059\u308b\u306e\u3067\u3042\u308c\u3070\u3001\u30a2\u30d7\u30ea\u81ea\u4f53\u3067\u30de\u30cd\u30bf\u30a4\u30ba\u3092\u8003\u3048\u308b\u5fc5\u8981\u306f\u306a\u304f\u3001\u81ea\u793e\u306e\u9867\u5ba2\u306b\u5bfe\u3057\u9069\u5207\u306b\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u884c\u3044\u3001\u7d99\u7d9a\u7684\u306a\u95a2\u4fc2\u6027\u3092\u69cb\u7bc9\u3057\u3066\u884c\u304f\u3053\u3068\u306b\u91cd\u304d\u3092\u7f6e\u304f\u3079\u304d\u3067\u3059\u3002<br \/>\n\u3064\u307e\u308a\u3001\u30a2\u30d7\u30ea\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u304f\u308c\u308b\u9867\u5ba2\uff08\u3082\u3057\u304f\u306f\u30d5\u30a1\u30f3\uff09\u306b\u5bfe\u3057\u3066\u3001\u9069\u5207\u306a\u60c5\u5831\u3092\u5c4a\u3051\u308b\u3053\u3068\u3067\u3001\u81ea\u793e\u30b5\u30a4\u30c8\u3082\u3057\u304f\u306f\u5b9f\u5e97\u8217\u3078\u306e\u8a98\u5c0e\u3001\u305d\u3053\u304b\u3089\u306e\u8cfc\u5165\u306a\u3069\u3001\u6c17\u6301\u3061\u3088\u304f\u6b21\u306e\u884c\u52d5\u3092\u4fc3\u305b\u308b\u306e\u304c\u672c\u6765\u76ee\u6307\u3059\u3079\u304d\u5f62\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3001\u8a00\u3046\u306f\u6613\u3057\u3001\u884c\u3046\u306f\u96e3\u3057\u3002\u3067\u306f\u305d\u306e\u30aa\u30d5\u30e9\u30a4\u30f3\u3082\u4ea4\u3048\u305f\u9867\u5ba2\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u3069\u3046\u52b9\u679c\u7684\u306b\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u304b\u3002\u307e\u3060\u307e\u3060\u3053\u308c\uff01\u3068\u3044\u3046\u78ba\u7acb\u3055\u308c\u305f\u3082\u306e\u306f\u7121\u3044\u306b\u305b\u3088\u3001\u305d\u306e\u4e00\u52a9\u3068\u306a\u308a\u5f97\u308b\u6280\u8853\u306f\u3044\u304f\u3064\u304b\u51fa\u3066\u304d\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2>iBeacon\u306e\u53ef\u80fd\u6027<\/h2>\n<p>iOS7\u304b\u3089\u5bfe\u5fdc\u3055\u308c\u3066\u3044\u308biBeacon\u3068\u3044\u3046\u306e\u3092\u3054\u5b58\u77e5\u3067\u3057\u3087\u3046\u304b\u3002\u73fe\u5728\u56fd\u5185\u5916\u3067\u30c6\u30b9\u30c8\u7684\u306a\u904b\u7528\u304c\u6d3b\u767a\u306b\u884c\u308f\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\n\u3053\u306e\u6280\u8853\u306f\u30aa\u30d5\u30e9\u30a4\u30f3\u306e\u4f53\u9a13\u3092\u3088\u308a\u30ea\u30c3\u30c1\u306b\u3057\u3066\u304f\u308c\u308b\u4ed5\u639b\u3051\u3067\u3059\u3002\u500b\u4eba\u7684\u306b\u306f\u3001\u3053\u306e\u6280\u8853\u306b\u975e\u5e38\u306b\u671f\u5f85\u3092\u3057\u3066\u3044\u307e\u3059\u3002\u307e\u3060\u672c\u683c\u7684\u306b\u6d3b\u7528\u3057\u3001\u6210\u529f\u3057\u3066\u3044\u308b\u3068\u8a00\u3048\u308b\u3082\u306e\u306f\u5c11\u306a\u3044\u3067\u3059\u304c\u3001\u4eca\u5f8c\u306f\u3088\u308a\u6d3b\u767a\u306b\u52b9\u679c\u7684\u306a\u4e8b\u4f8b\u304c\u3067\u3066\u304f\u308b\u3068\u601d\u3063\u3066\u3044\u307e\u3059\u3057\u3001\u3053\u308c\u3092\u5fdc\u7528\u3057\u305f\u6e2c\u5b9a\u65b9\u6cd5\u3082\u767b\u5834\u3059\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3>iBeacon\u3092\u5229\u7528\u3057\u305f\u4e8b\u4f8b<\/h3>\n<ul>\n<li>\u7f8e\u8853\u9928<\/li>\n<\/ul>\n<div class=\"embed-responsive embed-responsive-16by9\"><iframe loading=\"lazy\" src=\"\/\/player.vimeo.com\/video\/84760383?title=0&amp;byline=0&amp;portrait=0&amp;color=00e4f0\" width=\"500\" height=\"281\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>Apple iBeacon technology applied to classical art in Antwerp Museum from <a href=\"http:\/\/vimeo.com\/prophetsagency\">ProphetsAgency<\/a> on <a href=\"https:\/\/vimeo.com\">Vimeo<\/a>.<\/p>\n<ul>\n<li>\u91ce\u7403\u306e\u30b9\u30bf\u30b8\u30a2\u30e0<\/li>\n<\/ul>\n<p><a href=\"http:\/\/weekly.ascii.jp\/elem\/000\/000\/249\/249482\/\" target=\"_blank\" rel=\"noopener\">http:\/\/weekly.ascii.jp\/elem\/000\/000\/249\/249482\/<\/a><\/p>\n<ul>\n<li>\u30a4\u30d9\u30f3\u30c8<\/li>\n<\/ul>\n<div class=\"embed-responsive embed-responsive-16by9\"><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/ovuvcZ0nNKk\" width=\"500\" height=\"281\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=ovuvcZ0nNKk\" target=\"_blank\" rel=\"noopener\">https:\/\/www.youtube.com\/watch?v=ovuvcZ0nNKk<\/a><\/p>\n<p>\u3044\u304b\u304c\u3067\u3057\u3087\u3046\u304b\uff1f\u7d50\u69cb\u3044\u308d\u3044\u308d\u306a\u30a2\u30a4\u30c7\u30a2\u304c\u6e67\u3044\u3066\u304d\u307e\u3059\u3088\u306d\u3002<br \/>\n\u79c1\u3082\u4ee5\u524d\u5354\u8cdb\u3059\u308b\u30a4\u30d9\u30f3\u30c8\u3067\u3001\u30aa\u30d5\u30a3\u30b7\u30e3\u30eb\u30a2\u30d7\u30ea\u3092\u3053\u306eiBeacon\u3082\u8a2d\u5b9a\u3057\u305f\u4e0a\u3067\u5236\u4f5c\u3057\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3057\u305f\u304c\u3001\u3084\u306f\u308a\u5f53\u65e5\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u7387\u306f96\uff05\u3068\u975e\u5e38\u306b\u9ad8\u304f\u3001\u4f1a\u5834\u3067\u9069\u5207\u306a\u30d7\u30c3\u30b7\u30e5\u901a\u77e5\u304c\u884c\u3048\u308c\u3070\u304b\u306a\u308a\u6709\u52b9\u306a\u884c\u52d5\u4fc3\u9032\u306b\u3064\u306a\u304c\u308b\u624b\u5fdc\u3048\u304c\u3042\u308a\u307e\u3057\u305f\u3002<br \/>\n\u307e\u3042\u3001\u305d\u306e\u6642\u306fiBeacon\u3092\u304b\u306a\u308a\u591a\u304f\u8a2d\u7f6e\u3057\u3066\u3057\u307e\u3044\u3001\u4eba\u306b\u5bc4\u3063\u3066\u306f\u540c\u3058\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u6570\u56de\u53d7\u3051\u53d6\u3063\u305f\u65b9\u3082\u3044\u305f\u307f\u305f\u3044\u3067\u3059\u306e\u3067\u3001\u3061\u3087\u3063\u3068\u3057\u305f\u5931\u6557\u306f\u7d50\u679c\u30aa\u30fc\u30e9\u30a4\u3067\u3059\uff08\u82e6\u7b11\uff09\u3002<\/p>\n<h2>DMP (Data Management Platform)\u306e\u6d3b\u7528<\/h2>\n<p>\u30c7\u30fc\u30bf\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u3068\u3044\u3046\u3068\u306a\u3093\u3060\u304b\u4ef0\u3005\u3057\u3044\u611f\u3058\u3067\u3059\u304c\u3001\u5c0f\u96e3\u3057\u304f\u8003\u3048\u308b\u5fc5\u8981\u306a\u304f\u3001\u30c7\u30fc\u30bf\u3092\u8caf\u3081\u3066\u304a\u304f\u7bb1\u3092\u3046\u307e\u304f\u6d3b\u7528\u3067\u304d\u308b\u304b\u3082\u3001\u3068\u3044\u3046\u304a\u8a71\u3067\u3059\u3002\u3054\u81ea\u8eab\u306e\u4f01\u696d\u3067\u81ea\u793e\u4f1a\u54e1\u7d44\u7e54\u3092\u304a\u6301\u3061\u3067\u3042\u308c\u3070\u3001\u975e\u5e38\u306b\u76f8\u6027\u304c\u3088\u3044\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\u90e8\u5206\u306b\u3064\u3044\u3066\u306f\u7d50\u69cb\u3084\u3084\u3053\u3057\u3044\u8aac\u660e\u306b\u306a\u308b\u305f\u3081\u3001\u5225\u306e\u6a5f\u4f1a\u3067\u3054\u7d39\u4ecb\u3055\u305b\u3066\u3044\u305f\u3060\u3051\u308c\u3070\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u3053\u308c\u307e\u3067\u3082\u672c\u30d6\u30ed\u30b0\u3067\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306e\u666e\u53ca\u306e\u72b6\u6cc1\u306b\u3064\u3044\u3066\u306f\u53d6\u308a\u4e0a\u3052\u3066\u304d\u307e\u3057\u305f\u304c\u3001\u4eca\u56de\u306f\u30a2\u30d7\u30ea\u306b\u7126\u70b9\u3092\u3042\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306e\u6d3b\u7528\u65b9\u6cd5\u3092\u6a21\u7d22\u3057\u3066\u307f\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002 \u307e\u305a\u306f\u3001\u3056\u3063\u3068\u30b9\u30de\u30db\u3068\u30a2\u30d7\u30ea\u3092\u53d6\u308a\u5dfb\u304f\u72b6\u6cc1\u3092\u304a\u3055\u3089\u3044\u3057\u3066\u307f\u307e&#8230;<\/p>\n","protected":false},"author":106,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-6650","post","type-post","status-publish","format-standard","hentry","category-crm"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/6650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/users\/106"}],"replies":[{"embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/comments?post=6650"}],"version-history":[{"count":4,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/6650\/revisions"}],"predecessor-version":[{"id":11551,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/posts\/6650\/revisions\/11551"}],"wp:attachment":[{"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/media?parent=6650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/categories?post=6650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.synergy-marketing.co.jp\/blog\/wp-json\/wp\/v2\/tags?post=6650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}